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Millennial Students: Myths and Realities




         Michael K. Barbour
           Instructional Technology
Generational differences:
the theory that people born
within an approximately 20
year time period share a
common set of characteristics
based upon the historical
experiences, economic and
social conditions,
technological advances and
other societal changes they
have in common
Generational Boundaries
• GI Generation “Greatest Generation”
  – Born between 1901 and 1924
• Silent Generation
  – Born between 1925 and 1945
• Baby Boomers
  – Born between 1946 and 1964
• Generation X
  – Born between 1965 and 1980
• Today’s Student
  – Born between 1981 and 2000
Historical Influences
Boomers:                Gen X:                    Today’s Student:
•   Civil Rights        •   Fall of Berlin Wall   •   School shootings
•   Sexual Revolution   •   Watergate             •   Oklahoma City
•   Cold War            •   AIDS                  •   Internet
•   Space travel        •   Desert Storm          •   9/11
•   Assassinations      •   Energy Crisis         •   Iraq
This Generation’s Numbers
• 60 million - largest group
  since the Baby Boomers
  (72 million)
• 3 times larger than
  Generation X
• Teen population is growing
  at twice the rate of the rest
  of America
• Made up 37% of U.S.
  population in 2005
“…today's
teens are
recasting the
image of
youth from
downbeat
and alienated
to upbeat
and
engaged.”
Today’s Student: Which Fit Your Students?
Gamers              Digital Natives   Socially       Disdain Previous
                                      Conscious      Generations
High Expectations   Spoiled Rotten    Respect        Value Diversity
                                      Intelligence
Expect Incomes    Experiential        Optimistic and Family Oriented
Exceeding Parents Learners            Positive

Collaborative       Nomadic           Inclusive      Have More Friends
Healthy Lifestyle   Clueless          Direct         More Liberal
Achievement         Media             Patriotic      More Conservative
Oriented            Consumer

Value Balanced      Multi-tasker      Confident      Entitled
Lives
Today’s Student
•   Generation Y
•   Echo
•   Net Generation
•   Neomillennials
•   Generation NeXt
•   Millennials
•   Generation Me
•   Digital Natives
•   Generation txt
Generational Differences and Training

• Thomas Reeves (University of
  Georgia) completed a funded
  literature review on generational
  differences

• Most generational differences in the
  literature were based on no or
  flawed research
Reeves, T. C. (2008). Do generational differences matter in instructional design? Paper
presented to ITForum. Retrieved on March 13, 2009 from
http://it.coe.uga.edu/itforum/Paper104/ReevesITForumJan08.pdf
Echo generation
Net Generation
• Children of baby boomers

• Digital technology has had a
  profound impact on their
  personalities, including their
  attitudes and approach to
  learning

• Generation gap has become
  a generation lap

           http://www.growingupdigital.com
Millennials
• Based upon survey
  research

• Sample from Fairfax,
  VA


Howe, N., & Strauss, W.
  (2000). Millennials rising:
  The next great generation
  New York: Vintage
  Books.
Digital Natives
• Common in the media

• No systematic research

• Makes unfounded
  assumptions about access
  to digital technology

Prensky, M. (2001). Digital Natives,
  Digital Immigrants – Part II: Do
  They Really Think Differently? On
  the Horizon, 9(6).
“Today's young people
have been raised to aim
for the stars at a time
when it is more difficult
than ever to get into
college, find a good job,
and afford a house. Their
expectations are very high
just as the world is
becoming more
competitive, so there's a
huge clash between their
expectations and reality.”
• In 2002, 74% of high school students
  admitted to cheating whereas in 1969
  only 34% admitted such a failing. (p. 27)
• In 1967, 86% of incoming college
  students said that “developing a
  meaningful philosophy of life” was an
  essential life goal whereas in 2004 only
  42% of GenMe freshmen agreed. (p. 48)
• In 2004, 48% of American college
  freshmen reported earning an A average
  in high school whereas in 1968 only 18%
  of freshmen reported being an A student
  in high school. (p. 63)
• In the 1950s, only 12% of young teens
  agreed with the statement “I am an
  important person” whereas by the late
  1980s, 80% claimed they were
  important. (p. 69)                          Jean M. Twenge
Twenge, J. M. (in
press). Generational
changes and their
impact in the
classroom: Teaching
Generation Me.
Medical Education.
“When asked
   about problems
   facing their
   generation,
   many millennials
   respond that the
   biggest one is
   the poor
   examplethat
   adults set for
   kids.”p. 36

Oblinger, D. (2003). Understanding the new student.
EDUCAUSE Review, 38(3), 36-42.
“The number one
thing to realize with
the Millennials is
that as a whole they
reflect much more
parental
perfectionism than
any generation in
living memory.
Colleges and
universities should
know that they are
not just getting a
kid, but they are
also getting a
parent.”
What Else Do We Know?
Another Common Myth:
                   The Master Multitasker
• Memory
  encoding
  and memory
  retrieval
  weaker in
  teens when
  attention is
  divided

Naveh-Benjamin, M., Kilb, A., & Fisher, T. (2006). Concurrent task effects on memory encoding
and retrieval: Further support for an asymmetry. Memory & Cognition, 34(1), 90-101.
Other Multitasking Studies
•   Herath, P., Klingberg, T., Yong, J., Amunts, K., & Roland, P. (2001). Neural
    correlates of dual task interference can be dissociated from those of
    divided attention: an fMRI study. Cereb. Cortex 11, 796 – 805.

     – longer time
•   Fisch, S. (2000). A capacity model of children’s comprehension of
    educational content on television. Media Psychology, 2(1), 63-91.
•   Lang, A. (2000). The limited capacity model of mediate message
    processing. Journal of Communication, 50(1), 46-70.

     – simultaneous tasks limit memory
•   Just, M. A., Kellera, T. A., &Cynkara, J. (2008). A decrease in brain
    activation associated with driving when listening to someone speak . Brain
    Research, 1205, 70-80.

     – less likely to remember
Do
today’s
students
really
want to
learn?
Focus on undergraduate education
•   2009: 645 colleges and universities
•   2008: 774 colleges and universities
•   2007: 610 colleges and universities
•   2006: 557 colleges and universities
•   2005: 529 colleges and universities
•   2004: 473 colleges and universities
•   2003: 437 colleges and universities
•   2002: 367 colleges and universities
•   2001: 321 colleges and universities
•   2000: 276 colleges and universities
NSSE results
• Work
  expectations
  for students:
 –10-15 hrs
  in class
 –25-30 hrs
  studying
NSSE results
• School Work Reality:
 –17% study 5 hrs per week or less
 –26% 6-10 hrs
 –22% 11-15 hrs
 –16% 16-20 hrs
 –9% 21-25 hrs
 –4% 26-30 hrs
 –4% >30 hrs
NSSE results
Percentage of professor who think that their
   students come to class fully prepared

  Percentage of students   Percentage of professors
          0-10                       13
          11-20                      28
          21-40                      24
          41-60                      15
          61-80                      11
          81-90                       2
         91-100                       -
        Can’t say                     7
NSSE          Time
               On
              Task




  Student              High
  faculty            Academic
Interaction          Challenge
Association of Universities and Colleges of Canada (2007). Trends in Higher Education:
Volume 1 – Enrolment. Ottawa, ON: Author. Retrieved on March 13, 2009 from
http://www.aucc.ca/_pdf/english/publications/trends_2007_vol1_e.pdf
Association of Universities and Colleges of Canada (2007). Trends in Higher Education:
Volume 1 – Enrolment. Ottawa, ON: Author. Retrieved on March 13, 2009 from
http://www.aucc.ca/_pdf/english/publications/trends_2007_vol1_e.pdf
What Else Do We Know?




http://www.decliningbydegrees.org/
What Else Do We Know?
The most
 “shocking”
 discovery is the
 “non-aggression
 pact” between
 instructors and
 students.
What Else Do We Know?




 http://www.ivorytowerblues.com/
The traditional standard for an average
 performance was a C, but students now
 expect Bs for putting out a modicum of effort
 that produces mediocre work, and As if they
 do any more than this. Failure is a thing of
 the past in many schools.
Grade Inflation




 http://gradeinflation.com/
Grade Inflation




 http://gradeinflation.com/
Grade Inflation




 http://gradeinflation.com/
Source: Canadian Council on Learning. Survey of Canadian Attitudes towards Learning, 2006
Association of Universities and Colleges of Canada (2007). Trends in Higher Education:
Volume 1 – Enrolment. Ottawa, ON: Author. Retrieved on March 13, 2009 from
http://www.aucc.ca/_pdf/english/publications/trends_2007_vol1_e.pdf
Source: Canadian Council on Learning. Survey of Canadian Attitudes towards Learning, 2006
Association of Universities and Colleges of Canada (2007). Trends in Higher Education:
Volume 1 – Enrolment. Ottawa, ON: Author. Retrieved on March 13, 2009 from
http://www.aucc.ca/_pdf/english/publications/trends_2007_vol1_e.pdf
Do today’s students care about learning?
Schools today are
beset by a new
generation of
learners whose
skills and
expectations derive
from growing up on
the net.
Today’s Students &Technology
• Today’s students’ technical
  knowledge is broad, but
  shallow
• Skills differ by academic
  program; deepest in
  engineering and business
• Technical fluency
  does not equal
  maturity

http://www.educause.edu/ir/library/pdf/ers0506/rs/ers0506w.pdf
Two Key Points
• Introducing
  technology alone is
  never enough.
• Big gains in
  productivity come
  when new
  technologies are
  combined with new
  ways of doing
  business.
Two Key Points
• Introducing
  technology alone is
  never enough.
• Big gains in learning
  come when new
  technologies are
  combined with new
  ways of teaching.
Keeping
pedagogy
ahead of
technology
is an
ongoing
struggle.
This is especially true in education!
What should
we expect
our students
to learn in
the 21 st

Century?
“Lecturing still
absorbs more than
half to two thirds of
various departments’
teaching practices…
These traditional
forms of teaching
seem to have been
relatively untouched
by the enormous
investment in
technologies.”
Traditional Learning Domains

• Cognitive



• Affective



• Psychomotor
Psychomotor
Domain    Non-discursive
           Communication

          Skilled Movements

           Physical Activities

           Perceptual Skills

     Basic Fundamental Movement

           Reflex Movement
Affective
Domain

            Characterization
              by Value Set

              Organization

                Valuing

               Responding

               Receiving
Cognitive
Domain                      What
             Evaluation     we
                            say
              Synthesis
                            we
                            value
              Analysis

What         Application
we
teach       Comprehension
and
test         Knowledge
Let’s face it.

Assessment
drives
learning.
If it hasn’t
been
assessed,
it hasn’t
been
learned.
Source: Canadian Council on Learning. Survey of Canadian Attitudes towards Learning, 2006
Unfortunately,
we have all
too often
neglected
the
conative
domain.
History of the Conative Domain


Orexis: (Greek)
Striving; desire;
the conative
aspect of mind
Conative Domain
•   Will
•   Desire
•   Level of effort
•   Drive
•   Striving
•   Mental energy
•   Self-determination
•   Intention
Cognitive – Affective – Conative
•   To know        •   To feel     •   To act
•   Thinking       •   Feeling     •   Willing
•   Thought        •   Emotion     •   Volition
•   Epistemology   •   Esthetics   •   Ethics
•   Knowing        •   Caring      •   Doing
Your
Questions
  and
Comments
Assistant Professor
 Wayne State University, USA
     mkbarbour@gmail.com
http://www.michaelbarbour.com

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Millennial Students: Myths vs Realities

  • 1. Millennial Students: Myths and Realities Michael K. Barbour Instructional Technology
  • 2.
  • 3.
  • 4.
  • 5. Generational differences: the theory that people born within an approximately 20 year time period share a common set of characteristics based upon the historical experiences, economic and social conditions, technological advances and other societal changes they have in common
  • 6. Generational Boundaries • GI Generation “Greatest Generation” – Born between 1901 and 1924 • Silent Generation – Born between 1925 and 1945 • Baby Boomers – Born between 1946 and 1964 • Generation X – Born between 1965 and 1980 • Today’s Student – Born between 1981 and 2000
  • 7. Historical Influences Boomers: Gen X: Today’s Student: • Civil Rights • Fall of Berlin Wall • School shootings • Sexual Revolution • Watergate • Oklahoma City • Cold War • AIDS • Internet • Space travel • Desert Storm • 9/11 • Assassinations • Energy Crisis • Iraq
  • 8. This Generation’s Numbers • 60 million - largest group since the Baby Boomers (72 million) • 3 times larger than Generation X • Teen population is growing at twice the rate of the rest of America • Made up 37% of U.S. population in 2005
  • 9. “…today's teens are recasting the image of youth from downbeat and alienated to upbeat and engaged.”
  • 10. Today’s Student: Which Fit Your Students? Gamers Digital Natives Socially Disdain Previous Conscious Generations High Expectations Spoiled Rotten Respect Value Diversity Intelligence Expect Incomes Experiential Optimistic and Family Oriented Exceeding Parents Learners Positive Collaborative Nomadic Inclusive Have More Friends Healthy Lifestyle Clueless Direct More Liberal Achievement Media Patriotic More Conservative Oriented Consumer Value Balanced Multi-tasker Confident Entitled Lives
  • 11. Today’s Student • Generation Y • Echo • Net Generation • Neomillennials • Generation NeXt • Millennials • Generation Me • Digital Natives • Generation txt
  • 12. Generational Differences and Training • Thomas Reeves (University of Georgia) completed a funded literature review on generational differences • Most generational differences in the literature were based on no or flawed research Reeves, T. C. (2008). Do generational differences matter in instructional design? Paper presented to ITForum. Retrieved on March 13, 2009 from http://it.coe.uga.edu/itforum/Paper104/ReevesITForumJan08.pdf
  • 14. Net Generation • Children of baby boomers • Digital technology has had a profound impact on their personalities, including their attitudes and approach to learning • Generation gap has become a generation lap http://www.growingupdigital.com
  • 15. Millennials • Based upon survey research • Sample from Fairfax, VA Howe, N., & Strauss, W. (2000). Millennials rising: The next great generation New York: Vintage Books.
  • 16. Digital Natives • Common in the media • No systematic research • Makes unfounded assumptions about access to digital technology Prensky, M. (2001). Digital Natives, Digital Immigrants – Part II: Do They Really Think Differently? On the Horizon, 9(6).
  • 17.
  • 18. “Today's young people have been raised to aim for the stars at a time when it is more difficult than ever to get into college, find a good job, and afford a house. Their expectations are very high just as the world is becoming more competitive, so there's a huge clash between their expectations and reality.”
  • 19. • In 2002, 74% of high school students admitted to cheating whereas in 1969 only 34% admitted such a failing. (p. 27) • In 1967, 86% of incoming college students said that “developing a meaningful philosophy of life” was an essential life goal whereas in 2004 only 42% of GenMe freshmen agreed. (p. 48) • In 2004, 48% of American college freshmen reported earning an A average in high school whereas in 1968 only 18% of freshmen reported being an A student in high school. (p. 63) • In the 1950s, only 12% of young teens agreed with the statement “I am an important person” whereas by the late 1980s, 80% claimed they were important. (p. 69) Jean M. Twenge
  • 20. Twenge, J. M. (in press). Generational changes and their impact in the classroom: Teaching Generation Me. Medical Education.
  • 21. “When asked about problems facing their generation, many millennials respond that the biggest one is the poor examplethat adults set for kids.”p. 36 Oblinger, D. (2003). Understanding the new student. EDUCAUSE Review, 38(3), 36-42.
  • 22.
  • 23. “The number one thing to realize with the Millennials is that as a whole they reflect much more parental perfectionism than any generation in living memory. Colleges and universities should know that they are not just getting a kid, but they are also getting a parent.”
  • 24.
  • 25. What Else Do We Know?
  • 26. Another Common Myth: The Master Multitasker • Memory encoding and memory retrieval weaker in teens when attention is divided Naveh-Benjamin, M., Kilb, A., & Fisher, T. (2006). Concurrent task effects on memory encoding and retrieval: Further support for an asymmetry. Memory & Cognition, 34(1), 90-101.
  • 27. Other Multitasking Studies • Herath, P., Klingberg, T., Yong, J., Amunts, K., & Roland, P. (2001). Neural correlates of dual task interference can be dissociated from those of divided attention: an fMRI study. Cereb. Cortex 11, 796 – 805. – longer time • Fisch, S. (2000). A capacity model of children’s comprehension of educational content on television. Media Psychology, 2(1), 63-91. • Lang, A. (2000). The limited capacity model of mediate message processing. Journal of Communication, 50(1), 46-70. – simultaneous tasks limit memory • Just, M. A., Kellera, T. A., &Cynkara, J. (2008). A decrease in brain activation associated with driving when listening to someone speak . Brain Research, 1205, 70-80. – less likely to remember
  • 29. Focus on undergraduate education • 2009: 645 colleges and universities • 2008: 774 colleges and universities • 2007: 610 colleges and universities • 2006: 557 colleges and universities • 2005: 529 colleges and universities • 2004: 473 colleges and universities • 2003: 437 colleges and universities • 2002: 367 colleges and universities • 2001: 321 colleges and universities • 2000: 276 colleges and universities
  • 30. NSSE results • Work expectations for students: –10-15 hrs in class –25-30 hrs studying
  • 31. NSSE results • School Work Reality: –17% study 5 hrs per week or less –26% 6-10 hrs –22% 11-15 hrs –16% 16-20 hrs –9% 21-25 hrs –4% 26-30 hrs –4% >30 hrs
  • 32. NSSE results Percentage of professor who think that their students come to class fully prepared Percentage of students Percentage of professors 0-10 13 11-20 28 21-40 24 41-60 15 61-80 11 81-90 2 91-100 - Can’t say 7
  • 33. NSSE Time On Task Student High faculty Academic Interaction Challenge
  • 34. Association of Universities and Colleges of Canada (2007). Trends in Higher Education: Volume 1 – Enrolment. Ottawa, ON: Author. Retrieved on March 13, 2009 from http://www.aucc.ca/_pdf/english/publications/trends_2007_vol1_e.pdf
  • 35. Association of Universities and Colleges of Canada (2007). Trends in Higher Education: Volume 1 – Enrolment. Ottawa, ON: Author. Retrieved on March 13, 2009 from http://www.aucc.ca/_pdf/english/publications/trends_2007_vol1_e.pdf
  • 36. What Else Do We Know? http://www.decliningbydegrees.org/
  • 37. What Else Do We Know? The most “shocking” discovery is the “non-aggression pact” between instructors and students.
  • 38. What Else Do We Know? http://www.ivorytowerblues.com/
  • 39. The traditional standard for an average performance was a C, but students now expect Bs for putting out a modicum of effort that produces mediocre work, and As if they do any more than this. Failure is a thing of the past in many schools.
  • 43. Source: Canadian Council on Learning. Survey of Canadian Attitudes towards Learning, 2006
  • 44.
  • 45.
  • 46. Association of Universities and Colleges of Canada (2007). Trends in Higher Education: Volume 1 – Enrolment. Ottawa, ON: Author. Retrieved on March 13, 2009 from http://www.aucc.ca/_pdf/english/publications/trends_2007_vol1_e.pdf
  • 47. Source: Canadian Council on Learning. Survey of Canadian Attitudes towards Learning, 2006
  • 48.
  • 49. Association of Universities and Colleges of Canada (2007). Trends in Higher Education: Volume 1 – Enrolment. Ottawa, ON: Author. Retrieved on March 13, 2009 from http://www.aucc.ca/_pdf/english/publications/trends_2007_vol1_e.pdf
  • 50. Do today’s students care about learning?
  • 51. Schools today are beset by a new generation of learners whose skills and expectations derive from growing up on the net.
  • 52. Today’s Students &Technology • Today’s students’ technical knowledge is broad, but shallow • Skills differ by academic program; deepest in engineering and business • Technical fluency does not equal maturity http://www.educause.edu/ir/library/pdf/ers0506/rs/ers0506w.pdf
  • 53.
  • 54. Two Key Points • Introducing technology alone is never enough. • Big gains in productivity come when new technologies are combined with new ways of doing business.
  • 55. Two Key Points • Introducing technology alone is never enough. • Big gains in learning come when new technologies are combined with new ways of teaching.
  • 57. This is especially true in education!
  • 58.
  • 59. What should we expect our students to learn in the 21 st Century?
  • 60.
  • 61. “Lecturing still absorbs more than half to two thirds of various departments’ teaching practices… These traditional forms of teaching seem to have been relatively untouched by the enormous investment in technologies.”
  • 62.
  • 63. Traditional Learning Domains • Cognitive • Affective • Psychomotor
  • 64. Psychomotor Domain Non-discursive Communication Skilled Movements Physical Activities Perceptual Skills Basic Fundamental Movement Reflex Movement
  • 65. Affective Domain Characterization by Value Set Organization Valuing Responding Receiving
  • 66. Cognitive Domain What Evaluation we say Synthesis we value Analysis What Application we teach Comprehension and test Knowledge
  • 68. If it hasn’t been assessed, it hasn’t been learned.
  • 69. Source: Canadian Council on Learning. Survey of Canadian Attitudes towards Learning, 2006
  • 70. Unfortunately, we have all too often neglected the conative domain.
  • 71. History of the Conative Domain Orexis: (Greek) Striving; desire; the conative aspect of mind
  • 72. Conative Domain • Will • Desire • Level of effort • Drive • Striving • Mental energy • Self-determination • Intention
  • 73.
  • 74. Cognitive – Affective – Conative • To know • To feel • To act • Thinking • Feeling • Willing • Thought • Emotion • Volition • Epistemology • Esthetics • Ethics • Knowing • Caring • Doing
  • 76. Assistant Professor Wayne State University, USA mkbarbour@gmail.com http://www.michaelbarbour.com