Platform war in mwc 2013

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The Feature Of Mobile Web OS

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Platform war in mwc 2013

  1. 1. Platform War In MWC 20132013. 3. 27. mobizen
  2. 2. Platform
  3. 3. Before iPhone..?
  4. 4. Telco Had Platform
  5. 5. The Choice Was Android
  6. 6. Smartphone OS Market Share Win Phone 3% Symbian 3% BlackBerry 5% Others 2% iOS 19% Android 69% - Source : IDC
  7. 7. Fragmentation
  8. 8. Store 이용자당 매출 비교 100%100% 89%75%50%25% 23% 0% iOS Amazone Google Play - Source : Flurry
  9. 9. Google’s X Phone
  10. 10. They Need The Spare
  11. 11. Where Is User?
  12. 12. Firefox OS Ubuntu Touch Tizen
  13. 13. Two Questions#1. Will They Succeed?#2. Why Web OS?
  14. 14. Who Needs Them?
  15. 15. Platform OEM Telco End UserProvier Vendor
  16. 16. 사용자들의 스마트폰 선택 요인네트워크 품질 8.4 OS 8.2 전체 요금 8.0 데이터 요금 7.9사용가능한 앱 7.8 단말 가격 7.7통신사 브랜드 7.5 단말 브랜드 7.5 0 3 6 9 - Source : comScore
  17. 17. 개발자들이 관심있는 플랫폼50% 47%40%30% 27% 23% 22%20% 15% 15%10% 9%0% Win Phone iOS Android Facebook BlackBerry HTML QT - Source : Developer Economics 2013
  18. 18. Emerging Market
  19. 19. 개발자 생태계 800800600400200 45 10 0 iOS Android HTML
  20. 20. 개발자 생태계 800800600 ............ So?400200 45 10 0 iOS Android HTML
  21. 21. Global Mobile Traffic Share By OS Others 14%Market Share Numbers Dont Matter Android 21% iOS 65% - Source : TenFingerCrunch
  22. 22. Web vs.Platform Base On Web Technology
  23. 23. ‘I Can, Too’ Is Not Enough
  24. 24. Mobile Web Serverhttps://www.youtube.com/watch?v=Kyjp510DHnE
  25. 25. Standard Is Slower Than Innovation
  26. 26. They Don’t Like Google
  27. 27. They Don’t Like Google & They Don’t Hate Android
  28. 28. Thanks For Listening. http://www.mobizen.pe.kr @mobizenpekr

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