Marketing Efficiency Assessment

ClearAction Continuum
ClearAction ContinuumFounder and CEO at ClearAction Continuum
Answer the assessment questions and socialize your assessment results through this
coffee table book with more than 2 dozen analyses and recommendations
Jump-start Your Organization’s Awareness
of Marketing Efficiency Priorities
Center your business on customers as the key to growth: accountability, alignment & agility
Depending on Your Role & Answers, the Survey Will Take
20 to 40 Minutes:
You Get an 88-Page Report:
Table of Contents
How it Works:
1) Invite an unlimited number of participants from your company
• Your survey is customized with your brands, regions & business units
• The online questionnaire takes 20-40 minutes to complete, depending on your role
• The survey is available in English, German, Dutch, Russia
• The survey covers: marketing roles, decision-making, brand use, marketing
processes, and demographics
• Your logo identifies the online survey and the cover of the hard-copy book
2) The pretested questions represent a decade of improving Marketing Operations for
some of the best brands in the world
3) Your inputs are secure and confidential; used only by Marketing Operations Partners
directly with you
4) You get 5 copies of the bound report and a soft-copy (low-rez PDF file)
• Your report contains about 30 graphs and recommendations in 88 pages, in English
• Table of contents includes: transparency, maturity, priority, improvement,
alignment, conclusions
5) Marketing Operations Partners walks you through your results
• Walk-through includes in-depth insights and recommendations about your
company’s place in your journey to marketing operations maturity
www.MOpartners.com/resources/MO-DNA
A Sneak Peak to Your Marketing Assessment Report:
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
www.MOpartners.com/resources/MO-DNA
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
Marketing Efficiency Assessment
www.MOpartners.com/resources/MO-DNA
Marketing Efficiency Assessment
We guide marketing organizations to become a value center
We are front-runners in Marketing Operations
to create a consultancy dedicated to Marketing Operations
to publish an article on MO
to create a college course on MO
to teach a professional symposium on MO
to conduct a benchmarking study of MO practices
© 2016 Marketing Operations Partners. All Rights Reserved.
1st
1st
1st
1st
1st
Companies we’ve influenced: (partial list)
© 2016 Marketing Operations Partners. All Rights Reserved.
Organization-wide efficiency and effectiveness raise
Marketing performance, agility and ROI
Ask us about our model for Marketing Maturity
Strategy: holistic vision, fact-based decision-making
Guidance: competency development, governance
Process: workflow, lean/six-sigma, supply chain
Metrics: profitability, predictive analytics, alignment
Technology: enterprise marketing / portfolio mgt
Ecosystem: collaboration with key stakeholders
Infrastructure: back-end integration of processes,
metrics, technology
Request your marketing maturity assessment and roadmap
ChangeMyMO@MOpartners.com
tel +1 408 243 7881
• Twitter.com/MOpartners
Twitter.com/MktgFuture
• Slideshare.net/MOpartnersCEO
• LinkedIn Groups:
Marketing Operations Partners
Marketing Operations Future
• Youtube.com/c/marketingfutureforum
MarketingFutureForum.com
Join@MarketingFutureForum.com
MarketingFutureForum.com
ChangeMyMO@MOpartners.com
Center your business on customers as the key to growth: accountability, alignment & agility
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Marketing Efficiency Assessment

  • 1. Answer the assessment questions and socialize your assessment results through this coffee table book with more than 2 dozen analyses and recommendations Jump-start Your Organization’s Awareness of Marketing Efficiency Priorities Center your business on customers as the key to growth: accountability, alignment & agility
  • 2. Depending on Your Role & Answers, the Survey Will Take 20 to 40 Minutes:
  • 3. You Get an 88-Page Report: Table of Contents
  • 4. How it Works: 1) Invite an unlimited number of participants from your company • Your survey is customized with your brands, regions & business units • The online questionnaire takes 20-40 minutes to complete, depending on your role • The survey is available in English, German, Dutch, Russia • The survey covers: marketing roles, decision-making, brand use, marketing processes, and demographics • Your logo identifies the online survey and the cover of the hard-copy book 2) The pretested questions represent a decade of improving Marketing Operations for some of the best brands in the world 3) Your inputs are secure and confidential; used only by Marketing Operations Partners directly with you 4) You get 5 copies of the bound report and a soft-copy (low-rez PDF file) • Your report contains about 30 graphs and recommendations in 88 pages, in English • Table of contents includes: transparency, maturity, priority, improvement, alignment, conclusions 5) Marketing Operations Partners walks you through your results • Walk-through includes in-depth insights and recommendations about your company’s place in your journey to marketing operations maturity www.MOpartners.com/resources/MO-DNA
  • 5. A Sneak Peak to Your Marketing Assessment Report:
  • 39. We guide marketing organizations to become a value center We are front-runners in Marketing Operations to create a consultancy dedicated to Marketing Operations to publish an article on MO to create a college course on MO to teach a professional symposium on MO to conduct a benchmarking study of MO practices © 2016 Marketing Operations Partners. All Rights Reserved. 1st 1st 1st 1st 1st Companies we’ve influenced: (partial list)
  • 40. © 2016 Marketing Operations Partners. All Rights Reserved. Organization-wide efficiency and effectiveness raise Marketing performance, agility and ROI Ask us about our model for Marketing Maturity Strategy: holistic vision, fact-based decision-making Guidance: competency development, governance Process: workflow, lean/six-sigma, supply chain Metrics: profitability, predictive analytics, alignment Technology: enterprise marketing / portfolio mgt Ecosystem: collaboration with key stakeholders Infrastructure: back-end integration of processes, metrics, technology Request your marketing maturity assessment and roadmap ChangeMyMO@MOpartners.com
  • 41. tel +1 408 243 7881 • Twitter.com/MOpartners Twitter.com/MktgFuture • Slideshare.net/MOpartnersCEO • LinkedIn Groups: Marketing Operations Partners Marketing Operations Future • Youtube.com/c/marketingfutureforum MarketingFutureForum.com Join@MarketingFutureForum.com MarketingFutureForum.com ChangeMyMO@MOpartners.com Center your business on customers as the key to growth: accountability, alignment & agility