MomentFeed Intro

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Welcome to the MomentFeed Location Engagement Analytics (LEA) platform. Manage LBS activity for Foursquare, Facebook Places, Twitter, and Gowalla across hundreds or thousands of locations.

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  • This is the LBS landscape. I’m sure you recognize a few of them. This is 20 of what will become hundreds or thousands of apps in this space. \n\nAs exciting as these apps are, they present a new set of challenges, especially for large brands\n\n\n
  • The market is highly fragmented, and the nature of location leads us to believe it will become more so over time \n\nAll of these apps have this general feature in common: Location-Based Engagement. If you have one location, it can be challenging to get your arms around it...\n
  • The market is highly fragmented, and the nature of location leads us to believe it will become more so over time \n\nAll of these apps have this general feature in common: Location-Based Engagement. If you have one location, it can be challenging to get your arms around it...\n
  • The market is highly fragmented, and the nature of location leads us to believe it will become more so over time \n\nAll of these apps have this general feature in common: Location-Based Engagement. If you have one location, it can be challenging to get your arms around it...\n
  • When you have 30,000 locations, it becomes overwhelming\n\nThis is just Subways in LA. \n\nWith traditional social media and brand monitoring, the vast majority of content was openly available on the Web. And with web analytics, companies only have to monitor one website. With mobile location apps, you can have hundreds or thousands of locations, which now function much like websites, and the data is siloed in so many different places. It’s a clear problem\n
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  • This is the MomentFeed solution.\n\nIt is primarily intended for brands that have 20+ locations or points of distribution\n
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  • MomentFeed Intro

    1. 1. Location-Based Services (LBS)
    2. 2. Location-Based Engagements (LBE)
    3. 3. Check-ins, photos, tips, reviews, and tweets...
    4. 4. Check-ins, photos, tips, reviews, and tweets...…from your most valuable customers…
    5. 5. …spread across all of your of locations……happening every day in real time…
    6. 6. …on a global scale.This could be a problem…
    7. 7. The Solution? One place to manage all LBS activityi.e. NORAD for LBS
    8. 8. The Location-Engagement Analytics (LEA) dashboard Features • Monitor LBS traffic and engagement from multiple sources across hundreds or thousands of locations • Measure the quality, reach, and depth of that traffic • Analyze customer demographics, behavioral patterns, and sentiment at national, state, city, and store levels • Compare and benchmark performance against competitor locations • Manage promotional offers for each service and location through one interface
    9. 9. The Location-Engagement Analytics (LEA) dashboard Benefits • Simple management of large amounts of LBS data (20+ locations) • Familiar analytics dashboard for monitoring LBS activity • Actionable insights about customer segmentation and preferences • Benchmarking of local and national competition • Efficient access to campaign scale • Easy to optimize LBS campaign performance • Straightforward measure of ROI
    10. 10. The Location-Engagement Analytics (LEA) dashboard Benefits • Simple management of large amounts of LBS data (20+ locations) • Familiar analytics dashboard for monitoring LBS activity • Actionable insights about customer segmentation and preferences • Benchmarking of local and national competition • Efficient access to campaign scale • Easy to optimize LBS campaign performance • Straightforward measure of ROI
    11. 11. Contact us for a demoinfo@momentfeed.comwww.momentfeed.com

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