Media evaluation

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AS Media Evaluation 30/3/2012

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  • Media evaluation

    1. 1. Media Evaluation
    2. 2. Media Evaluation Molly Lancaster
    3. 3. Q1: In what ways does your product use develop or challenge forms and conventions of real media products...
    4. 4. Q1: In what ways does your product use develop or challenge forms and conventions of real media products... • I wanted my music magazine to stick to the usual conventions of a typical music magazine, but a more stripped down version. I researched and looked at a variety of different magazines, NME, KERRANG and Q, and I really liked the layout and how it stuck to one particular colour scheme. So I used this idea in my own work. By using a few main cover-lines, it meant that the readers of the magazine wouldn’t be over-loaded with information and they wold have to by the magazine in order to see what else was on offer. Another feature that I wanted to use in my magazine was the banner concept. Some music magazines have banners along the top and bottom, but I chose to only use one at the bottom, as it adds extra information and it doesn’t give away too much to the audience. Overall, I kept quite religiously to the typical conventions of a pop/rock magazine. The features, colour scheme and main image are all typical of a music magazine and this as the feel i was trying to achieve.
    5. 5. Magazine Conventions Question 1
    6. 6. Magazine Conventions Question 1
    7. 7. Magazine Conventions Question 1
    8. 8. Magazine Conventions Question 1
    9. 9. Magazine Conventions Question 1
    10. 10. Magazine Conventions Question 1 Masthead
    11. 11. Magazine Conventions Question 1 Masthead
    12. 12. Magazine Conventions Question 1 Masthead
    13. 13. Magazine Conventions Question 1 Masthead
    14. 14. Magazine Conventions Question 1 Masthead
    15. 15. Magazine Conventions Question 1 Masthead
    16. 16. Magazine Conventions Question 1 Masthead
    17. 17. Magazine Conventions Question 1 Masthead
    18. 18. Magazine Conventions Question 1 Masthead
    19. 19. Magazine Conventions Question 1 Masthead
    20. 20. Magazine Conventions Question 1 Masthead
    21. 21. Magazine Conventions Question 1 Masthead
    22. 22. Magazine Conventions Question 1 Masthead Cover-lines
    23. 23. Magazine Conventions Question 1 Masthead Cover-lines Banner
    24. 24. Magazine Conventions Question 1 Masthead Barcode Cover-lines Banner
    25. 25. Magazine Conventions Question 1 Masthead Barcode Plug Cover-lines Banner
    26. 26. Magazine Conventions Question 1 Masthead Barcode Plug Cover-lines BannerHere are some conventions I used in my own work...
    27. 27. Q2: How does your media productrepresent particular social groups...
    28. 28. Q2: How does your media product represent particular social groups...• I wanted to reach out to the teenage social group as they typically read music magazines and are interested in music. For a start on my double page spread, Iused a female teenager who is easily relatable to my target audience. She is posed relaxed and is looking straight at the audience. After conducting some initial research, i saw that most teenagers listened to pop/ rock music, so i wanted to show this in my model and the text. With her choice of clothing, she seems very hip and relatable and this is something I did deliberately. Another way I represented my target audience was by choosing artists that my audience would listen to. To find this out, i made a questionnaire for my class mates to take part in. This helped me in my final decision making.
    29. 29. Q3: What kind of media institution might distribute your product and why
    30. 30. Q3: What kind of media institution might distribute your product and why• I think it would be appropriate for the distribution team at IPC media to distribute my magazine. This is because they already distribute a number of popular magazines that include NME, NOW, Pick Me Up and LOOK which are all magazines that i would expect my target audience to read. Being popular titles, i think my magazine would benefit being distributed by them, it would mean better sales and advertisement around the UK which would boost profit and income.
    31. 31. Q4: Who would be theaudience for your media product
    32. 32. Q4: Who would be the audience for your media product• On the next slide, I have created cartoon representations of what my target audience would look like, are interested in doing and what other types of media products they consume...
    33. 33. Audience Representations Question 4...
    34. 34. Audience Representations Question 4...
    35. 35. Audience Representations Question 4...
    36. 36. Audience Representations Question 4...Female...
    37. 37. Audience Representations Question 4...Female... Male...
    38. 38. Audience Representations Question 4...Female... Male...Interest in Fashion
    39. 39. Audience Representations Question 4...Female... Male...Interest in Fashion Likes Pop Music
    40. 40. Audience Representations Question 4...Female... Male...Interest in Fashion Likes Pop MusicEnjoys socializing
    41. 41. Audience Representations Question 4...Female... Male...Interest in Fashion Likes Pop MusicEnjoys socializing Watches popular music channels
    42. 42. Audience Representations Question 4...Female... Male...Interest in Fashion Likes Pop MusicEnjoys socializing Watches popular music channelsReads magazines almost every week
    43. 43. Audience Representations Question 4...Female... Male...Interest in Fashion Likes Pop MusicEnjoys socializing Watches popular music channelsReads magazines almost every week Attends college
    44. 44. Audience Representations Question 4...Female... Male...Interest in Fashion Likes Pop MusicEnjoys socializing Watches popular music channelsReads magazines almost every week Attends college Watches reality TV
    45. 45. Audience Representations Question 4...Female... Male...Interest in Fashion Likes Pop Music Enjoys sportEnjoys socializing Watches popular music channelsReads magazines almost every week Attends college Watches reality TV
    46. 46. Audience Representations Question 4...Female... Male...Interest in Fashion Likes Pop Music Enjoys sport Large social groupEnjoys socializing Watches popular music channelsReads magazines almost every week Attends college Watches reality TV
    47. 47. Audience Representations Question 4...Female... Male...Interest in Fashion Likes Pop Music Enjoys sport Large social groupEnjoys socializing Watches popular music channels Reads a few musicReads magazines almost magazines every week Attends college Watches reality TV
    48. 48. Audience Representations Question 4...Female... Male...Interest in Fashion Likes Pop Music Enjoys sport Large social groupEnjoys socializing Watches popular music channels Reads a few music Plays computerReads magazines almost magazines games every week Attends college Watches reality TV
    49. 49. Audience Representations Question 4...Female... Male...Interest in Fashion Likes Pop Music Enjoys sport Large social groupEnjoys socializing Watches popular music channels Reads a few music Plays computerReads magazines almost magazines games every week Attends college Attends college Watches reality TV
    50. 50. Audience Representations Question 4...Female... Male...Interest in Fashion Likes Pop Music Enjoys sport Large social groupEnjoys socializing Watches popular music channels Reads a few music Plays computerReads magazines almost magazines games every week Attends college Attends college Might be part of a Watches reality TV band
    51. 51. Q5: How did you attract/address your audience...
    52. 52. Q5: How did you attract/ address your audience...• Like previously stated, I used teenage role models to feature in my magazine, like Jessie J and Olly Murs, who are also musicians whom my target audience would be interested in reading about. Also, the images on both my contents page and Double page spread, include images with a direct mode of address, with the model looking directly at the consumer which might make the audience relate to the model used.
    53. 53. Q5: How did you attract/ address your audience...• Like previously stated, I used teenage role models to feature in my magazine, like Jessie J and Olly Murs, who are also musicians whom my target audience would be interested in reading about. Also, the images on both my contents page and Double page spread, include images with a direct mode of address, with the model looking directly at the consumer which might make the audience relate to the model used.
    54. 54. Q5: How did you attract/ address your audience...• Like previously stated, I used teenage role models to feature in my magazine, like Jessie J and Olly Murs, who are also musicians whom my target audience would be interested in reading about. Also, the images on both my contents page and Double page spread, include images with a direct mode of address, with the model looking directly at the consumer which might make the audience relate to the model used.
    55. 55. Q5: How did you attract/ address your audience...• Like previously stated, I used teenage role models to feature in my magazine, like Jessie J and Olly Murs, who are also musicians whom my target audience would be interested in reading about. Also, the images on both my contents page and Double page spread, include images with a direct mode of address, with the model looking directly at the consumer which might make the audience relate to the model used.
    56. 56. Q5: How did you attract/ address your audience...• Like previously stated, I used teenage role models to feature in my magazine, like Jessie J and Olly Murs, who are also musicians whom my target audience would be interested in reading about. Also, the images on both my contents page and Double page spread, include images with a direct mode of address, with the model looking directly at the consumer which might make the audience relate to the model used.
    57. 57. Q5: How did you attract/ address your audience...• Like previously stated, I used teenage role models to feature in my magazine, like Jessie J and Olly Murs, who are also musicians whom my target audience would be interested in reading about. Also, the images on both my contents page and Double page spread, include images with a direct mode of address, with the model looking directly at the consumer which might make the audience relate to the model used.
    58. 58. Q5: How did you attract/ address your audience...• Like previously stated, I used teenage role models to feature in my magazine, like Jessie J and Olly Murs, who are also musicians whom my target audience would be interested in reading about. Also, the images on both my contents page and Double page spread, include images with a direct mode of address, with the model looking directly at the consumer which might make the audience relate to the model used.
    59. 59. Q6: What have you learnt abouttechnologies of constructing this product...
    60. 60. Q6: What have you learnt about technologies of constructing this product...• During the course of creating my media products, I was introduced to a range of new software on the MAC’s that I hadnt used before. Using IN-DESIGN was the first piece I used that i hadn’t come across before. After a few ‘test runs’ I was soon using the program confidently enough to create a well presented media magazine. Another Program I used was Photoshop CS3. On my blog, I have posted a step by step piece to show you how to colour block, which was a technique Ilearnt from a tutorial on YOUTUBE. Again, I hadnt used this type of editing software before but after a practice go on a different image I felt compelled to use it to make my work more interesting. I have learnt many things about the ADOBE software and I tried to show every aspect of my learning in my work.
    61. 61. Q7: Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product...
    62. 62. Q7: Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product... • Here is my preliminary task, as you can see, i have developed my MAC skills a lot from the beginning of the course. I feel I have learnt a range f helpful computer skills that might help me in year 2 of A-LEVEL media. Using IN-DEIGN, PHOTOSHOP and ILLUSTRATOR just to name a few. As previously stated, I have learnt a range of transferable skills that could come in useful for subjects like Photography.
    63. 63. Q7: Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product... • Here is my preliminary task, as you can see, i have developed my MAC skills a lot from the beginning of the course. I feel I have learnt a range f helpful computer skills that might help me in year 2 of A-LEVEL media. Using IN-DEIGN, PHOTOSHOP and ILLUSTRATOR just to name a few. As previously stated, I have learnt a range of transferable skills that could come in useful for subjects like Photography.Overall, I believe that i have created a well presented pieceof work with a fluent theme throughout. I have enjoyedthis part of the course and have learnt a lot in the durationof creating my final media products...
    64. 64. Q7: Looking back at your preliminary task, what do you feel you have learnt in the progression from it to the full product... • Here is my preliminary task, as you can see, i have developed my MAC skills a lot from the beginning of the course. I feel I have learnt a range f helpful computer skills that might help me in year 2 of A-LEVEL media. Using IN-DEIGN, PHOTOSHOP and ILLUSTRATOR just to name a few. As previously stated, I have learnt a range of transferable skills that could come in useful for subjects like Photography.Overall, I believe that i have created a well presented pieceof work with a fluent theme throughout. I have enjoyedthis part of the course and have learnt a lot in the durationof creating my final media products...

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