Presented at the Enterprise 2.0 Boston Conference, June 2011
Congratulations - you are a new community manager! But what does that mean? Where do you start? What are the fundamentals for success?
Attendees will learn about important drivers for community success:
- Goals – What are the corporate and member goals?
- How to design with an eye on the goals
- Communication plan – ‘What’s in it for me?’
- Governance – what are the rules, who enforces them?