The Blossoming Internet of Things Zach Supalla-Spark

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Keynote for Mobile March 2014-Over the next few years, hundreds if not thousands of “connected devices” will hit the market, many with open APIs. Often the capabilities of these products are dramatically improved by third-party apps. A great example is the Philips Hue, a high-quality connected lighting system which has a very mediocre mobile/web interface, but which has an API that others are exploiting to make better, more powerful interfaces.

I think there is an incredible opportunity for mobile and web developers to act as the connective tissue between these products and make them better with apps. These apps can be monetized by selling them in the App Store or Google Play, and/or by charging monthly fees for valuable ongoing services.

The Internet of Things will move quickly, and for mobile/web developers who want to play a role in the growing industry, now’s the time to get started.

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The Blossoming Internet of Things Zach Supalla-Spark

  1. 1. THE BLOSSOMING INTERNET OF THINGS
  2. 2. Zach Supalla CEO of Spark @zsupalla @sparkdevices spark.io
  3. 3. + = (almost)
  4. 4. 1998
  5. 5. 2000s
  6. 6. 2007
  7. 7. 2010
  8. 8. 2013
  9. 9. 1998
  10. 10. 1946
  11. 11. 1960s
  12. 12. 1960s
  13. 13. 1969
  14. 14. 1976
  15. 15. 1977
  16. 16. WHAT’S THE PATTERN?
  17. 17. CREATE A TECHNOLOGY WITH A PURPOSE
  18. 18. MAKE IT EXTENDABLE
  19. 19. MAKE IT ACCESSIBLE FOR INDIVIDUALS
  20. 20. AWESOMENESS
  21. 21. CREATE A TECHNOLOGY WITH A PURPOSE MAKE IT EXTENDABLE MAKE IT ACCESSIBLE FOR INDIVIDUALS AWESOMENESS
  22. 22. OK, SO… THE BLOSSOMING INTERNET OF THINGS
  23. 23. ONE DAY, EVERYTHING WILL COME ONLINE.
  24. 24. Cisco (2013)
  25. 25. BUT WHY???
  26. 26. NEW FEATURES ILLUSTRATIVE
  27. 27. USER EXPERIENCE ILLUSTRATIVE
  28. 28. DATA AND INSIGHT ILLUSTRATIVE
  29. 29. SERVICE AND SUPPORT ILLUSTRATIVE
  30. 30. REVENUE STREAMS ILLUSTRATIVE
  31. 31. INFRASTRUCTURE BARRIERS COST DIFFICULTY
  32. 32. WI-FI IS IN 65% OF AMERICAN HOMES. ! 81% OF AMERICANS 25 TO 34 CARRY SMARTPHONES. ! THE COST OF CONNECTIVITY IS PLUMMETING. Strategy Analytics (2012), Nielsen (2013)
  33. 33. SO WHERE ARE WE?
  34. 34. CREATE A TECHNOLOGY WITH A PURPOSE MAKE IT EXTENDABLE MAKE IT ACCESSIBLE FOR INDIVIDUALS AWESOMENESS HERE WE ARE
  35. 35. CREATE A TECHNOLOGY WITH A PURPOSE
  36. 36. MAKE IT EXTENDABLE
  37. 37. MAKE IT ACCESSIBLE FOR INDIVIDUALS
  38. 38. AWESOMENESS
  39. 39. ???
  40. 40. SO WHAT DOES THIS MEAN FOR YOU?
  41. 41. JOIN THE SCENE.
  42. 42. PLATFORMS
  43. 43. PRODUCTS
  44. 44. APPLICATIONS
  45. 45. APPLICATIONS
  46. 46. THE BLOSSOMING INTERNET OF THINGS

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