4 Ways To Build Your Business With Google Plus


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Build your business with google plus - 4 ideas for starters

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4 Ways To Build Your Business With Google Plus

  1. 1. 4 Ways To Build Your Business With Google Plus
  2. 2. MMSpark.com Resources…. Freebies & Guides 12 Top Social Media Tips Mmspark.com/mmfreebie Information packed webinars http://mmspark.com/webinars/
  3. 3. People are waking up to Google+ (hurrah!) so I wanted to share 4 ways to build your business on this exciting platform
  4. 4. (If you’re still wondering why G+ is so important, watch this video) Mmspark.com/google-plus-for-biz-why-it-matters
  5. 5. 1. Build a Knockout G+ Profile
  6. 6. As with Facebook you’ll need a personal profile before you can create a business page
  7. 7. And there is some debate as to whether to use your personal profile to promote your business, or whether you should have a separate business page
  8. 8. The current thinking is that it’s best to use your personal profile for all your Google+ marketing IF you’re a personal brand, solopreneur or working online
  9. 9. Business pages are best for bricks and mortar businesses and larger companies
  10. 10. The principles of building your profile are the same whether it’s a personal profile or business page, and there are three key elements to focus on
  11. 11. Here‘s how to Optimize Your Google+ Profile in 5 Minutes (blog post and video) Mmspark.com/optimise-your-google-plus-profile
  12. 12. 2. Build your circles
  13. 13. Circles are your contacts and connections and are sorted by interest, interaction and topic
  14. 14. You can put people into your circles according to your relationship with them (friends, family) or their business status (prospect, customer, VIP member)
  15. 15. The beauty of this is that you can tailor the information you share with your circles
  16. 16. So, for example, you might share your holiday snaps with friends and family, but your latest blog post will go out to all your customers and prospects
  17. 17. Circles work both ways so if someone has you in their circle you’ll receive their information in a “stream”, which will be tailored according to your relationship with them, and your interests
  18. 18. This makes for very targeted information sharing (unlike the other social media platforms where everyone sees everything you post – or < 20% of what you post if you’re on Facebook!)
  19. 19. Adding someone to your circles means More = interaction More trust = Higher search rankings
  20. 20. 3. Use hangouts to engage live
  21. 21. Hangouts are live, multi-person video conferences between Google+ users
  22. 22. These are great, because they can be used for webinars, for showcasing products, or for live feedback and interaction with customers
  23. 23. They’re easy to set up and they’re free!
  24. 24. Hangouts are great for making presentations to your audience
  25. 25. Be sure to put together an outline or script before you begin to eliminate a lot of the “ums” and “uhs” you might get otherwise, and schedule the webinar a day or two in advance to give people plenty of time to clear their schedules
  26. 26. Hangouts offer a level of human contact a standard chat never could, and they can be an excellent marketing tool if used properly
  27. 27. 4. Commit to spending time every day on Google+
  28. 28. This might sound obvious but unless you spend time on Google+ (or any social platform) consistently you won’t get the engagement and traction necessary to build your business
  29. 29. Make a commitment to spend 10-15 minutes a day on Google+* working through steps 1-3 and I promise you’ll see results
  30. 30. *If you want to take things a step further you can follow my 15-minute a day Google + Profit System Gplusprofitsystem.com/get-access (the system I used to build my circles to over 1,000 in just a few months, build new relationships and triple opt-in’s to my mailing list)
  31. 31. For a comprehensive “dip in when you need to” guide there’s the Google+ for Business Guide Gplusprofitsystem.com/gplusbizguide
  32. 32. And don’t forget the G+ Resources Page for all things G+ Mmspark.com/google-plus
  33. 33. MMSpark.com Resources…. Freebies & Guides 12 Top Social Media Tips Mmspark.com/mmfreebie Information packed webinars http://mmspark.com/webinars/