Photo by Francisco Tosete - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/11...
Photo by Scott McLeod - Creative Commons Attribution License https://www.flickr.com/photos/93393982@N00 Created with Haiku...
Photo by onesecbeforethedub - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/...
Photo by kevin dooley - Creative Commons Attribution License https://www.flickr.com/photos/12836528@N00 Created with Haiku...
Search Multiple Engines
•http://www.dogpile.com
•https://www.ixquick.com
Here are some tips:
http://chronicle.com/blogs/pr...
Photo by ecstaticist - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/4186472...
Photo by Arry_B - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/38028162@N06...
Photo by wallygrom - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/33037982@N04 Created wi...
Photo by Smath. - Creative Commons Attribution License https://www.flickr.com/photos/63442123@N00 Created with Haiku Deck
Photo by tim caynes - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/70021771@N00 Create...
Photo by Giuss95 - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/8892435@N07...
Photo by aussiegall - Creative Commons Attribution License https://www.flickr.com/photos/14516334@N00 Created with Haiku D...
Photo by Santhosh Kumar . N - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/...
Photo by jetheriot - Creative Commons Attribution License https://www.flickr.com/photos/9198432@N02 Created with Haiku Deck
Photo by id-iom - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/48119396@N00 Created wi...
Photo by Kat Northern Lights Man - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/948289...
Photo by jon madison - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/9499674...
Photo by dieselbug2007 - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/58372737@N00 Cre...
Photo by Origamiancy - Creative Commons Attribution License https://www.flickr.com/photos/39130140@N04 Created with Haiku ...
Photo by mueritz - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/28077296@N02 Created with...
Photo by weisunc - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/8693667@N05 Created with ...
Timely Ideas
• Buffer
• HootSuite
Photo by obscure allusion - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/26158205@N04 Cre...
Altmetrics
• ScienceCard
http://article-level-metrics.plos.org/
Photo by cambodia4kidsorg - Creative Commons Attribution License https://www.flickr.com/photos/58428285@N00 Created with H...
Photo by jurvetson - Creative Commons Attribution License https://www.flickr.com/photos/44124348109@N01 Created with Haiku...
Photo by cellar_door_films - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/5...
Photo by Nouhailler - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/7737054@N07 Created wi...
Photo by echo0101 - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/60781728@N...
Photo by mkhmarketing - Creative Commons Attribution License https://www.flickr.com/photos/93212162@N08 Created with Haiku...
Photo by swishphotos - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/1777427...
Photo by challiyan - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/11852045@N08 Created wi...
Figure 3. Common online communication fears and suggested solutions.
Bik HM, Goldstein MC (2013) An Introduction to Social...
Photo by Auntie P - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/32625013@N...
Reading Material
• The Equal Employment Opportunity Commission
has warned about the potential for making
biased decisions ...
Reading Material (Sciences)
• http://www.plosbiology.org/article/info%3Adoi%2F10.1371%2Fjour
nal.pbio.1001535
• Darling ES...
Reading Material
• http://chronicle.com/blogs/onhiring/alls-fair-in-love-
and-linkedin/28937
• http://chronicle.com/articl...
Reading Material
• https://www.vitae.ac.uk/vitae-
publications/reports/innovate-open-
university-social-media-handbook-vit...
"Google Me: Creating a Professional Digital Presence Using "Unprofessional" Tools
"Google Me: Creating a Professional Digital Presence Using "Unprofessional" Tools
"Google Me: Creating a Professional Digital Presence Using "Unprofessional" Tools
"Google Me: Creating a Professional Digital Presence Using "Unprofessional" Tools
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"Google Me: Creating a Professional Digital Presence Using "Unprofessional" Tools

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Utilizing social media to create a professional scientific profile

(This is an edited presentation. Original was given with slides depicting results from prior searching of selected audience members.)

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  • Go ahead. Google yourself.

    Or even better: use a cross-search engine.
  • Really. Take out your favorite device and start searching. Put your name in quotation marks. Use your middle name. Use the name of your university, your major, your employer, your occupation, your current city, your hometown. Keep searching while I keep talking.
  • Use multiple engines for your search. Each one has a different way of ordering your results.
  • From your search, what’s the picture being painted of you?
  • If there isn’t a lot available about you, or if you’re not projecting the image of yourself you want the world to see, change it. If you’re finding pieces of your individuality, bring them together in a platform. This doesn’t need to be a time-consuming process if you employ a strategy.
  • First step: establish yourself. This has steps, too, and like any good marketing campaign, establishment begins with determining your content. In this case, that means your identity.
  • You may not need to know how exactly these tools work, but you do need to know what they can do for you and what they will take from you. Are they sharing your data? Can people freely download your presentations, papers, or photos? How can you make yourself more searchable using these tools?
  • Knowing your tools is especially important in regard to privacy. All of us want to share certain things with certain micropublics. For example, I want to share my creative recordings with a different group than I do my academic presentations. I want my loved ones to see different photos than I want a potential donor to view. Therefore, I use different tools or privacy controls within those for each set of personal data.
  • If you find something you don’t like about a tool you are using, stop using it. It may be difficult to deactivate your Facebook (and some of that material may float around the Internet forever, making the board millions), but if your social networking tool is not working for you, quit.
  • It’s important to stay abreast of what’s out there and what other people are using. Remember, what they use may not work for you, but it’s worth seeing what’s available and learning more about what other people – especially other people in your field – are doing.
  • Twitter can be great for you and your publications.
  • We saw a lot of Karl Sorensen LinkedIn profiles earlier. Now let’s see some associated with researchers here at Mote.
  • Twitter can be great for you and your publications.
  • You can also go all the way and create your own website, with a personal domain. Our archivist, Gail Donovan, has done just that.
  • "Google Me: Creating a Professional Digital Presence Using "Unprofessional" Tools

    1. 1. Photo by Francisco Tosete - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/11272899@N04 Created with Haiku Deck
    2. 2. Photo by Scott McLeod - Creative Commons Attribution License https://www.flickr.com/photos/93393982@N00 Created with Haiku Deck
    3. 3. Photo by onesecbeforethedub - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/38533398@N07 Created with Haiku Deck
    4. 4. Photo by kevin dooley - Creative Commons Attribution License https://www.flickr.com/photos/12836528@N00 Created with Haiku Deck
    5. 5. Search Multiple Engines •http://www.dogpile.com •https://www.ixquick.com Here are some tips: http://chronicle.com/blogs/profhacker/how-to- google-yourself-effectivelywhat-to-do-about- it/23035
    6. 6. Photo by ecstaticist - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/41864721@N00 Created with Haiku Deck
    7. 7. Photo by Arry_B - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/38028162@N06 Created with Haiku Deck
    8. 8. Photo by wallygrom - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/33037982@N04 Created with Haiku Deck
    9. 9. Photo by Smath. - Creative Commons Attribution License https://www.flickr.com/photos/63442123@N00 Created with Haiku Deck
    10. 10. Photo by tim caynes - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/70021771@N00 Created with Haiku Deck
    11. 11. Photo by Giuss95 - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/8892435@N07 Created with Haiku Deck
    12. 12. Photo by aussiegall - Creative Commons Attribution License https://www.flickr.com/photos/14516334@N00 Created with Haiku Deck
    13. 13. Photo by Santhosh Kumar . N - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/31077588@N02 Created with Haiku Deck
    14. 14. Photo by jetheriot - Creative Commons Attribution License https://www.flickr.com/photos/9198432@N02 Created with Haiku Deck
    15. 15. Photo by id-iom - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/48119396@N00 Created with Haiku Deck
    16. 16. Photo by Kat Northern Lights Man - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/94828981@N08 Created with Haiku Deck
    17. 17. Photo by jon madison - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/94996741@N00 Created with Haiku Deck
    18. 18. Photo by dieselbug2007 - Creative Commons Attribution-NonCommercial License https://www.flickr.com/photos/58372737@N00 Created with Haiku Deck
    19. 19. Photo by Origamiancy - Creative Commons Attribution License https://www.flickr.com/photos/39130140@N04 Created with Haiku Deck
    20. 20. Photo by mueritz - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/28077296@N02 Created with Haiku Deck
    21. 21. Photo by weisunc - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/8693667@N05 Created with Haiku Deck
    22. 22. Timely Ideas • Buffer • HootSuite
    23. 23. Photo by obscure allusion - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/26158205@N04 Created with Haiku Deck
    24. 24. Altmetrics • ScienceCard http://article-level-metrics.plos.org/
    25. 25. Photo by cambodia4kidsorg - Creative Commons Attribution License https://www.flickr.com/photos/58428285@N00 Created with Haiku Deck
    26. 26. Photo by jurvetson - Creative Commons Attribution License https://www.flickr.com/photos/44124348109@N01 Created with Haiku Deck
    27. 27. Photo by cellar_door_films - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/54474727@N00 Created with Haiku Deck
    28. 28. Photo by Nouhailler - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/7737054@N07 Created with Haiku Deck
    29. 29. Photo by echo0101 - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/60781728@N00 Created with Haiku Deck
    30. 30. Photo by mkhmarketing - Creative Commons Attribution License https://www.flickr.com/photos/93212162@N08 Created with Haiku Deck
    31. 31. Photo by swishphotos - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/17774272@N00 Created with Haiku Deck
    32. 32. Photo by challiyan - Creative Commons Attribution-ShareAlike License https://www.flickr.com/photos/11852045@N08 Created with Haiku Deck
    33. 33. Figure 3. Common online communication fears and suggested solutions. Bik HM, Goldstein MC (2013) An Introduction to Social Media for Scientists. PLoS Biol 11(4): e1001535. doi:10.1371/journal.pbio.1001535 http://www.plosbiology.org/article/info:doi/10.1371/journal.pbio.1001535
    34. 34. Photo by Auntie P - Creative Commons Attribution-NonCommercial-ShareAlike License https://www.flickr.com/photos/32625013@N00 Created with Haiku Deck
    35. 35. Reading Material • The Equal Employment Opportunity Commission has warned about the potential for making biased decisions after checking social-media sitehttp://chronicle.com/blogs/onhiring/alls-fair- in-love-and-linkedin/28937 • “Persona creation is a much more conscious process in online settings as opposed to off–line.” http://chronicle.com/blogs/profhacker/how-to- start-tweeting-and-why-you-might-want-to/26065
    36. 36. Reading Material (Sciences) • http://www.plosbiology.org/article/info%3Adoi%2F10.1371%2Fjour nal.pbio.1001535 • Darling ES, Shiffman D, Côté IM, Drew JA. (2013) The role of Twitter in the life cycle of a scientific publication. PeerJ PrePrints 1:e16v1 http://dx.doi.org/10.7287/peerj.preprints.16v1 • http://www.katiephd.com/twitter-and-science-publications/ (image from the second article cited on this page) • http://blogs.nature.com/naturejobs/2012/09/28/social-media-tips- for-scientists • http://theconversation.com/its-time-for-scientists-to-tweet-14658 • http://mostlyphysics.wordpress.com/2012/10/07/social-media- tips-for-scientists/
    37. 37. Reading Material • http://chronicle.com/blogs/onhiring/alls-fair-in-love- and-linkedin/28937 • http://chronicle.com/article/I-Didnt-Set-Out-to-Create- an/145963/ • http://chronicle.com/blogs/onhiring/how-to-stand- out-from-a-crowd/38617 • http://chronicle.com/blogs/profhacker/creating-your- web-presence-a-primer-for-academics/30458 • http://www.ala.org/acrl/sites/ala.org.acrl/files/content /aboutacrl/directoryofleadership/sections/is/iswebsite /projpubs/tipsandtrends/2013summer.pdf
    38. 38. Reading Material • https://www.vitae.ac.uk/vitae- publications/reports/innovate-open- university-social-media-handbook-vitae- 2012.pdf/view • http://www.entrepreneur.com/article/230680 • http://firstmonday.org/ojs/index.php/fm/artic le/view/3969/3292 • https://careercenter.depaul.edu/networking/ onlinepresence.aspx

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