Boonslick Regional Planning Commission Broadband Study Findings

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Boonslick Regional Planning Commission Broadband Study Findings

  1. 1. Regional Technology Planning Team ReportBOONSLICK BROADBAND REPORT August 2011
  2. 2. RESIDENTIAL STUDY BACKGROUND Survey mailed June 2011 4000 homes randomly sampled.  422/11% returned. 400 returned surveys analyzed  Provides margin of error of ± 5 percentage points 2
  3. 3. RESIDENTIAL STUDY: WHO RESPONDED County % of Total respondents County pop as % of Boonslick Region Population Lincoln 44% 53% Montgomery 22% 14% Warren 28% 32% Other/No 6% --- Response 3
  4. 4. RESIDENTIAL SURVEY: WHO RESPONDED ? Age Range 21-85, Mean=58 Household Income $1K to $250K, Mean=$62K 8% “Rent” 99% White 4
  5. 5. RESIDENTIAL SURVEY: WHO RESPONDED ? 5
  6. 6. RESIDENTIAL SURVEY: WHO RESPONDED ? 6
  7. 7. RESIDENTIAL SURVEY: WHO RESPONDED ? 7
  8. 8. RESIDENTIAL SURVEY: WHO RESPONDED ? 8
  9. 9. RESIDENTIAL STUDY – TYPE OF INTERNET SERVICE 9
  10. 10. KEY ISSUE: AVAILABILITY 10
  11. 11. KEY ISSUE: CHOICE 11
  12. 12. APPLICATIONS (RESIDENTIAL) 12
  13. 13. RESIDENTIAL STUDY – IMPORTANCE OF BROADBANDACCESS 13
  14. 14. BUSINESS STUDY BACKGROUND Online survey available from:  April 2011 to July 2011 37 local businesses responded  14% were satellite offices  10% had satellite locations 32 questions about broadband or high-speed Internet services in the Bootheel region 14
  15. 15. BUSINESS STUDY – RESPONSES BY COUNTY By County: Lincoln 60% Montgomery 24% Warren 16% 15
  16. 16. EMPLOYEE BUSINESS SIZE 16
  17. 17. BUSINESS CATEGORIES 17
  18. 18. DO YOU HAVE INTERNET SERVICE AT YOUR BUSINESS? Do you have Internet service at your business? NO =6% Yes = 94% 100% reported availability as the reason for not having Internet access. 18
  19. 19. CURRENT INTERNET PROVIDER Top 5 Mentioned CenturyTel Socket Kingdom Telephone AT&T HughesNet Service established 1993-2010 19
  20. 20. TYPES OF INTERNET CONNECTIONS 20
  21. 21. WHY NOT BROADBAND? 21
  22. 22. BROADBAND SERVICE RATINGS 22
  23. 23. SUPPORTED INTERNET APPLICATIONS 23
  24. 24. HOW IMPORTANT 100% said would be beneficial if broadband capacity were improved in the region. 24
  25. 25. COST OF SERVICE 25
  26. 26. ONLINE BUSINESS SURVEY 17 businesses had other comments about broadband service availability in the region. Some included:  Indicated they had difficulty conducting business applications because of a lack of robust broadband.  Told one year away, now 5 years later and still not available.  I’m behind my competitors.  Vital for the community’s growth.  Help! 26
  27. 27. INDIVIDUAL SECTOR DATA Agriculture  Local Government Economic  Public Safety Development Sector  Tourism Energy Sector  Workforce Environment Sector Development Healthcare Sector Higher Ed Sector K-12 Education Sector Library Sector 27
  28. 28. MAPS Review maps provided by State of Missiouri 28
  29. 29. BROADBAND PROVIDERS RESPOND Feedback on data and current initiatives from broadband providers. 29
  30. 30. BROADBAND STRATEGIC PLANNING Will identify strategies, and related directions, initiatives, goals and objectives, that can be employed by interested parties within the region. It is a large scale, high-level planning exercise It provides specific guideposts and pathways to better help the region build long term broadband sustainability Addresses both availability (supply) and adoption (demand) within the region. 30
  31. 31. BROADBAND STRATEGIC PLANNING PROCESS The Strategic Planning process is split into four (4) phases:  Phase 1 (Today): Needs Assessment and Existing Information Review – A detailed understanding of the current broadband climate and the current and future broadband-related needs in the region.  Phase 2 (Beginning Today): How to move from the current broadband environment to the one needed within the region.  Strengths,Weaknesses, Opportunities and Challenges (SWOC) analysis will be performed. 31
  32. 32. SWOC ANALYSIS The definitions of the four (4) SWOC elements are as follows:  Strengths – Broadband-related systems, practices, processes, and resources that are highly valued by the region.  Weaknesses – Areas that need improvement; reasons why stakeholders are not able to wholeheartedly embrace broadband; and, areas that tend to compromise the achievement of high levels of availability and adoption.  Opportunities – Favorable situations/circumstances not yet taken advantage of that may positively impact the development and acceptance of broadband.  Challenges – Present and future situations/circumstances that may negatively impact broadband development and acceptance as perceived by the region. 32
  33. 33. SWOC ANALYSIS  Phase 2: cont’d  The analysis should cover a wide range of issues including those centered on:  residential, business and institutional broadband availability and adoption,  whether available bandwidth(s) are sufficient for current as well as near and long term needs and applications,  potential upgrade and expansion possibilities,  reliability of existing networks,  related matters.  Providersare asked during Phase 2 to present their ideas on possibilities for advancing the broadband environment. 33
  34. 34. SWOC ANALYSIS 34
  35. 35. SWOC ANALYSIS The definitions of the four (4) SWOC elements are as follows:  Strengths – Broadband-related systems, practices, processes, and resources that are highly valued by the region.  Weaknesses – Areas that need improvement; reasons why stakeholders are not able to wholeheartedly embrace broadband; and, areas that tend to compromise the achievement of high levels of availability and adoption.  Opportunities – Favorable situations/circumstances not yet taken advantage of that may positively impact the development and acceptance of broadband.  Challenges – Present and future situations/circumstances that may negatively impact broadband development and acceptance as perceived by the region. 35
  36. 36. BROADBAND STRATEGIC PLANNING PURPOSEAND PROCESS Phase 3: Findings Review and Initial Strategic Plan Element Development – The RTPT will review the initial findings, priorities, potential strategic directions and actions, timelines and resources needed related to those potential directions.  In this phase, a number of potential strategic directions and initiatives will be identified, reviewed, discussed, and then incorporated into the initial draft of the Strategic Plan. 36
  37. 37. BROADBAND STRATEGIC PLANNING PURPOSEAND PROCESS Phase 4: Drafting and Finalization of the Strategic Plan by the RTPT.  The Strategic Plan will consist of : 1. Introduction and Regional Overview 2. Purpose Statement 3 Detailed SWOC Findings and Analysis 4. Strategic Direction(s)  Short, medium and long term goals and objectives to boost broadband adoption and availability.  Action Items and Implementation Plan 5. Financial, human and organizational resource considerations 6. Timelines and benchmarks for measuring progress 37
  38. 38. Additional Discussion 38
  39. 39. Connect with us at MOBroadbandNow http://mobroadbandnow.com/Follow us on Facebook and Twitter 39
  40. 40. THANK YOU FORYOUR PARTICIPATION IN THE BOONSLICK BROADBANDPLANNING PROJECT! 40

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