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N-Screen Trend In 2012                         2011.12                         mobizen
Hot Korea
We’ve Got iPhone, 28 Nov 2009.
Korean Smartphone Market Size Trend2,000                                                                                  ...
Korean Mobile Traffic Share      * UV                                           11   1Q            11      2Q60%           ...
Real Time Web
In 2010              1. Service Segment            2. Grouping & Selection          3. Mobile Web or Mobile App
In 2011          Mobile Friendly
http://www.youtube.com/watch?v=rNsrl86inpo
We Will Make Money
PC
Smart Phone
Smart TV
Car Navigation
PMP
Smart Pad
Digital Signage
Smart Watchhttp://www.youtube.com/watch?v=5PmdgBto-cM
Connected Device              MID-Phone   PMP    PND   VG Handheld   Tablet PC400300200100  0   2008           2009       ...
N-Screen Service                   Seamless                   Ubiqutous                   3-Screen
Cloud Will Help Them
Smart TV
Screen Interaction
TV   Mobile Internet      14%               86%                       - Source :Yahoo
TV   Mobile Device60%      56%45%            40%                        37%                                    33%30%15%0%...
25% want to see friends’ watch history             29% use twitter2010                        , 1/3
Screen Convergence                In the past month                 42% watched                      TV on a              ...
Social TVhttp://www.youtube.com/watch?v=Yiv_NNJJkRE
On-Off Interaction
In Minority Report
Good For Big Brother
Category     /         51%               11%   8%     6%            24%               71%                        9%     7%...
4,000                                                                       (     :       )                               ...
395400                                                                    (     :    )                           307      ...
Save the Start-Up
Thanks For Listening.            http://www.mobizen.pe.kr
N screen trend in 2012
N screen trend in 2012
N screen trend in 2012
N screen trend in 2012
N screen trend in 2012
N screen trend in 2012
N screen trend in 2012
N screen trend in 2012
N screen trend in 2012
N screen trend in 2012
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N screen trend in 2012

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N screen trend in 2012

  1. 1. N-Screen Trend In 2012 2011.12 mobizen
  2. 2. Hot Korea
  3. 3. We’ve Got iPhone, 28 Nov 2009.
  4. 4. Korean Smartphone Market Size Trend2,000 2,000 : 1,8831,500 1,4871,000 1,002 722 500 507 313 0 80 09 12 10 1 10 7 10 12 11 3 11 6 11 9 10 28
  5. 5. Korean Mobile Traffic Share * UV 11 1Q 11 2Q60% 50% 50% 51%45% 40% 35%30% 22%15%0% Naver Daum Cyworld -
  6. 6. Real Time Web
  7. 7. In 2010 1. Service Segment 2. Grouping & Selection 3. Mobile Web or Mobile App
  8. 8. In 2011 Mobile Friendly
  9. 9. http://www.youtube.com/watch?v=rNsrl86inpo
  10. 10. We Will Make Money
  11. 11. PC
  12. 12. Smart Phone
  13. 13. Smart TV
  14. 14. Car Navigation
  15. 15. PMP
  16. 16. Smart Pad
  17. 17. Digital Signage
  18. 18. Smart Watchhttp://www.youtube.com/watch?v=5PmdgBto-cM
  19. 19. Connected Device MID-Phone PMP PND VG Handheld Tablet PC400300200100 0 2008 2009 2010 2011 2012 - Gartner, ,
  20. 20. N-Screen Service Seamless Ubiqutous 3-Screen
  21. 21. Cloud Will Help Them
  22. 22. Smart TV
  23. 23. Screen Interaction
  24. 24. TV Mobile Internet 14% 86% - Source :Yahoo
  25. 25. TV Mobile Device60% 56%45% 40% 37% 33%30%15%0% SMS SNS Browsing Mobile App - Source :Yahoo
  26. 26. 25% want to see friends’ watch history 29% use twitter2010 , 1/3
  27. 27. Screen Convergence In the past month 42% watched TV on a Connected device. - Source : sidereel
  28. 28. Social TVhttp://www.youtube.com/watch?v=Yiv_NNJJkRE
  29. 29. On-Off Interaction
  30. 30. In Minority Report
  31. 31. Good For Big Brother
  32. 32. Category / 51% 11% 8% 6% 24% 71% 9% 7% 5% 8%0% 25% 50% 75% 100% - Source : Nielsen-Koreaclick
  33. 33. 4,000 ( : ) 3,137 3,014 3,006 2,9563,000 2,914 2,757 2,713 2,105 1,9702,0001,000 0 2002 2003 2004 2005 2006 2007 2008 2009 2010 - Source :
  34. 34. 395400 ( : ) 307 298300 271 255 227200 163 150 140100 0 2002 2003 2004 2005 2006 2007 2008 2009 2010 - Source :
  35. 35. Save the Start-Up
  36. 36. Thanks For Listening. http://www.mobizen.pe.kr

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