MysteryShoppa is a new system that connects businesses with customers. The process begins by creating a custom survey and selecting your demographics using our website. We then broadcast your survey to our mobile app users. The mystery shoppers use the mobile app to return the requested information and they receive rewards for completing the assignment. We use our GPS tracking technology to verify a mystery shoppers location when carrying out such assignments, therefore this provides greater accuracy when pin pointing problem areas within your business. MysteryShoppa can also be used as a promotions tool for attracting new customers and groups of customers to your stores. Visit http://www.mysteryshoppa.com/business to find out more.

1. Developing with you
The Leading
Mystery Shopping
Software
Why consider MysteryShoppa?
MysteryShoppa is the leading mystery shopping software platform of online marketing services.
This software provide you with complete end-to-end digital solutions: from automated mystery
shopping campaigns supported by innovative GPS technology, to survey creator tools and customisable
reports.
Mobile mystery shopping will allow MysteryShoppa to deliver commercial value to your business.
With its ease of implementation and slick automation, it will provide you with fast and accurate real-
time data, ultimately moulding your business to be a more profitable one.
Our team of experts are constantly investing in improving data quality and evolving its technology;
building creative and modern tools in order to deliver the best possible service for clients.
Trusted by some of the world’s most prolific brands and research companies, MysteryShoppa offers
clients the means to manage their data securely, save time and achieve truly seamless marketing results
via mystery shopping, store audits and customer satisfaction research.

2. Developing with you
Getting Exactly What You Want Cost Effectiveness
• MysteryShoppa will give you exactly what • MysteryShoppa software has no setup costs
you want sooner than an in-house or hosting costs.
development team can.
• We are at least 50% more cost effective in
• Our team has years of experience in comparison to our competitors' pricing
building flexible / dynamic platforms. structures.
• We have vigorously trialled the software to • Our scalable platform means you can grow
achieve precisely what you require. your data over time at an affordable rate.
Additionally, our development team will
become your development team. • MysteryShoppa is more cost effective to
develop and maintain than keeping an in-
• Our platform has been built with test house staff on salaries.
driven development. This means our
platform is bug free and therefore it is easy • MysteryShoppa costs can be easily calculated
for us to provide additional reports / and budgeted for due to the automation of
charts you request for. each campaign. This highlights a key
weakness with other mystery shopping
• Our service will provide you with that platforms where the final costs of launching
competitive edge; giving you exactly what large scale applications is, for the most part,
you want and moulding our platform unknown.
around your requirements.
• With the vast majority of code already
• Ultimately MysteryShoppa can be used as written and tested, you will receive hundreds
a tool for your business acquiring new of thousands of pounds worth of code at an
customers. extreme discount.
• MysteryShoppa has unique white labelling • With an array of licensing options,
options. You can completely brand our maintaining a MysteryShoppa system over
platform and app to the theming of your time is also very cost effective. You can
customers. This provides an additional benefit from MysteryShoppa economies of
selling tool when looking to acquire new scale: pay for only what is required and know
customers. that additional resources are readily available
when needed.
• Building a new system is a structured process
- our team can work with you to model your
exact customer requirements using our core
platform, saving you money and hassle.
www.mysteryshoppa.com/business

3. Developing with you
Core Features Increased Accuracy
• Survey Builder – The survey builder allows • Our real-time mobile data collection
you to build a survey that caters for all allows your mystery shoppers to time
your various types of questions e.g. radio stamp and check-in at locations. This
buttons, check-boxes etc. provides more accurate information and
eliminates the poor data.
• Additional Reports - We can add any
additional reports or charts required. • The mobile app additionally allows you
to pin-point problem areas within a
• GPS Time Stamping – Our GPS Tracking business. The mobile data streams into
technology allows you to locate any our platform in real-time allowing you to
business and/or to track mystery shoppers watch the changing patterns.
when undergoing tasks.
Time Effectiveness
• Real-Time Data - Our results come in real-
time: watch the real-time patterns change Historically, companies have severely
(automated reports), allowing you to pin- underestimated the amount of time it takes
point problem areas immediately. to build a comprehensive mystery shopping
system from scratch. The industry average for
• Demographics - We can add any additional a comprehensive system is somewhere
demographics required e.g. age, gender, between 12-18 months. This time may prove
ethnicity etc. crucial in securing new business and keeping
up with the latest technologies. In this day
• Development Team - We have an in-house and age, wasting time is simply too costly.
development team based in Putney,
London, who are flexible where they work. Our platform took two years to build with a
team of developers and was completed in
• Mobile App - We have a mobile app which 2012.
allows remote check-ins and enables
surveys to be completed remotely. Photos
and receipts can be taken from your
camera phone and uploaded immediately.
• Data – All sensitive data is encrypted for
protection from hackers, ensuring ultimate
security and protection.
www.mysteryshoppa.com/business

4. Developing with you
Infrastructure Training
• One of our key challenges in building • Training staff to use a new system can be
MysteryShoppa was creating an difficult and time consuming. To avoid this,
infrastructure capable of handling a our team of experts have carried out
heavy volume of shops, from any point in numerous user tests in order to make our
the world, on a 24/7 basis. platform easy to use and quick to learn.
We felt it was key to provide a stable Our user friendly interface will mean there
platform to support the growing need for will be less down time and higher response
an international system to support rates.
today’s business.
• MysteryShoppa also offers one day free
• MysteryShoppa now provides a stable training with full information support for
architecture in the core system of our your team. Additional training can be
application in order to support any provided.
number of campaigns.
Qualitative Quality Control
• When constructing a new system from
scratch, it is important to remember to • MysteryShoppa not only allows for
factor in the time it takes to determine a quantitative answers within campaigns,
stable architecture in addition to the but also allows for qualitative answers.
time it takes to program the system. Campaigns can run both remotely and
when the mystery shopper is at their
Core System Flexibility laptop / PC.
• MysteryShoppa provides tools that will
• We can create a user interface to match
enable mystery shoppers to save the status
your company’s image.
of surveys so they can complete the
qualitative questions on a PC or on their
• The new user interface will use our current
Smart Phone.
core system.
• Automatic spell checks will be available on
• The core system will be updated over time
all deliverables so that highest quality
to meet your needs.
results are returned.
• The website will also use our core system
• Bad language and grammar catchers will
which will be adapted to meet your needs
be in place within our software to prevent
simultaneously to the app.
poor quality answers.
• This will give your current customers
• Our intelligent technology will return high
familiarity when using the platform.
quality and accurate data at a fast rate.
www.mysteryshoppa.com/business

5. Developing with you
Cost benefit analysis of buying or building other technologies
• The time it will take to build a system like MysteryShoppa will take 12-18 months of
development, at a cost of over £300,000.
• There are Beta and Alpha Testing costs when developing a new platform. Our system took
over two years to develop including Beta and Alpha Testing.
• On-going development costs will automatically be available to clients e.g. new
requirements from your customers for additional charts, date time settings and
demographics.
• With MysteryShoppa there are no hosting nor server costs.
• MysteryShoppa is more than 50% cheaper regarding price and functionality capabilities
compared to competitor products.
• We continually incorporate the most modern technology for mystery shopping within our
products.
• MysteryShoppa offers the lowest price in the market in light of our licensing options.
• We have a leading and dynamic technical team that can work flexibly around all your
requirements.
• MysteryShoppa is ready to be launched immediately, versus building your own system.
www.mysteryshoppa.com/business