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Mobile Horizons Istanbul 2013 - Jim Cook

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Mobile Horizons Istanbul
The Retail, Commerce & Payments Revolution
Jim Cook, Editor of MobiAD News,
Co-founder of m-Spark.org

This presentation was made on June 4, 2013 at the Mobile Horizons Istanbul conference.

This thought-leadership forum was a unique conference about the disruptive changes caused by mobile technologies: Wearable Technologies, New interfaces, Mobile Retail, Big Data, Connected Life, and more!

Featuring international mobile visionaries and Turkish business leaders Mobile Horizons Istanbul was held at an exclusive venue on the shores of the Bosphorus

For more information, please visit the website at www.mobile-horizons.com or facebook at www.facebook.com/mobilehorizons.

Published in: Technology, Business
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Mobile Horizons Istanbul 2013 - Jim Cook

  1. 1. The Retail, Commerce&Payments RevolutionJim CookEditor, MobiAD NewsCo-founder, m-Spark.orgMobile Horizons IstanbulThis presentation was made on June 4, 2013at the Mobile Horizons Istanbul conference.To learn more about this unique thought-leadership forum, please visit the website atwww.mobile-horizons.com or facebook atwww.facebook.com/mobilehorizons.
  2. 2. Special Focus:The Retail, Commerce &Payments RevolutionJim Cook, MobiAD, m-Spark.orgKerem Sözügeçer, ShopamaniAtilla Gümüş, MUDODeniz Güven, Garanti BankYaroslav Smirnov, MTSMOBILE POWERED SOCIAL INNOVATION
  3. 3. Steps in CommerceLoyalty DiscoveryRecommendationPaymentDiscountsPricecomparison125364MOBILE POWERED SOCIAL INNOVATION
  4. 4. Traditional RetailLoyalty DiscoveryRecommendationPaymentDiscountsPricecomparisonCall a friendLoyalty cards andprize cataloguesCash &Credit cardPrintedcouponsMagazines & TVProductComparisonmagazinesCall manystores• not connected or linked• not individual or personal• not real-timeMOBILE POWERED SOCIAL INNOVATION
  5. 5. Retail becomes personalCall a friendLoyalty cards andprize cataloguesCash &Credit cardPrintedcouponsMagazines & TVProductComparisonmagazinesCall manystoresLoyalty DiscoveryRecommendationPaymentDiscountsPricecomparisonPersonal couponsLocation-basedTime-based“Flash sales”Mobile WalletNFCCloud WalletsOperator BillingCheck-insLocation basedAutomaticSocial NetworkBar-code scanningAmazon Price CheckRedLaserMobile SearchSocial NetworksAR MagazinesMobile AdvertisingWish listsSocial NetworksMOBILE POWERED SOCIAL INNOVATION
  6. 6. Retail becomes personalLoyalty DiscoveryRecommendationPaymentDiscountsPricecomparisonPersonal couponsLocation-basedTime-based“Flash sales”Mobile WalletNFCCloud WalletsOperator BillingCheck-insLocation basedAutomaticSocial NetworkBar-code scanningAmazon Price CheckRedLaserMobile SearchSocial NetworksAR MagazinesMobile AdvertisingWish listsSocial Networks• connected & linked• individual & personal• real-timeMOBILE POWERED SOCIAL INNOVATION
  7. 7. It is the System approachthat is importantLoyalty DiscoveryRecommendationPaymentDiscountsPricecomparison• includes online + mobile+ physical stores• brings extra customervalue• the system will drive theRetail RevolutionMOBILE POWERED SOCIAL INNOVATION
  8. 8. MOBILE POWERED SOCIAL INNOVATION
  9. 9. Will this combination ofconnected, personalized, andreal-time serviceskill existing retailorcreate a new explosionin commerce?So the question is:MOBILE POWERED SOCIAL INNOVATION

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