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Infosys Consulting & Digital


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Changing How Insurance Enterprises Think About Customers and How Infosys is Changing the Game for Insurers

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Infosys Consulting & Digital

  1. 1. Advertising & PR Agencies Digital Agencies Systems Integrators Information Technology Outsourcing Consulting Firms Technology CentricCommunications Media Centric Business & Operations Centric Infosys Digital combines insurance industry knowledge with global digital expertise, insights, and cost efficient operational services to:  drive higher marketing & digital return-on-investment  innovate online commerce, digital marketing, mobile, and operations  offer a full spectrum of technology software products & services  augment client marketing and digital staff organizations  Enhancing strategies to navigate the online future  Delivering marketing and digital business results  Lowering operating costs that delivers increased return-on- investment. Services Industry Landscape Infosys Digital Infosys is rooted in technology innovation, invention, and provides IT services in 50 countries with $9.5B in revenue  91.1% of our revenue comes from existing clients  194,000 employees  85 global sales & marketing centers  100 technology development centers Infosys Consulting brings vertical market business vision, strategy & value based services to provide:  business strategy by vertical industries  distribution channel strategy  competitive insights  industry direction & trends  business model transformation  marketing & digital transformation  enterprise process engineering  customer experience transformation Infosys Consulting Infosys
  2. 2. There are only two sources of competitive advantage: __________________ The ability to learn more about our customers faster than the competition, and the ability to turn that learning into action faster than the competition.” - Jack Welch 71% prefer to get quote & do policy changes online 20x the sales from digital channels by 2020 76% of consumers will use digital channels for insurance interactions by 2018 70% of customers are at risk of changing insurance provider 1/5 searches for insurance solutions come from mobile
  3. 3. Strategic Operational “Only 16 percent of marketers feel that their organizations are delivering customer experiences that truly fulfill their brand promises, while two-thirds (66 percent) say their efforts in this area are hit or miss, and 14 percent say they are completely missing the mark.” CMO Council Research Selling the Importance of Customer Centricity to the Enterprise Inspiring a Legacy Culture that can’t Think Differently Operationalizing Our Vision & Strategy Lacking the Right ExpertiseCommunicating the Value/Cost Equation for Customer Centricity Delivering Marketing & Digital Tactical ROI Designing a Tangible Strategy for Customer Centricity Aligning the Enterprise on a Common Vision and Strategy Infosys Dealing with Technology & Process Chaos Navigating a Changing Digital LandscapeDeveloping a Business Case and Roadmap for Investment Unable to Drive Change Across the Enterprise Insurance Marketing Challenges 2016
  4. 4. Serving our marketing & digital clients with a unique global services delivery approach Demand Generation Search Services Mobility Services Compliant Social Media Analytics & Reporting Content Management Digital Infrastructure & Cloud Marketing Operations Technology & Data Services Strategic Operational Customer Experience Strategy CX Business Case Development CX Enterprise Org Change Management Design Led Legacy Transformation Services Competitive Insights Brand Positioning Voice of Customer Digital & Cloud Services Marketing Strategy & Roadmaps Digital Strategy & Roadmaps
  5. 5. An innovative learning culture, with deep insurance knowledge …
  6. 6. Bringing a deep understanding of the Insurance business, operating environment, and marketing/digital challenges Collaborating with our clients delivering world class expertise, knowledge, and products with an unwavering commitment to their success Collaborating with current creative agencies, and across your enterprise to bring new distinctive ideas, practices, and digital inventionsApplying design & culture transformative techniques to re- invent the insurance experience, and deliver competitive advantage Knowing, inventing, & humanizing technology to deliver operational excellence
  7. 7. 8 Infosys Applies Design Thinking to Help Find, Understand, and Solve Big Problems Our approach brings together desirability, feasibility and viability of business problems; but creates a bias towards desirability before achieving balance. We find that we are able to blend business, marketing, digital, operations, and IT perspectives around common problems that have persisted for quite some time, and use this approach to find ways to address them. Viability Feasibility profitability technical Desirability emotional Infosys named "Leader in the Winner's Circle - Excellent at Innovation and Execution," from HfS's Research Blueprint: Design Thinking in a service economy.
  8. 8. Infosys Skava rated as a Leader in Mobile Commerce And Engagement Platforms by Forrester Infosys Launches Mana™ – a Knowledge-based Artificial Intelligence Platform Infosys named as one of the most relevant brands for digital strategy in Everest Group survey Infosys and Amazon Web Services Collaborate to Accelerate Cloud Migration Infosys and Samsung to Deliver ‘Frictionless’ Digital Mobile Banking Infosys expands its global capability on Microsoft Azure 2015 2016
  9. 9. Summary: Infosys can help you achieve your marketing & digital aspirations, add value to your journey, and help navigate the rapidly evolving online landscape by:  optimizing and enhancing marketing & digital operations  providing insight, strategies, and tactics for evolving insurance customers  creating an emotional and operating architecture to connect better with prospects & customers  operationalizing a better insurance experience for current customers and future iGenerations  innovating digital within a compliance and heavily regulated industry ecosystem  integrating digital, contact center, and agent operations/technology to deliver great experiences  providing marketing and digital talent to augment internal operations onsite & virtually
  10. 10. To Learn More Contact: Michael Smith Senior Principal, Infosys Digital Mobile 510-365-8590 | Email