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Project guidelines for app development process.....60 slides

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Full project process description for making an iPhone, Android or any other Mobile Apps....

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Project guidelines for app development process.....60 slides

  1. 1. Presentation By: Moud Nuri Project Manager www.apps-training.com.au @moudbiz
  2. 2. CREATING A MOBILE APPLICATION
  3. 3. CREATING A MOBILE APPLICATION
  4. 4. 1. PICK A PLATFORM
  5. 5. 1. PICK A PLATFORM Droid? Windows Mobile? iPhone, iPad?
  6. 6. 2. TOOLS ●Get a SmartPhone or iPad. 2. Join the Apple iPhone Developer program. 3. Prepare a Non-Disclosure Agreement. 3. Download and Install the latest iPhone SDK. Make sure you have all the basic tools needed to execute the app.
  7. 7. THE JARGON 3. GET TO KNOW
  8. 8. The more GeekSpeak you know in the mobile industry the better. Visit the UW Smartphones website and familiarize yourself. THE JARGON 3. GET TO KNOW
  9. 9. Understand What Makes Apps Successful 4. PICK A CONCEPT
  10. 10. Understand What Makes Apps Successful 4. PICK A CONCEPT For this slideshow, we’re gonna talk Mac
  11. 11. BE THE DOVE IN A STORE OF PIGEONS
  12. 12. There are 1,000’s of apps in the app store. BE THE DOVE IN A STORE OF PIGEONS
  13. 13. What will make yours STAND OUT? There are 1,000’s of apps in the app store. BE THE DOVE IN A STORE OF PIGEONS
  14. 14. ANSWER THESE QUESTIONS 1.Does your App solve a unique problem? ~Jen Gordon, Smashing Magazine
  15. 15. ANSWER THESE QUESTIONS 1.Does your App solve a unique problem? “Figure out what sucks, and how your app can make the life of its user more comfortable.” ~Jen Gordon, Smashing Magazine
  16. 16. ANSWER THESE QUESTIONS 2. Does your App serve a specific niche? Smashing Magazine
  17. 17. ANSWER THESE QUESTIONS 2. Does your App serve a specific niche? Find a passionate niche audience (i.e. dog lovers) and watch your app go viral. Passionate people spread the word. Smashing Magazine
  18. 18. ANSWER THESE QUESTIONS 3. Are you building a better wheel? Smashing Magazine
  19. 19. ANSWER THESE QUESTIONS 3. Are you building a better wheel? You may essentially be doing the same thing as other apps, but you must do it better. Smashing Magazine
  20. 20. ANSWER THESE QUESTIONS Smashing Magazine 4. Is your app sticky enough to warrant return visits?
  21. 21. ANSWER THESE QUESTIONS Smashing Magazine 4. Is your app sticky enough to warrant return visits? Attention spans are short. Make sure you’re engaging your user enough by encouraging participation.
  22. 22. 5. RESEARCH YOUR COMPETITION What are their core functionalities?
  23. 23. What are their core functionalities? How are you going to do it better? 5. RESEARCH YOUR COMPETITION
  24. 24. 6. USER EXPERIENCE
  25. 25. 6. USER EXPERIENCE Using your app should be ‘as easy as pie.’
  26. 26. SUCCESSFUL APPS ARE: 6. USER EXPERIENCE
  27. 27. FAST SUCCESSFUL APPS ARE: 6. USER EXPERIENCE
  28. 28. FAST SIMPLE SUCCESSFUL APPS ARE: 6. USER EXPERIENCE
  29. 29. FAST SIMPLE EFFECTIVE SUCCESSFUL APPS ARE: 6. USER EXPERIENCE
  30. 30. 4. Nobody wants to dig through layers, icons, or prompts to get where they need to go. 6. USER EXPERIENCE
  31. 31. Easy Navigation is Key. Nobody wants to dig through layers, icons, or prompts to get where they need to go. 6. USER EXPERIENCE
  32. 32. Get familiar with Interface Guidelines and Usability. 4.6. USER EXPERIENCE
  33. 33. Get familiar with Interface Guidelines and Usability. 4. List at least 5 features you’d incorporate in your own app. 6. USER EXPERIENCE
  34. 34. Play with the Top 10 apps. 4. Smashing Magazine 6. USER EXPERIENCE
  35. 35. Play with the Top 10 apps. 4. How do they navigate? Smashing Magazine 6. USER EXPERIENCE
  36. 36. Play with the Top 10 apps. 4. How do they navigate? How are they organized? Smashing Magazine 6. USER EXPERIENCE
  37. 37. Play with the Top 10 apps. 4. How do they navigate? How are they organized? How much info do they have? Smashing Magazine 6. USER EXPERIENCE
  38. 38. Play with the Top 10 apps. 4. How do they navigate? How are they organized? How much info do they have? Smashing Magazine How do they take advantage of the unique characteristics smartphones offer (GPS, touch, etc.)? 6. USER EXPERIENCE
  39. 39. FIND YOUR TARGET AUDIENCE Predict what they will want to do. 6. USER EXPERIENCE
  40. 40. FIND YOUR TARGET AUDIENCE EX: If Your App is a GAME users will want to beat their high scores, or new users may need guidance and encouragement to keep playing. Predict what they will want to do. 6. USER EXPERIENCE
  41. 41. FIND YOUR TARGET AUDIENCE EX: If Your App is a UTILITY think about how or where the task will be completed in real life, what will happen when the task is completed? Predict what they will want to do. 6. USER EXPERIENCE
  42. 42. FIND YOUR TARGET AUDIENCE Figure out what types of people will use your app. Don’t leave anyone out, and create live scenarios for testing. Predict what they will want to do. 6. USER EXPERIENCE
  43. 43. SKETCH YOURINTERFACE 6. USER EXPERIENCE
  44. 44. SKETCH YOURINTERFACE1. What info will beon each screen? 6. USER EXPERIENCE
  45. 45. SKETCH YOURINTERFACE1. What info will beon each screen?2. How will you guideyour users? 6. USER EXPERIENCE
  46. 46. SKETCH YOURINTERFACE1. What info will beon each screen?2. How will you guideyour users? 3. How should itemsbe displayed? 6. USER EXPERIENCE
  47. 47. YOU CAN BUY THEIPHONE STENCILKIT TO AID THISPROCESS. TO CREATE ADIGITAL VERSIONCHECK OUT iPLOTZ. 6. USER EXPERIENCE
  48. 48. Designers: Download the iPhone GUI Photoshop Template of the PSD Vector Kit. 6. USER EXPERIENCE
  49. 49. Developers: Get involved early so designers know what’s feasible and what isn’t. 6. USER EXPERIENCE
  50. 50. Not a Designer or Developer? Find mobile interface pros on sites like CoroflotFind mobile interface pros on sites like Coroflot, CrowdspringFin 6. USER EXPERIENCE
  51. 51. 7. THE APP STORE Ask your developer to do the following: 1. Create your Certificates 2. Define App IDs 3. Create your Distribution Provisioning Profile 4. Prepare Application 5. Upload iTunes Connect
  52. 52. 8. PROMOTION Get involved in Social Media. Set up fan pages and start creating hype about your app to your target market(s).
  53. 53. Contact Friends and Family. Create email lists and start spreading the word on your app. You may be surprised how fast 20 people turns to 2000. Smashing Magazine #2 8. PROMOTION
  54. 54. Prepare for Multiple Releases 8. PROMOTION
  55. 55. Prepare for Multiple Releases Save some features for future releases. It will take too long to get your dream list on the market. Multiple releases also give an opportunity for more promo down the line. 8. PROMOTION
  56. 56. Prepare for a Huge Launch. 8. PROMOTION
  57. 57. Prepare for a Huge Launch. Exploit all resources including, online PR, App review panels, niche networks, social media, to build launch anticipation. 8. PROMOTION
  58. 58. KEEP THE MOMENTUM GOING If you have a great app, following these steps are guaranteed to bring you mobile app success.
  59. 59. Thanking You, Project Manager Moud Nuri Mob: 0452197801 mhnuri121@gmail.com LinkedIn au.linkedin.com/in/moudnuri/ Twitter: @moudbiz

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