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The 140 Character Community: Social Media & the Transparent School Community

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Slides from #ASCD14 session "The 140 Character Community: Social Media & the Transparent School Community"

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The 140 Character Community: Social Media & the Transparent School Community

  1. 1. S O C I A L M E D I A & T H E T R A N S PA R E N T S C H O O L C O M M U N I T Y T H E 1 4 0 C H A R A C T E R C O M M U N I T Y C H R I S C A S A L P S 1 0 B R O O K LY N - N Y C D O E C C A S A L @ P S 1 0 . O R G @ M R _ C A S A L http://goo.gl/xWeFwq Presentation:
  2. 2. S E S S I O N B A C K C H A N N E L #ascdrm410
  3. 3. @ P S 1 0 B R O O K LY N
  4. 4. W H O W E A R E • Chris • computer teacher • technology coordinator • Google Apps & iPad geek • @mr_casal & @PS10Tech • http://about.me/mrcasal ! • PS 10 • K-5 public school • GAFE • iPads for teachers • Technology is a big focus • @PS10Brooklyn
  5. 5. @ P S 1 0 B R O O K LY N • Twitter is but the entry point • We Tweet, Vine, Instagram, Facebook… • Social media for the transparent & engaged learning environment
  6. 6. W E D O N ’ T D O I T A L O N E • Website • ps10.org • collaborative between PTA & staff • staff directory of email & class sites • Calendar, event notices, pictures • Twitter • @PS10Brooklyn • Facebook • PS 10 Brooklyn
  7. 7. Teachers are the social media ambassadors of your school community
  8. 8. W H Y T W I T T E R ? • Twitter was new to all • sometimes it’s easier to teach a new thing than a familiar thing a new way • Easy to keep “personal” and “professional” separate • no one had a “personal” account • It’s a quick, easy to use broadcast platform not requiring viewers to have an account
  9. 9. TA G B O A R D . C O M B U T W H A T A B O U T T H E PA R E N T S N O T O N S O C I A L M E D I A ?
  10. 10. W E H AV E H A S H TA G S … # P S 1 0 B K TA G B O A R D . C O M / P S 1 0 B K # P S 1 0 S W TA G B O A R D . C O M / P S 1 0 S W # P S 1 0 S T TA G B O A R D . C O M / P S 1 0 S T
  11. 11. O U R G E N E R A L C O M M U N I T Y H A S H TA G #ps10bk
  12. 12. O U R “ S T U D E N T W O R K ” H A S H TA G #ps10sw
  13. 13. O U R “ S T U D E N T T W E E T E R ” H A S H TA G #ps10st
  14. 14. TA G B O A R D . C O M / A S C D R M 4 1 0 #ascdrm410
  15. 15. C O N N E C T I N G W I T H F U T U R E C O M M U N I T Y M E M B E R S W E D O A N A L O G T O O
  16. 16. O U R T W E E T I N G G O A L • Give parents a glimpse inside during the day • Be transparent • Share successes • Engage & connect with, and beyond, our community
  17. 17. R O A D M A P… • Pick a platform • Build a framework • be flexible and adventurous • Let your teachers be your ambassadors • trust • Support & encourage engagement Communication & community are built, most solidly, when the methods are natural and useful
  18. 18. T H E PA P E R W O R K • Boilerplate NYCDOE “photo consent” form • start-of-year packet • covers wide variety of media and use • Classroom teachers know parent comfort • Clusters are informed • master list readily available You don’t need to show faces to show successes & engage families
  19. 19. F O L L O W U S ! • @PS10Brooklyn • Over 30 staff members • tagboard.com/ps10bk • tagboard.com/ps10sw • tagboard.com/ps10st
  20. 20. C O N TA C T • Chris Casal • ccasal@ps10.org • @mr_casal & @PS10Tech • thecasalos.blogspot.com & ps10tech.blogspot.com • about.me/mrcasal http://goo.gl/xWeFwq Presentation: TA G B O A R D . C O M / A S C D R M 4 1 0

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