Digital Marketing<br />13 Myths to be busted, Mistakes never forgiven<br />
Myth #<br />Flash is so awesome – make everything flash!<br />Moksh Juneja for <br />
Myth #<br />Digital Marketing campaigns are free and/or cheap<br />Moksh Juneja for <br />
Myth #<br />It’s all about the internet, so if I do a 2 month search engine marketing campaign, my product will be a hit<b...
Myth #<br />Your customers are on every social network, so your campaign should be too<br />Moksh Juneja for <br />
Myth #<br />Social media is like viral marketing<br />Moksh Juneja for <br />
Myth #<br />If we let people embed and distribute our content it will dilute our brand<br />Moksh Juneja for <br />
Myth #<br />Using a naked picture of yourself as your avatar can help increase friends and followers<br />Moksh Juneja for...
Myth #<br />If I get x number of friends on Facebook, my product is a hit<br />Moksh Juneja for <br />
Myth #<br />Facebook application is the answer to all viral marketing<br />Moksh Juneja for <br />
Myth #<br />Creating a Facebook fan page or group will drive lots of awareness<br />Moksh Juneja for <br />
Myth #<br />Mass replying on Twitter is a good way to connect with people<br />Moksh Juneja for <br />
Myth #<br />LinkedIn is only good for contacting business people<br />Moksh Juneja for <br />
Myth #<br />Uploading video on YouTube = viral marketing<br />Moksh Juneja for <br />
MokshJuneja| Social Media Catalyst<br />Avignyata Inc.|  avignyata.com <br />mokshjuneja@gmail.com  |  +91 9322121170<br /...
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Digital Marketing - Myths And Drivers

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A presentation on the various myths on digital marketing to introduce the panel on "Digital Marketing for Startups" at Startup Saturday by Headstart on December 12, 2009

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Digital Marketing - Myths And Drivers

  1. 1. Digital Marketing<br />13 Myths to be busted, Mistakes never forgiven<br />
  2. 2. Myth #<br />Flash is so awesome – make everything flash!<br />Moksh Juneja for <br />
  3. 3. Myth #<br />Digital Marketing campaigns are free and/or cheap<br />Moksh Juneja for <br />
  4. 4. Myth #<br />It’s all about the internet, so if I do a 2 month search engine marketing campaign, my product will be a hit<br />Moksh Juneja for <br />
  5. 5. Myth #<br />Your customers are on every social network, so your campaign should be too<br />Moksh Juneja for <br />
  6. 6. Myth #<br />Social media is like viral marketing<br />Moksh Juneja for <br />
  7. 7. Myth #<br />If we let people embed and distribute our content it will dilute our brand<br />Moksh Juneja for <br />
  8. 8. Myth #<br />Using a naked picture of yourself as your avatar can help increase friends and followers<br />Moksh Juneja for <br />
  9. 9. Myth #<br />If I get x number of friends on Facebook, my product is a hit<br />Moksh Juneja for <br />
  10. 10. Myth #<br />Facebook application is the answer to all viral marketing<br />Moksh Juneja for <br />
  11. 11. Myth #<br />Creating a Facebook fan page or group will drive lots of awareness<br />Moksh Juneja for <br />
  12. 12. Myth #<br />Mass replying on Twitter is a good way to connect with people<br />Moksh Juneja for <br />
  13. 13. Myth #<br />LinkedIn is only good for contacting business people<br />Moksh Juneja for <br />
  14. 14. Myth #<br />Uploading video on YouTube = viral marketing<br />Moksh Juneja for <br />
  15. 15. MokshJuneja| Social Media Catalyst<br />Avignyata Inc.| avignyata.com <br />mokshjuneja@gmail.com | +91 9322121170<br />MokshJuneja for <br />

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