This document provides an overview of social media platforms and safety tips for online sharing. It discusses key platforms like Facebook, Twitter, Instagram and Blogger. Safety advice includes using strong passwords, limiting personal information shared, reporting harassment, and being aware of online etiquette and potential consequences of posts. The document aims to help readers choose appropriate platforms and share safely.

1. eSmart social media
Safe sharing online

2. What we’ll cover
• What social media is
• Key social media platforms
• Choosing your platform/s
• Safety tips
• Some online etiquette
• Then we’ll play!

3. What is social media?
It’s about sharing and creating
words pictures videos audio
thoughts news games opinions facts
stories links comments questions
answers events dating profiles
conversations documents trivia
career highlights travel tips slideshows
over the internet
with a community of friends family
interest groups the world
via social media platforms.

4. Source: http://www.fredcavazza.net/2014/05/22/social-media-landscape-2014/

5. What’s a social media platform?
Any website or online app that enables
you to create, share and interact online,
like…
Facebook 13,800,000 Australian users
Twitter 2,791,300 Australian users
Instagram 4,000,000 Australian users
Blogger 2,900,000 Australian users
Australian statistics for January 2015 from:
http://www.socialmedianews.com.au/social-media-statistics-australia-january-2015
About 1.5 billion worldwide

6. What’s the right platform for me?
Ask yourself:
• What do my family, friends or
colleagues use?
• What content do I want to share and
see?
Twitter is great for up-to-the
moment news, Facebook’s good for
online chatting and photo sharing,
Instagram is just for pictures and
videos and Blogger’s good for longer
pieces of writing.

7. What’s the right platform for me?
Ask yourself:
• Am I a geek?
You can customise Blogger’s layout
and colours and get into its code,
but you can’t do much to change
Facebook, Instagram or Twitter.
• What do I feel comfortable with?
• How much do I want to share?

8. What’s the right platform for me?
Ask yourself:
• Am I concerned about privacy?
Some platforms ask for more
information than others.
• What are the privacy settings?
Do you want to limit your online
content to a select few or are you OK
with the world accessing your
content?

9. What’s the right platform for me?
Ask yourself:
• What do my favourite celebrities
use?

10. What’s the right platform for me?
Ask yourself:
• What does my favourite library use?

11. How to be safe and social.
Resources:
• Easy guide to socialising online
www.cybersafetyhelp.gov.au/easyguide/social_networking
• eSmart
www.esmart.org.au
• Staysmartonline
www.staysmartonline.gov.au
• Microsoft: 11 tips for social
networking safety
www.microsoft.com/security/online-privacy/social-
networking.aspx

12. How to be safe and social.
Privacy:
• Check the privacy settings and set
them to the level you are
comfortable with
• Use strong passwords, keep them
secret and change them regularly
• Only accept online “friends” that
you know or have similar interests
• Consider turning off geotagging so
others can’t track your movements

13. How to be safe and social.
Privacy:
• Be careful posting about holiday
plans
• Avoid putting online data like your
address, phone number, email
address, schools, daily routine, bank
and date of birth that could be used
for identity theft or stalking

14. How to be safe and social.
Financial security:
• Beware of apps that have in-app
purchases
• Use a credit card with a small limit
for online purchases
• Beware of online scams via email,
ads and posts – if in doubt, Google it
to find out

15. How to be safe and social.
Reputation and relationships:
• Don’t post anything that you
wouldn’t want to make public or
which could ruin your reputation
• Don’t post if your angry or upset
• Consider workplace social media
policies
• Even if you delete a post, it maybe
too late – it could have been seen,
shared or screen captured

16. How to be safe and social.
How private is it?
Private
Snapchat
pictures vanish
after 10
seconds…

17. How to be safe and social.
Online bullies and harassers:
• Are called trolls
• They intentionally upset others and
post hurtful or offensive content
• They usually hide behind the
anonymity of the online
environment

18. How to be safe and social.
Who becomes a troll?
•
Source: Trolls just want to have fun by Erin E. Buckelsa, Paul D. Trapnellb, Delroy L. Paulhusc
http://www.sciencedirect.com/science/article/pii/S0191886914000324

19. How to be safe and social.
What to do if trolled?
• Ignore if can and do not engage
• Don’t take it personally – it’s not
about you, it’s about the troll
• Block or unfriend them
• Report troll to social media platform,
which can suspend the troll’s
account

20. How to be safe and social.
This is where trolling can lead
Sources:
1. http://www.heraldsun.com.au/news/charlotte-dawson-how-the-cyber-trolls-beat-me/story-fnbk7kwa-
1226463900647
2. https://au.news.yahoo.com/nsw/a/15191781/charlotte-dawson-fights-back-against-twitter-trolls/
3 http://www.smh.com.au/lifestyle/celebrity/charlotte-dawson-death-twitter-criticised-for-failing-to-act-against-
trolls-20140222-338z6.html
4. http://www.dailymail.co.uk/tvshowbiz/article-2625830/Alex-Perry-says-cyber-trolls-held-accountable.html

21. How to be safe and social.
What to do if trolled?
• In the immortal words of Taylor Swift

22. How to be safe and social.
What could go wrong with this?

23. How to be safe and social.
Even the boss has to be careful…
Source: http://www.heraldsun.com.au/sport/afl/demons-probe-sponsor-ben-polis-racist-
rants/story-fnctrk3q-1226319037998

24. How to be safe and social.
Etiquette tip:
online, capital letters = SHOUTING!

25. How to be safe and social.
Etiquette tip:
5 ways not to handle a nasty Facebook breakup

26. Now we’re safe to play!
Let’s set-up some social media profiles
• Blogger: bloger.com
- pictures, videos, audio
- good for long-form writing
• Facebook: facebook.com or app
- pictures, videos, audio, text
• Twitter: twitter.com or app
- pictures, videos, audio
- text to 140 character limit
• Instagram: app
- photos, videos

27. How to syndicate
Linking your social media profiles
• Most major social media platforms allow you
to simultaneously publish your content to
other platforms.
• Blogger to Twitter via twitterfeed.com
• Twitter to Facebook via Facebook Connect app
in Twitter’s Apps menu
• Facebook to Twitter via facebook.com/twitter
• To share Instagram content, go to the Share
Settings