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Carta Editorial
Carta Editorial Over three decades of a successful history, approaching the market using an elegant, subtle, classic and d...
LUIS CARTA was son of an  Italian journalist GIANINO CARTA, editor of the leading Brazilian daily O Estado de S. Paulo. Be...
Magazines Interactive media
Harper’s Bazaar Brasil RG
Sophisticated, elegant and provocative, Bazaar arrives in Brazil with quality assurance by Carta Editorial, the most quali...
Gisele Bündchen – Bazaar
Gisele Bündchen – Bazaar
Gisele Bündchen – Bazaar
Gisele Bündchen – Bazaar
Gisele Bündchen – Seção de Beleza – Bazaar
Gisele Bündchen - Seção Acontece – Bazaar
The Bazaar website Up-to-date source for a mid thirty woman who is a discerning, style-conscious and intelligent. Our read...
Harper’s Bazaar Brasil RG
Nice to meet you! RG magazine brings the new! The chic, the cool and the pop,that will become cult. Publishedin brazil,  R...
Harper’s Bazaar Brasil RG - Cauã Reymond
Harper’s Bazaar Brasil RG - Cauã Reymond
Harper’s Bazaar Brasil RG - Cauã Reymond
RG website is the link for anyone looking for the latest in art, culture, gastronomy, design, fashion, travel, luxury! Act...
Harper’s Bazaar Brasil RG
Iguatemi The Mall Desde a sua abertura em 1966, o Iguatemi, primeiro shopping do Brasil, foi caracterizado pela inovação e...
Image. Fashion. Beauty. Style. People. Pilares editoriais de uma revista que conversa com um seleto e exigente público pau...
Image. Fashion. Beauty. Style. People. Pilares editoriais de uma revista que conversa com um seleto e exigente público pau...
What’s Next.
2012 Projects In 2012 Carta Editorial publishing house has in his hands a great power of growth. In just 10 days of Harper...
2012 Projects In 2012 Carta Editorial publishing house has in his hands a great power of growth. In just 10 days of Harper...
2012 Projects In 2012 Carta Editorial publishing house has in his hands a great power of growth. In just 10 days of Harper...
Carta Editorial.
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Carta Editorial - Harper's Bazaar Brasil RG

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Apresentação de lançamento da revista de moda Harper's Bazaar Brasil RG pela Carta Editorial.

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Published in: Lifestyle, Design, Business
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Carta Editorial - Harper's Bazaar Brasil RG

  1. 1. Carta Editorial
  2. 2. Carta Editorial Over three decades of a successful history, approaching the market using an elegant, subtle, classic and distinct language, creating an impeccable impression.
  3. 3. LUIS CARTA was son of an Italian journalist GIANINO CARTA, editor of the leading Brazilian daily O Estado de S. Paulo. Before the foundation of Carta Editorial, LUIS CARTA was one of the EditoraAbril’s pillars, in the late sixties, for having created and edited the most read and most profitable magazines in the country. LUIS CARTA, a magazine expert, with the launch of Carta Editorial, proved the impossible at that moment: there was a market for high end magazines, with differentiated graphic design, modern and photographic quality rarely seen in the Brazilian publishing market. Invited by Condé Nast, LUIS CARTA moved to Spain where he was victorious with the mission of launching Spanish Vogue. Leaving in charge of Carta Editorial his son ANDREA CARTA, responsible for the expansion of the company by launching new titles and supplements. When Andrea died prematurely in 2003, PATRICIA CARTA - then fashion editor of RevistadaFolha, the country’s largest newspaper – assumed the company´s management and has been conducting it since then. She is esponsible for the increase in circulation and revenue of existing titles, for the expansion of custom publishing and development of content digitalization.
  4. 4. Magazines Interactive media
  5. 5. Harper’s Bazaar Brasil RG
  6. 6. Sophisticated, elegant and provocative, Bazaar arrives in Brazil with quality assurance by Carta Editorial, the most qualified publisher to speak to the trend setter audience.
  7. 7. Gisele Bündchen – Bazaar
  8. 8. Gisele Bündchen – Bazaar
  9. 9. Gisele Bündchen – Bazaar
  10. 10. Gisele Bündchen – Bazaar
  11. 11. Gisele Bündchen – Seção de Beleza – Bazaar
  12. 12. Gisele Bündchen - Seção Acontece – Bazaar
  13. 13. The Bazaar website Up-to-date source for a mid thirty woman who is a discerning, style-conscious and intelligent. Our reader is cultured, well traveled, and enjoys an interesting social life. She juggles family and career, is cash-rich and time poor, and is eager for advice that takes these factors into account. She knows her own mind, and appreciates being spoken to in sophisticated non-patronizing tone of voice. Carta Editorial will launch new fashion e-commerce website under tightly curated Bazaar selection of clothing and fashion accessories.
  14. 14. Harper’s Bazaar Brasil RG
  15. 15. Nice to meet you! RG magazine brings the new! The chic, the cool and the pop,that will become cult. Publishedin brazil, RG is the leading publicationon glossy lifestyle in thecountry. It reaches over 100.000readers and over 2 millione-viewers every month.
  16. 16. Harper’s Bazaar Brasil RG - Cauã Reymond
  17. 17. Harper’s Bazaar Brasil RG - Cauã Reymond
  18. 18. Harper’s Bazaar Brasil RG - Cauã Reymond
  19. 19. RG website is the link for anyone looking for the latest in art, culture, gastronomy, design, fashion, travel, luxury! Actual, irreverent smart and sophisticated look to deliver a vision of the daily life of the most interesting and avant-garde people converging for all that´s trendy. Pageviews - Average of 600,000 per month Unique Visitors - Average 200,000 per month 45% male / 55% Female From 18 to 55 years national coverage Target 70% AB / C 30%
  20. 20. Harper’s Bazaar Brasil RG
  21. 21. Iguatemi The Mall Desde a sua abertura em 1966, o Iguatemi, primeiro shopping do Brasil, foi caracterizado pela inovação e modernidade em seus serviços, lançando tendências que seriam posteriormente copiadas por todos os outros shoppings brasileiros
  22. 22. Image. Fashion. Beauty. Style. People. Pilares editoriais de uma revista que conversa com um seleto e exigente público paulistano, sempre informando e antecipando tendências de comportamento, luxo, arte e produtos.
  23. 23. Image. Fashion. Beauty. Style. People. Pilares editoriais de uma revista que conversa com um seleto e exigente público paulistano, sempre informando e antecipando tendências de comportamento, luxo, arte e produtos.
  24. 24. What’s Next.
  25. 25. 2012 Projects In 2012 Carta Editorial publishing house has in his hands a great power of growth. In just 10 days of Harper´s Bazaar Brazil circulation the revised sales forecast is above 70 percent. Subscriptions campaigns and dissemination will be presented throughout the year. Much more luxury readers with the right product in their hands Seasonal Ad Sales & Marketing Initiatives. Editorial supplements and customized multi-platform projects.
  26. 26. 2012 Projects In 2012 Carta Editorial publishing house has in his hands a great power of growth. In just 10 days of Harper´s Bazaar Brazil circulation the revised sales forecast is above 70 percent. Subscriptions campaigns and dissemination will be presented throughout the year. Much more luxury readers with the right product in their hands Seasonal Ad Sales & Marketing Initiatives. Editorial supplements and customized multi-platform projects.
  27. 27. 2012 Projects In 2012 Carta Editorial publishing house has in his hands a great power of growth. In just 10 days of Harper´s Bazaar Brazil circulation the revised sales forecast is above 70 percent. Subscriptions campaigns and dissemination will be presented throughout the year. Much more luxury readers with the right product in their hands Seasonal Ad Sales & Marketing Initiatives. Editorial supplements and customized multi-platform projects.
  28. 28.
  29. 29. Carta Editorial.

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