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 We all know that an image can tell thousands of
words.
 But which words the image will tell depends on
many things.
 The most two important aspects of a photo are
composition, and lighting.
 To tell the story for our purpose, rightly, right
arrangement of objects and people are very
important.
 Suppose, you need a picture of Niagara falls for
your next marketing campaign for a specific
product.
 You send your best photographer to shoot the
appropriate photographs, but the model of your
product could not turn up there for her schedule
problem.
 The easiest solution for this particular problem is
to shoot the photograph of the model later in the
studio and place her figure on the Niagara Falls
photograph.
 We can also add the image of the product or any
other necessary objects, texts, effects/special
effects, blah, blah, blah... later, using image
manipulation and graphic design software.
 The answer is yes or no. Yes, if we know all the
techniques required to do this photo manipulation.
 If we have a dedicated graphic design section,
then we do not need to go outside for this service.
 Maintaining an in house design section increases
overhead cost.
 But if we do not have that facility, we cannot do it
ourselves.
 Also, photo editing and graphic design is a boring
and time consuming job which most people like to
avoid.
 Firstly, one must know the software like Photoshop. If
you need professional work, one should have in-depth
knowledge, and should know the tricks & tips of image
manipulation.
 For this reason many photographers, prefer to hire
graphic design firms to do the necessary photo editing.
 They want to spend their time on their main job of
shooting.
 Also, they need some time for their own marketing.
 This is just one example why we need photo
manipulation and image editing service provider firms.
 There are numerous situations when we need to hire a
graphics firm.
 Deciding which firm to select is a matter of
confusion.
 There are lots of firms around the globe. Which
one provides the best quality and competitive
price?
 Well, I would like to express my opinion on
some criterion you can give more emphasis on.
 Choose a company that has many years of experience.
 Experience matters a lot both for quality and price.
 Normally, a firm with several years of experience should
have more expert employees, who can help in
generating high quality and effective outputs with
minimum time.
 When you get high quality within small amount of time,
the price for the production becomes lower as well.
 If you get the outputs in short time without
compromising the quality, it will help in meeting your
deadlines.
 Large companies prefer and select large companies for
their graphic design works.
 An old and large company with many years of
experience generally has several expert
professionals who can deliver very high quality
of works.
 Generally, they have experienced Quality
Control (QC) personnel.
 These expert personnel can monitor and help
other professional graphic designers in
generating high quality outputs.
 Look for a graphic design company which maintains a
work flow that ensures high quality of outputs.
 Check if there is QC stages which is necessary for
maintaining high quality.
 Some large companies have 2 stages QC. A graphic
designer completes a work.
 A QC personnel checks if the output is according to the
expectation and specifications of the client.
 If he finds any difference, he directs the designer to
correct or re-do the image manipulation.
 If he accepts the quality, senior QC personnel checks
the outputs and gives final approval before supplying to
the client.
 We all know that turnaround time is very important
for a project.
 You have a deadline for your job where the
manipulated images will be used.
 So, you need the edited images in time so that you
can meet your deadlines and make your clients
happy.
 A large company has the ability of scheduling
works, according to the priority, to make sure that
the outputs are delivered within the promised
time.
 Ability to provide rush service is something you
could be looking for.
 If you have a large quantity of images you should
be looking for a company, which has a larger
numbers of professional graphic designers, who
will be able to handle bulk order with a rush.
 Who can ensure on time delivery even if the order
is large enough.
 If a firm has a large number of employees, they will
be able to make changes to the production
schedule according to the priority.
 Check portfolio to see our standard of work.
 Normally, we will keep their recent best works
on the website.
 You can get an idea from the portfolio about
the types of job they are capable of doing, and
the level of quality you may get from them.
 Some firms offer free trial offers. It is a good
opportunity to check the quality and
turnaround time of the firm.
 These are of course the most important
aspects you would like.
 This will help you in getting confidence on the
graphics firm.
 If they can provide you quality outputs in free
trial order, it will be easier for you to assume
what they are capable of doing.
 Normally, an authentic company has many
years of existence in the market.
 They may have more security facilities
implemented on their website like SSL
certification.
 SSL or Secured Socket Layer provides data
encryption facility.
 This will ensure more security of your file
transfer and other communications with the
graphic design service provider.
 Payment terms and conditions are important
factors.
 Go for a company that work with a payment
method and conditions that is convenient to you.
 It is better if they can accept PayPal, MasterCard,
Visa card, Bank cheque etc.
 As for refund policy, some firms may also have a
policy of partial or full refund if you are not happy
with their work.
 You may like to have this facility, if you are working
with a firm with which you did not work with
before.
 Confidentiality is a very important issue. Suppose
Apple Inc. is going to employ a firm for some
graphic design work for their new products.
 Surely, as usual, they would like to keep everything
extremely secret.
 Select a company who promises 100%
confidentiality of the work you are going to award.
 Some firms may sign an NDA (Non-Disclosure
Agreement) to guarantee the confidentiality of your
information and work.
 While selecting a graphic design company, the
quality and availability of the customer is also a
matter of consideration.
 Check if they are available when you need to
communicate.
 You will find some company that provides 24/7
dedicated customer care support.
 That is advantageous for your project, because you
will be able to promptly convey any instructions
and changes you need.
 You will have peace of mind, if you can know the
status of your work and get the outputs whenever
they are finished.
 Hope the points I tried to describe above will help
you while you need to hire a graphic design
company.
 My personal opinion is that an experienced firm is
capable of offering you high quality with
reasonable price meeting the delivery deadlines.
 These are the main qualities a client usually looks
for.
 Be comfortable with the deliveries of your graphic
design solution provider.

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How to Choose the Best Graphic Design Firm

  • 1.
  • 2.  We all know that an image can tell thousands of words.  But which words the image will tell depends on many things.  The most two important aspects of a photo are composition, and lighting.  To tell the story for our purpose, rightly, right arrangement of objects and people are very important.  Suppose, you need a picture of Niagara falls for your next marketing campaign for a specific product.
  • 3.  You send your best photographer to shoot the appropriate photographs, but the model of your product could not turn up there for her schedule problem.  The easiest solution for this particular problem is to shoot the photograph of the model later in the studio and place her figure on the Niagara Falls photograph.  We can also add the image of the product or any other necessary objects, texts, effects/special effects, blah, blah, blah... later, using image manipulation and graphic design software.
  • 4.  The answer is yes or no. Yes, if we know all the techniques required to do this photo manipulation.  If we have a dedicated graphic design section, then we do not need to go outside for this service.  Maintaining an in house design section increases overhead cost.  But if we do not have that facility, we cannot do it ourselves.  Also, photo editing and graphic design is a boring and time consuming job which most people like to avoid.
  • 5.  Firstly, one must know the software like Photoshop. If you need professional work, one should have in-depth knowledge, and should know the tricks & tips of image manipulation.  For this reason many photographers, prefer to hire graphic design firms to do the necessary photo editing.  They want to spend their time on their main job of shooting.  Also, they need some time for their own marketing.  This is just one example why we need photo manipulation and image editing service provider firms.  There are numerous situations when we need to hire a graphics firm.
  • 6.  Deciding which firm to select is a matter of confusion.  There are lots of firms around the globe. Which one provides the best quality and competitive price?  Well, I would like to express my opinion on some criterion you can give more emphasis on.
  • 7.  Choose a company that has many years of experience.  Experience matters a lot both for quality and price.  Normally, a firm with several years of experience should have more expert employees, who can help in generating high quality and effective outputs with minimum time.  When you get high quality within small amount of time, the price for the production becomes lower as well.  If you get the outputs in short time without compromising the quality, it will help in meeting your deadlines.  Large companies prefer and select large companies for their graphic design works.
  • 8.  An old and large company with many years of experience generally has several expert professionals who can deliver very high quality of works.  Generally, they have experienced Quality Control (QC) personnel.  These expert personnel can monitor and help other professional graphic designers in generating high quality outputs.
  • 9.  Look for a graphic design company which maintains a work flow that ensures high quality of outputs.  Check if there is QC stages which is necessary for maintaining high quality.  Some large companies have 2 stages QC. A graphic designer completes a work.  A QC personnel checks if the output is according to the expectation and specifications of the client.  If he finds any difference, he directs the designer to correct or re-do the image manipulation.  If he accepts the quality, senior QC personnel checks the outputs and gives final approval before supplying to the client.
  • 10.  We all know that turnaround time is very important for a project.  You have a deadline for your job where the manipulated images will be used.  So, you need the edited images in time so that you can meet your deadlines and make your clients happy.  A large company has the ability of scheduling works, according to the priority, to make sure that the outputs are delivered within the promised time.  Ability to provide rush service is something you could be looking for.
  • 11.  If you have a large quantity of images you should be looking for a company, which has a larger numbers of professional graphic designers, who will be able to handle bulk order with a rush.  Who can ensure on time delivery even if the order is large enough.  If a firm has a large number of employees, they will be able to make changes to the production schedule according to the priority.
  • 12.  Check portfolio to see our standard of work.  Normally, we will keep their recent best works on the website.  You can get an idea from the portfolio about the types of job they are capable of doing, and the level of quality you may get from them.
  • 13.  Some firms offer free trial offers. It is a good opportunity to check the quality and turnaround time of the firm.  These are of course the most important aspects you would like.  This will help you in getting confidence on the graphics firm.  If they can provide you quality outputs in free trial order, it will be easier for you to assume what they are capable of doing.
  • 14.  Normally, an authentic company has many years of existence in the market.  They may have more security facilities implemented on their website like SSL certification.  SSL or Secured Socket Layer provides data encryption facility.  This will ensure more security of your file transfer and other communications with the graphic design service provider.
  • 15.  Payment terms and conditions are important factors.  Go for a company that work with a payment method and conditions that is convenient to you.  It is better if they can accept PayPal, MasterCard, Visa card, Bank cheque etc.  As for refund policy, some firms may also have a policy of partial or full refund if you are not happy with their work.  You may like to have this facility, if you are working with a firm with which you did not work with before.
  • 16.  Confidentiality is a very important issue. Suppose Apple Inc. is going to employ a firm for some graphic design work for their new products.  Surely, as usual, they would like to keep everything extremely secret.  Select a company who promises 100% confidentiality of the work you are going to award.  Some firms may sign an NDA (Non-Disclosure Agreement) to guarantee the confidentiality of your information and work.
  • 17.  While selecting a graphic design company, the quality and availability of the customer is also a matter of consideration.  Check if they are available when you need to communicate.  You will find some company that provides 24/7 dedicated customer care support.  That is advantageous for your project, because you will be able to promptly convey any instructions and changes you need.  You will have peace of mind, if you can know the status of your work and get the outputs whenever they are finished.
  • 18.  Hope the points I tried to describe above will help you while you need to hire a graphic design company.  My personal opinion is that an experienced firm is capable of offering you high quality with reasonable price meeting the delivery deadlines.  These are the main qualities a client usually looks for.  Be comfortable with the deliveries of your graphic design solution provider.