What is a Lean startup

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What is a Lean startup and customer development, and how to do a lean startup in 3 step process,

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  • the core of customer development is blissfully simple: products developed by founders who get out in front of customers early and often win
  • What is a Lean startup

    1. 1. Startup Leadership program Bangalore 5 October 2013
    2. 2. MVP Business model Riskiest Assumption Pivot Idea Hypothesis Lean Startup? Customer Interviews Eliminate waste
    3. 3. But In a startup… Problem: Unknown Solution: Unknown Unknown: Unknown
    4. 4. @eric ries
    5. 5. A Startup is a temporary organization designed to search for a repeatable and scalable business model Steve Blank
    6. 6. Process 1 Document you idea 2 Identify riskiest assumption 3 Systematically test you assumptions
    7. 7. Fill your Business Model Canvas
    8. 8. Business Model Canvas Assumption Assumption Assumption Assumption Assumption Assumption Assumption Assumption Assumption
    9. 9. Search for Business model Customer Discovery Customer Validation
    10. 10. Search for Business model Customer Discovery •Is the problem worth solving •Do we have a solution that meets customer needs •Are customers ready to pay •Do we have a profitable business model Customer Validation
    11. 11. Minimize total time through the loop
    12. 12. Search for Business model Customer Discovery Customer Validation •Are there enough people to buy •Are we able to sell to them •Do we have a repeatable business model
    13. 13. Search for Business model Customer Discovery Customer Validation •Is the problem worth solving •Do we have a solution that meets customer needs •Are customers ready to pay •Do we have a profitable business model •Are there enough people to buy •Are we able to sell to them •Do we have a repeatable business model Pivot
    14. 14. Thanks Rammohan Ram@LeanManta.in

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