Email marketing - Baby Steps 2 Digital

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Brief on presentation on email marketing and the steps to be considered, before one starts working on emails.

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Email marketing - Baby Steps 2 Digital

  1. 1. EMAIL MARKETING
  2. 2. Define • Every email sent to a potential or current customer could be considered email marketing. • It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness.
  3. 3. 5 types of Email Awareness Consideration Conversion Product Usage Loyalty
  4. 4. 8 Key drivers of Email Campaign Email Address Acquisition Reactivation Creative / Copy Making the Data Work Privacy Multichannel Integration Reporting Technology (Delivery, Deployment, Design)
  5. 5. Thank You! We will grow your business together! Daksh Juneja COO daksh.juneja@avignyata.com +91 9323966123 Aditi Juneja CMO aditi.juneja@avignyata.com +91 9969123300 Moksh Juneja CEO moksh.juneja@avignyata.com +91 9322121170

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