1. 2014 CAREER &
WORKPLACE TRENDS
…AND WHAT YOU CAN DO TO STAY COMPETITIVE
www.getsmarter.co.za

2. COMPANIES ARE CHANGING THE
WAY THEY HIRE…

3. Personal branding becomes a more
deciding factor for recruiters
and employers

4. Employers turn to social media
to recruit and scout

5. Word of mouth referrals
increase in value
Source: http://www.jobmail.co.za/blog/4-predicted-recruitment-trends-south-africa-2014/

6. PERMANENT EMPLOYMENT IS
NO LONGER GUARANTEED

7. Companies staff up and down
as needed, creating a greater need
for freelancers or contract hires

8. The freelance economy booms
Source: http://www.forbes.com/sites/sage/2014/02/11/why-the-new-freelance-economy-is-great-for-your-small-business/

9. WORKPLACE
DEMOGRAPHICS CHANGE

10. 18% of baby boomers will
retire in the next five years
18%

11. Companies move to focus on
succession planning and new
leadership roles open up

12. With years of experience about to leave
the workplace, strong focus is placed
on training and mentorship
Source: http://www.bizcommunity.com/Article/196/633/106772.html

13. NEW JOB TITLES START TO
BECOME THE NORM,
INCLUDING…

14. Legal positions in
online reputations, social media
policies and privacy rights

15. Engineering positions in sustainability
and alternative energy

16. Marketing positions in Google Analytics,
SEO, content optimization and
content marketing
Source: http://www.bizcommunity.com/Article/196/633/106772.html

17. 2014 BRINGS WITH IT NEW
RULES FOR CAREER SUCCESS
Being successful in 2014 means
actively managing your career

18. A MODERN CAREER IS A PATH ON
WHICH AUTONOMY, MASTERY,
AND PURPOSE INTERSECT TO ACHIEVE
PERSONAL MEANING
– SAM PADDOCK, CO-CEO, GETSMARTER.
A MODERN CAREER IS A PATH ONA MODERN CAREER IS A PATH ON

19. WHAT CAN YOU DO
TO STAY COMPETITIVE?

20. In 2014, the responsibility for career
management has shifted to you,
the individual.

21. Achieving success in your career is an
active process of identifying market needs,
defining your career goals, developing
yourself as a project, and marketing your
personal brand.

22. 1. UPSKILL
Demonstrate your ability to learn, and prove
that your skills are current.

23. 2. DEVELOP YOUR PERSONAL BRAND
Brand “you” has never been more important.

24. 3. MANAGE YOUR DIGITAL FOOTPRINT
Demonstrate your ability to learn, and prove
that your skills are current

25. Turn to social media and your networks
in your job search 92% of companies
use social media for recruiting or
reference checks
92%

26. DOWNLOAD THE 2014 CAREER GUIDE OR
THE 2014 PERSONAL BRAND GUIDE
to learn more about advancing your career in 2014

27. IMPROVING LIVES THROUGH
BETTER EDUCATION
www.getsmarter.co.za