The document summarizes how the magazine "New Vintage" represents various social groups. It represents middle to lower class people through its affordable price of £3.99. It represents professionals through its high production quality and use of gold and black colors. The target audience of 16-20 year olds means it represents schools, youth clubs, and young people. Overall, the magazine aims to represent a wide range of groups through its diverse content, styles, and pricing.
Evaluation - Q2) - How does your media product represent particular social groups?
1. How does your media product
represent particular social groups?
2. My magazine represents middle class, working class, employed and
lower class people because of the price my magazine is currently at
which is £3.99, this is not expensive for a music magazine. My
magazine represents professionals because of the high quality
maintained throughout my magazine (e.g. Front cover, contents
page and double page spread) The colours used, gold and white
represent wealth because gold is the colour of money or value and
the black writing represents professionalism because it is simple and
standard to use black font. People who are on benefits would be
able to afford my magazine and would be attracted to it because of
the bright colours, it would stand out on a shelf in a supermarket,
also they would be attracted to the magazine because they may
know the artists on the front. My magazine represents the upper-
class people because of the models costumes, they are smart but
with a modern effect on them. The Vintage era is was very much
about class and status and looking the part therefore this would
appeal to them very much.
3. My magazine represents people who live in cities and towns
because in general people who live in rural places and travel
by bus, train or aeroplane, they take something with them to
read, my magazine would appeal to these social groups
because my target audience is people ages 16-20, people
aged 16 -17 cannon drive so these types of transport are a
necessity . People read the magazine on public transport
which encourages other people to buy the magazine. People
from the vintage era would be inclined to buy ‘New Vintage’
magazine because it is unusual for magazine to be made
about vintage music. My magazine represents schools
because of the target audience being 16 year olds who are
more than likely still at school.
4. My magazine represents youth clubs because of its target audience
being 16-20, people go to youth clubs to hang out with their friends
and listen to music and in my magazine it gives advice as to where
free music will be released. ‘New Vintage’ represents customers by
the information which is given on the front of the magazine, it gives
important information as the what is in the magazine, the contents
page also does this so before the customer buys the magazine it
gives them an insight as the whether they would like to buy the
magazine or not. Teen groups is represented because there are teen
groups who are interested in the vintage era, my magazine
represents these by using vintage colours and offering competitions
to see vintage artists and find out exclusive information about their
favourite artists. ‘New Vintage’ represents educational groups by
informing the reader on true information, educating them on the
history of music.
5. ‘New Vintage’ represents Young people because on the front
cover the model is a young artist. It also represents male and
female audience because there are male and female models
on the front cover and there is no gender bias colour scheme.
Parents and grandparents are represented in the magazine
because they are old enough to enter competitions and they
would be interested in the artists in the magazine because
they are from the older generation so they would remember
some of the songs the artists are covering from the vintage
era. Most parents were brought up with this kind of music.
Single parents are represents in ‘New Vintage’ because on the
front cover there are no couples, the main model is on her
own, single, showing her power as an individual by dominating
the front cover.
6. ‘New Vintage’ represents divorced, single, seperated,
widowed people because the model, Cour on the front
cover represents individuality and importance on her
own, this would attract people of these statuses. My
magazine represents enemies because on the
contents page there is ‘Ed Sheeran or Meat loaf’
showing they are enemies in their types of music they
produce being so different. Sisters are represented
because there are many female singers on throughout
the magazine. Brothers are represented due to the
amount of male artists in the magazine . Gay and
bisexual people are represented by the whole
magazine because music in general is a main interest
of gay and bisexual people.
7. Post natal depression is represented in my
magazine it is targeted at parents. Social
networking sites are available to join which also
display information where people with disabilities
can get information and help if needed as they
provide helpline numbers. An improvement I would
make to my magazine if I had to do it again would
be to include more features of people with
disabilities. People with addictions are
represented through ‘Afire’ having a cigarette in
both pictures of him in the magazine.
8. Gifted people like singers and dancers are
represented through the genre of the
magazine, music. People who make
money are represented as the artists in the
magazine are all aspects of money
making. All of the artists used in my
magazine all have abilities but in different
ways representing every single person
with different abilities.
9. Black and white people are represented in my
magazine because it will be displayed in a
supermarket where people of all ethnicity and
cultural groups shop. Religious people are
represented in ‘New Vintage’ because of the
language used, it is formal and there is no
disrespectful language used. Vegetarian and
vegan’s a represented because there are no
images of food in my magazine showing that
their decision is respected as if there was a
big picture of meat they would be put off
buying the magazine.