Jihad Internet - Ecommerce

351 views

Published on

Published in: Education
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
351
On SlideShare
0
From Embeds
0
Number of Embeds
3
Actions
Shares
0
Downloads
0
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Jihad Internet - Ecommerce

  1. 1. Jihad Internet - Ecommerce 29 & 30 Mac 2014 oleh Mohd Rafie Kamaruzaman
  2. 2. Terima kasih
  3. 3. Siapa saya?
  4. 4. Quick Survey
  5. 5. #ecommerce Apa tu?
  6. 6. $1.2 trillion in 2013 Jumlah transaksi online di dunia
  7. 7. Di mana kita? 30 juta orang
  8. 8. RM5.7 billion tahun 2015 PayPal menganggarkan
  9. 9. 4,560 Audi R8
  10. 10. 93,000 MyVi Extreme
  11. 11. Kenapa e-commerce?
  12. 12. ! Spark curiosity Create interest Introduce with product Call to Action (CTA)
  13. 13. Jenis-jenis laman ecommerce
  14. 14. Platform
  15. 15. Platform • Blogspot • Facebook • WordPress • OpenCart • Shopify • etc
  16. 16. 250K / year Guess how much they made?
  17. 17. Old School
  18. 18. SLOW
  19. 19. Fast
  20. 20. Jimat masa Jimat tenaga Jimat duit
  21. 21. The “Bridge”
  22. 22. Payment gateways
  23. 23. Apa bezanya? 1. Setup cost (RM 480 vs FREE) 2. Transaction fees (3.8%, 4.0%, 2.0%) 3. Yearly maintenance fees 4. Availability of plugin/integration
  24. 24. Success!
  25. 25. Ciri-ciri website e-commerce yang berjaya • Design dan layout • Navigation • Kategori • Strategi harga • Strategi pemasaran (marketing) • Retention • Payment gateway “Bridge”
  26. 26. Ciri-ciri website e-commerce yang berjaya • Laju dan mudah diakses • Gambar yang menarik
  27. 27. Product Profiling User Profiling
  28. 28. Mula di sini
  29. 29. Product / Customer Profiling Pilih platform Daftar domain dan hosting Setup website dan mula menjual
  30. 30. Kos pembinaan laman e-commerce
  31. 31. Pilihan 1: Kos pembinaan laman e-commerce • Domain dan hosting = RM 200 (setahun) • Platform = RM 500 • Payment gateway = RM 140 PERCUMA Total = RM 700 sahaja
  32. 32. Pilihan 2: Kos pembinaan laman e-commerce • Domain dan hosting = RM 200 (setahun) • Platform (Gravity Forms) = RM 300 • Payment gateway = RM 170 PERCUMA Total = RM 500 sahaja
  33. 33. Pilihan 3: Customized E-commerce Platform • Domain dan hosting = RM 200 (setahun) • Themes dan customization = RM 1800 - RM2800 • Payment gateway = RM 170 PERCUMA Total = RM 2,000 - 3,000
  34. 34. Pertanyaan • Email: mohdrafie@gmail.com • Website: http://mohdrafie.com • Call/SMS/Whatsapp: 010-2321292 • Twitter: @mohdrafie • FB: http://fb.com/mohdrafie
  35. 35. Rujukan • http://mashable.com/2013/06/27/ecommerce-study- china-asia/ • http://www.slideshare.net/ckaywong/the-ultimate-guide- to-ecommerce-statistics-in-southeast-asia- malaysia-25412583

×