Digital 2019 Q4 Global Digital Statshot (October 2019) v01

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

Ad

DIGITAL2019
ESSENTIAL INSIGHTS INTO HOW PEOPLE AROUND THE WORLD USE
THE INTERNET, MOBILE DEVICES, SOCIAL MEDIA, AND E-COMM...

CLICK HERE TO READ OUR DIGITAL 2019
GLOBAL OVERVIEW REPORT, WITH MORE
THAN 200 PAGES OF ESSENTIAL CHARTS
AND INSIGHTS FROM...

!
IMPORTANT ADVISORY
Since we published our global reports in January 2019, some of the organisations
that publish the dat...

5
GLOBAL OVERVIEW

6
2019
OCT
SOURCES: UNITED NATIONS; GSMA INTELLIGENCE; ITU; GLOBALWEBINDEX; EUROSTAT; SOCIAL MEDIA PLATFORMS’ SELF-SERVICE...

7
2019
OCT
SOURCES: UNITED NATIONS; GSMA INTELLIGENCE; ITU; GLOBALWEBINDEX; EUROSTAT; SOCIAL MEDIA PLATFORMS’ SELF-SERVICE...

8
GLOBAL INTERNET USE

9
2019
OCT
SOURCES: ITU; GLOBALWEBINDEX; GSMA INTELLIGENCE; EUROSTAT; SOCIAL MEDIA PLATFORMS’ SELF-SERVICE ADVERTISING TOO...

10
2019
OCT
SOURCE: STATCOUNTER (SEPTEMBER 2019). NOTE: FIGURES REFLECT TRAFFIC TO WEB BROWSERS ONLY, AND DO NOT INCLUDE I...

11
2019
OCT
SOURCE: OOKLA SPEEDTEST (SEPTEMBER 2019 AND SEPTEMBER 2018).
AVERAGE DOWNLOAD SPEEDS FOR MOBILE AND FIXED INTE...

12
2019
OCT
SOURCE: OOKLA (SEPTEMBER 2019). *NOTES: DATA ARE NOT AVAILABLE FOR ALL COUNTRIES AND TERRITORIES, SO THESE RAN...

13
2019
OCT
SOURCE: OOKLA (SEPTEMBER 2019). *NOTES: DATA ARE NOT AVAILABLE FOR ALL COUNTRIES AND TERRITORIES, SO THESE RAN...

14
2019
OCT
SOURCE: SIMILARWEB (SEPTEMBER 2019). NOTE: ‘TIME PER VISIT’ FIGURES REPRESENT THE AVERAGE DURATION OF USERS’ V...

15
2019
OCT
SOURCE: ALEXA.COM (OCT 2019). NOTES: ‘ALEXA’ IS THE NAME OF AMAZON’S INSIGHTS ARM, AND DATA SHOWN HERE ARE NOT...

16
2019
OCT
SOURCE: GOOGLE TRENDS (ACCESSED OCTOBER 2019). NOTES: GOOGLE DOES NOT PUBLISH SEARCH VOLUMES, BUT THE ‘INDEX’ ...

17
2019
OCT
SOURCE: GLOBALWEBINDEX (Q2 2019). FIGURES REPRESENT THE FINDINGS OF A BROAD GLOBAL SURVEY OF INTERNET USERS AG...

18
2019
OCT
SOURCE: GLOBALWEBINDEX (Q2 2019). FIGURES REPRESENT THE FINDINGS OF A BROAD GLOBAL SURVEY OF INTERNET USERS AG...

19
2019
OCT
SOURCE: GLOBALWEBINDEX (Q2 2019). FIGURES REPRESENT THE FINDINGS OF A BROAD GLOBAL SURVEY OF INTERNET USERS AG...

20
2019
OCT
SOURCE: GLOBALWEBINDEX (Q2 2019). FIGURES REPRESENT THE FINDINGS OF A BROAD GLOBAL SURVEY OF INTERNET USERS AG...

21
2019
OCT
SOURCE: GLOBALWEBINDEX (Q2 2019). FIGURES REPRESENT THE FINDINGS OF A BROAD GLOBAL SURVEY OF INTERNET USERS AG...

22
GLOBAL SOCIAL MEDIA USE

23
2019
OCT
SOURCES: LATEST DATA PUBLISHED BY SOCIAL MEDIA PLATFORMS VIA INVESTOR EARNINGS ANNOUNCEMENTS AND IN SELF-SERVI...

24
2019
OCT
SOURCES: KEPIOS ANALYSIS; LATEST COMPANY EARNINGS RELEASES, PRESS RELEASES OR MEDIA STATEMENTS; REPORTS IN REP...

25
2019
OCT
SOURCE: EXTRAPOLATIONS OF DATA PUBLISHED IN EACH PLATFORM’S SELF-SERVICEE ADVERTISING TOOLS (OCTOBER 2019). *N...

26
IN DETAIL: FACEBOOK

27
2019
OCT
SOURCE: EXTRAPOLATIONS OF FACEBOOK DATA (OCT 2019). *NOTE: FACEBOOK DOES NOT PUBLISH ADVERTISING AUDIENCE DATA...

28
2019
OCT
SOURCE: EXTRAPOLATIONS OF FACEBOOK DATA (OCT 2019). NOTES: RECENT CHANGES TO REPORTING METHODOLOGIES AND BASE ...

29
2019
OCT
SOURCE: EXTRAPOLATIONS OF FACEBOOK DATA (OCT 2019). NOTES: RECENT CHANGES TO REPORTING METHODOLOGIES AND BASE ...

30
2019
OCT
SOURCE: EXTRAPOLATIONS OF FACEBOOK DATA (OCTOBER 2019). NOTE: FACEBOOK DOES NOT PUBLISH AUDIENCE DATA FOR GEND...

31
2019
OCT
SOURCE: EXTRAPOLATIONS OF FACEBOOK DATA (OCT 2019). NOTES: FACEBOOK DOES NOT PUBLISH ADVERTISING AUDIENCE DATA...

32
2019
OCT
SOURCE: FACEBOOK (OCTOBER 2019). *NOTE: FIGURES REPRESENT MEDIAN VALUES FOR FACEBOOK USERS AROUND THE WORLD AG...

33
2019
OCT
SOURCE: LOCOWISE (OCTOBER 2019). FIGURES REPRESENT AVERAGES FOR Q3 2019. ‘Q-O-Q CHANGE’ FIGURES REPRESENT THE ...

34
2019
OCT
SOURCE: LOCOWISE (OCTOBER 2019). FIGURES REPRESENT AVERAGES FOR Q3 2019. ‘Q-O-Q CHANGE’ FIGURES REPRESENT THE ...

35
2019
OCT
SOURCE: LOCOWISE (OCTOBER 2019). FIGURES REPRESENT AVERAGES FOR Q3 2019. NOTE: FIGURES REPRESENT AVERAGES FOR ...

36
IN DETAIL: INSTAGRAM

37
2019
OCT
SOURCE: EXTRAPOLATIONS OF FACEBOOK DATA (OCT 2019). *NOTE: FACEBOOK DOES NOT PUBLISH ADVERTISING AUDIENCE DATA...

38
2019
OCT
SOURCE: EXTRAPOLATIONS OF FACEBOOK DATA (OCTOBER 2019). *NOTE: RANKINGS ONLY INCLUDE COUNTRIES AND TERRITORIES...

39
2019
OCT
SOURCE: EXTRAPOLATIONS OF FACEBOOK DATA (OCTOBER 2019). *NOTE: RANKINGS ONLY INCLUDE COUNTRIES AND TERRITORIES...

40
2019
OCT
SOURCE: EXTRAPOLATIONS OF FACEBOOK DATA (OCTOBER 2019). NOTE: FACEBOOK DOES NOT PUBLISH AUDIENCE DATA FOR GEND...

41
2019
OCT
SOURCE: EXTRAPOLATIONS OF FACEBOOK DATA (OCT 2019). NOTES: FACEBOOK DOES NOT PUBLISH ADVERTISING AUDIENCE DATA...

42
IN DETAIL: TWITTER

43
2019
OCT
SOURCE: EXTRAPOLATIONS OF TWITTER DATA (OCTOBER 2019). *NOTE: TWITTER DOES NOT PUBLISH ADVERTISING AUDIENCE DA...

44
2019
OCT
SOURCE: EXTRAPOLATIONS OF TWITTER DATA (OCTOBER 2019).
COUNTRIES AND TERRITORIES WITH THE LARGEST TWITTER ADVE...

45
2019
OCT
SOURCE: EXTRAPOLATIONS OF TWITTER DATA (OCTOBER 2019). NOTES: FIGURES ARE BASED ON THE MID-POINTS OF THE RANGE...

46
2019
OCT
SOURCE: EXTRAPOLATIONS OF TWITTER DATA (OCTOBER 2019). ADVISORY: DATA ON THIS CHART REPRESENTS TWITTER’S ADVER...

47
IN DETAIL: SNAPCHAT

48
2019
OCT
SOURCE: EXTRAPOLATIONS OF SNAPCHAT DATA (OCTOBER 2019). *NOTE: SNAPCHAT DOES NOT PUBLISH ADVERTISING AUDIENCE ...

49
2019
OCT
SOURCE: EXTRAPOLATIONS OF SNAPCHAT DATA (OCTOBER 2019).*NOTE: RANKINGS ONLY INCLUDE COUNTRIES AND TERRITORIES ...

50
2019
OCT
SOURCE: EXTRAPOLATIONS OF SNAPCHAT DATA (OCTOBER 2019).*NOTE: RANKINGS ONLY INCLUDE COUNTRIES AND TERRITORIES ...

51
2019
OCT
SOURCE: EXTRAPOLATIONS OF SNAPCHAT DATA (OCT 2019). NOTES: FIGURES ARE BASED ON MID-POINTS OF THE RANGES THAT ...

52
2019
OCT
SOURCE: EXTRAPOLATIONS OF SNAPCHAT DATA (OCT 2019). ADVISORY: DATA ON THIS CHART REPRESENTS SNAPCHAT’S ADVERTI...

53
IN DETAIL: LINKEDIN

54
2019
OCT
SOURCE: EXTRAPOLATIONS OF LINKEDIN DATA (OCTOBER 2019).*NOTE: LINKEDIN’S ADVERTISING AUDIENCE FIGURES ARE BASE...

55
2019
OCT
SOURCE: EXTRAPOLATIONS OF LINKEDIN DATA (OCTOBER 2019). *NOTE: RANKINGS ONLY INCLUDE COUNTRIES AND TERRITORIES...

56
2019
OCT
SOURCE: EXTRAPOLATIONS OF LINKEDIN DATA (OCTOBER 2019). *NOTE: RANKINGS ONLY INCLUDE COUNTRIES AND TERRITORIES...

57
2019
OCT
SOURCE: EXTRAPOLATIONS OF LINKEDIN DATA (OCTOBER 2019). ADVISORY: DATA ON THIS CHART ARE BASED ON FIGURES REPO...

58
IN DETAIL: PINTEREST

59
2019
OCT
SOURCE: EXTRAPOLATIONS OF PINTEREST DATA (OCTOBER 2019). *NOTE: PINTEREST PUBLISHES DATA FOR USERS OF ‘UNSPECI...

60
2019
OCT
SOURCE: EXTRAPOLATIONS OF PINTEREST DATA (OCTOBER 2019), COMPARED TO POPULATION DATA FROM THE UNITED NATIONS A...

61
GLOBAL MOBILE USE

62
2019
OCT
SOURCE: GSMA INTELLIGENCE (OCTOBER 2019). NOTE: TOTAL GLOBAL CONNECTION FIGURES QUOTED HERE DO NOT INCLUDE IOT...

63
2019
OCT
SOURCE: EXTRAPOLATED FROM DATA PUBLISHED IN THE ERICSSON MOBILE VISUALIZER (ACCESSED OCT 2019). NOTE: DATA DO ...

64
2019
OCT
SOURCE: STATCOUNTER (OCTOBER 2019).
BASED ON EACH OPERATING SYSTEM’S SHARE OF GLOBAL MOBILE WEB REQUESTS
SHARE...

65
2019
OCT
SOURCES: ERICSSON MOBILITY VISUALIZER (ACCESSED OCTOBER 2019).
29.02
26.54
21.78
18.37
15.94
13.60
11.69
10.63...

66
2019
OCT
SOURCES: APP ANNIE (OCTOBER 2019); ERICSSON MOBILITY VISUALIZER (ACCESSED OCTOBER 2019); KEPIOS ANALYSIS. *NOT...

67
2019
OCT
SOURCE: APP ANNIE (OCTOBER 2019). BASED ON COMBINED DATA FOR THE GOOGLE PLAY AND APPLE iOS APP STORES.
NOTE: D...

68
2019
OCT
SOURCE: APP ANNIE (OCTOBER 2019). BASED ON COMBINED DATA FOR THE GOOGLE PLAY AND APPLE iOS APP STORES.
NOTE: D...

69
2019
OCT
SOURCE: APP ANNIE (OCTOBER 2019). BASED ON COMBINED DATA FOR THE GOOGLE PLAY AND APPLE iOS APP STORES.
NOTE: D...

70
MORE INFORMATION

HOOTSUITE WE ARE SOCIAL
CLICK THE LOGOS BELOW TO READ AND DOWNLOAD
THE FULL COLLECTION OF DIGITAL 2019 REPORTS,
AND ACCESS...

Learn more at http://www.globalwebindex.com
90% GLOBAL
COVERAGE
ONGOING DATA COLLECTION
ACROSS 45 MARKETS
CROSS-DEVICE
COV...

Learn more about GSMA Intelligence at http://www.gsmaintelligence.com
GSMA Intelligence is the unit within the GSMA that h...

Learn more about Locowise at http://locowise.com
CUSTOM REPORT
BUILDER WITH
OVER 300 METRICS
CAMPAIGN
ANALYSIS, TRACKING
A...

Learn more about App Annie at http://www.appannie.com
App Annie is the industry’s most trusted mobile data and analytics p...

Learn more about SimilarWeb at https://www.similarweb.com
WEB
INTELLIGENCE
APP
INTELLIGENCE
GLOBAL
COVERAGE
GRANULAR
ANALY...

NOTES ON DATA VARIANCE, MISMATCHES, AND CURIOSITIES
It’s unlikely that one hundred percent of
internet users in any given ...

DISCLAIMER AND IMPORTANT NOTES
This report has been compiled by Kepios Pte.
Ltd. (“Kepios”), We Are Social Ltd. (“We Are
S...

HTTPS://DATAREPORTAL.COM
ALLTHENUMBERSYOUNEED
CLICK HERE TO ACCESS OUR COMPLETE COLLECTION OF
FREE REPORTS: THOUSANDS OF C...

Hootsuite is the leader in social media management.
With our expertise, best-in-breed partnerships, and scale,
we’ll help ...

We are a socially-led creative agency.
We are a global team of more than 750 people with a common
purpose: to connect peop...

SIMON KEMP
@ESKIMON
REPORTS@KEPIOS.COM
DATAREPORTAL.COM

Share SlideShare

Facebook
Twitter
LinkedIn

Embed

Size (px)

Show related SlideShares at end

WordPress Shortcode

Link

Share
Email

2024 State of Marketing Report – by... by Marius Sescu 9012 views
Everything You Need To Know About C... by Expeed Software 4738 views
Product Design Trends in 2024 | Tee... by Pixeldarts 2130 views
How Race, Age and Gender Shape Atti... by ThinkNow 1635 views
AI Trends in Creative Operations 20... by marketingartwork 31770 views
Skeleton Culture Code by Skeleton Technolo... 34066 views

Top clipped slide

1 of 82 Ad

1 of 82 Ad