10 tips for making BEAUTIFUL SLIDESHOWPRESENTATIONS Edahn Small www.AskEdahn.com Edahn.Small@gmail.com Credit: Jessica Castro, unwrittenmemories.com
Tip #1KNOW YOUR GOALBe clear about the goal of your presentation before your begin composing it.
Presentations, like cats,fall into two categories:
Presentations, like cats,fall into two categories: Ugly Beautiful Credit: Pete Hunt, Flickr
Presentations, like cats,fall into two categories: Ugly Beautiful Just Kidding. Credit: Pete Hunt, Flickr
Presentations fall into two main categories: Technical Persuasivepresentations presentations teach people make people seeabout a topic. The something (like topic can be your brand) a anything. certain way.
Most presentations will combineelements of both.
Don’t bore them!Be focused, but not too dull or repetitive. It’s hard to communicate when people are busy playing on their phones... trust me.
Tip #2PLAN IT OUTCreate an outline or storyboard of the major topics you want to address.
Sketch the basics 1 3 Outline Sequenceyour main your slides points effectively 2 Add detail to your outline until you figure out what you want to say in each slide
Make sure your presentation follows a logical or chronological sequence.
Show restraintResist the urge to cram everything youknow about your topic into your show.
If you try and tell themeverything,they won’t remember anything.
Tip #3AVOID STOCK TEMPLATES Run away! Run away!
Pop quiz, hotshot: Which slide is more memorable? (in a good way) Exhibit A Exhibit B
Trick question.They’re both vomit. And both templates.
The Problems with Stock Templates• They lead to infinite bullet point syndrome (IBPS)• They discourage graphics• Every slide ends up looking the same• The designs are usually hideous• The presentation looks like every slideshow presentation you’ve ever seen• Your audience will lose interest and focus after slide number one zero• It reminds people of the 90s (that’s bad)
Build your owntheme instead. But h-h-how?Tip #4 Tip #5 Tip #6 Color Fonts Layout
Tip #4 CHOOSE ACOLOR SCHEME Choose 5 colors that look good together and match the tone of your presentation.
Pick 5 colors andalternate them in your slides. Choose one accent color that stands out from the rest.
Choose colors that reflect the tone of your presentation. ColourLovers.com
Choose colors that reflect the tone of your presentation. Mellow and modern ColourLovers.com
Choose colors that reflect the tone of your presentation. Mellow and modernPassionate and aggressive ColourLovers.com
Choose colors that reflect the tone of your presentation. Mellow and modern Something aboutPassionate and scarves aggressive ColourLovers.com
Websites to help you pick color schemes (for free) http://www.colourlovers.com User-generated color palettes and more http://kuler.adobe.com/ Similar to the above http://www.colorschemedesigner.com/ Computer-generated color palettes http://www.colorhunter.com/ Upload a picture and it pulls out the main colors
Tip #5 CHOOSE AFONT SCHEME Don’t get too crazy with fonts. Pick 3 and stick to them.
Choose one font for titles. One font for body copy. One font for body copy. One font for body copy. And one font for accents.Fonts on this page: Frutiger LT 95 UltraBlack (Title), Frutiger CE 45 Light (Body, Footnote), Airport (Accents)
Like color, your fonts should also match the tone of your presentation. Not so good Font name Good topic topicGlamour The 50s HockeyChiller Horror Movies Daffodils, Ballet Space, Tron, Estate PlanningNasalization Techno Music
Tip #6 CHOOSE ALAYOUT SCHEME Develop a few layouts and repeat them throughout the presentation for cohesion and clarity.
Use the same layouts for slides that have the same purpose. transition content The layout tells your audience where the slide fits into the big picture.
You can sometimes get away with justone layout, but in general, you’ll need a few basic layouts: Transitional slides Image only slides Text only slides Mixed slides
A few samples Text Text Text Text Big Text Text Text Text Image Big Text Transition Impact Quote Impact Image Title Challenge Title Subtitle Subtitle yourself toText Text Text Text Text avoid using anyText Text Image bullet points. Text Text TextText Text Content Content
In addition to repeating layouts, you can also repeat more subtle elements. Remember me? Yeah you do.
Tip #7USE IMAGES (WISELY) After a 3060 minute presentation, no one’sgoing to remember what you said; they’re going to remember meaningful imagery and quotes.
If you’re using afull page image, find some room in the picture where the text can contrast against the background.
If an image is too “busy” add a semitransparent background behind the text for contrast.
Like This!If an image is too “busy” add a semitransparent background behind the text for contrast.
Use images where the background of the image blends into the background of thepage. The white spacearound it makes it look clean and makes the image pop. If you can see thebackground, the effect isruined. (In this case, you might consider making the background black.)Protip: In Google images, you can filter images by color inthe left hand column. Choose white and you’re morelikely to find images with white backgrounds. You canalso try searching for “<query> white background.”
Sites with free high quality stock images http://www.sxc.hu/ Stock exchange has beautiful images. http://www.morguefile.com Don’t forget to give Almost no restrictions on these files.credit when required. http://www.everystockphoto.com/ Compiles images from other sites. http://flickr.com/creativecommons Requires that you include an attribution.
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And may begin to wonder… What the hell 60 Limit one main Are doing in a slideshow about Pomeranians… When you start to overload a slide… point audience can slide. perslideshows anyway Your get distracted…
Tip #9 PLAY WITHTYPOGRAPHY It’s an easy way to spice up slides with text
Typography Content is what the text says; typography ishow it appears. By manipulating attributes likecolor, font, size, weight, and positionyou can enhance the impact and visual interest of your slides and create hierarchy.
Impact A quote splashed across the screen breaks up the monotony and looks interesting.
Interest By moving you text around can create interesting effects
Interest By moving text around you can createinteresting effects
Interest By moving text around you can create interesting effects
HierarchyChanging the type,color, and placementof the text affectshow it’s interpretedand the order inwhich it’s read.
http://thedegreys.blogspot.com/A slide can’t function rightif there’s too much stuff on it.
The white space that surrounds theobject adds emphasis and gives the page a clean, fresh feeling. Credit: Ramzi Hashisho
The white space that surrounds the object adds emphasis and gives the page a clean, fresh feeling.X X X X X X X X X XX X X X X XX X X X X XX X X X X XX X X X X X Credit: Ramzi Hashisho
Summary1. Know your goal | make each slide count2. Plan it out | in some detail3. Avoid templates | they have the uglies4. Choose a color scheme | 4 colors, 1 accent5. Choose a font scheme | match tone6. Choose a layout scheme | comprehension7. Use images (wisely) | they’re more memorable8. 15 words per slide | this slide had 16 words9. Play with typography | impact, interest, hierarchy10.Don’t overdo it | white space