The three slide decks were developed as discussion documents for senior stakeholders at a fictional car company. They were produced without specialist knowledge of the car industry, and explore current trends in technology and business generally, rather than those specific to the car industry.
The aim was to present possibilities to management, and open up discussion for real world applications in their company.
3 Trends in Technology and Business
1. Data Analysis: Implement emerging technologies that ensure instant, targeted and opportunistic responses to customer behaviour and contexts to help drive up sales.
2. Loyalty: Integrate loyalty initiatives into user journeys, to delight the customer, encourage returns, build communities, and increase lifetime value.
3. Data Visualisation: Improve internal products through the use of data visualisation tools, that will present real-time interpretation of business operations and support company wide communications to help make you more efficient.
Read "Apply These 3 Technology Trends for Product Growth"