My Business Innovation Management Class introductory presentation

1. H
E
L
L
O
,
C
L
A
S
S
!
I
’
M
M
A
R
K

2. WELCOME
TO
A
DIFFERENT
WORLD

3. LS145
BUSINESS
INNOVATION
MANAGEMENT

4. A
LI’L
BIT
ABOUT
ME
…

5. i
’
m
a
n
A
t
e
n
e
o
h
o
l
i
c
Ateneo
Grade
School
’91
Ateneo
High
School
‘95
Ateneo
College
‘99
BS-­‐Management
Engineering
Ateneo
Part-­‐Nme
Faculty,
’06
–
JG
School
of
Management

8. CM
SUMMIT
TEAM

10. WHAT DO I
WANT TO DO
WITH MY LIFE?

11. Career Options
follow your head? follow your heart?

12. Career Options
follow your head? follow your heart?
Option # 3 :
“The Sweet Spot”

13. “I
no
longer
wanted
to
be
just
another
cog
in
the
machine.
I
wanted
to
build
the
freaking
machine.”

14. “ALL IN”

15. “Twenty years from now,
You will regret more the things that you DID NOT DO, rather than the things
that you DID DO.”

16. “You’ve got to dream up the world you want to live in.
You’ve got to dream out loud.”
U2, Zooropa

17. i dream of helping our country
i dream of creating jobs

18. A vision without action
is just a dream
- Nelson Mandela

20. ... 10,000 members by Q1 2008
... 100,000 members by Q1 2009

26. innovation. design. purpose.!

27. Furniture Design : Concepts!

28. Vehicle Design : Jeepney 2020!

30. Full
HD
Wireless
Internet
Access
Built-­‐in
Media
Center
Blu-­‐Ray
Drive
WebCam
Integrated
1TB
Hard
Disk

33. [ “INNOVATE OR DIE” ]

35. Course Overview

36. AFTER I’M DONE WITH YOU … !
[ a.k.a. “course objectives” ]
YOU WILL …
… Understand the theories, principles, and realities that are driving innovation
and creativity in the global arena, across industries, and individuals
… Embed within yourself the competencies and qualities of innovation and
creativity through experiential learning
… come up with breakthrough ideas that can become viable business
innovations

37. AFTER I’M DONE WITH YOU … !
[ a.k.a. “course objectives” ]
YOU WILL …
… Understand the theories, principles, and realities that are driving innovation
and creativity in the global arena, across industries, and individuals
… Embed within yourself the competencies and qualities of innovation and
creativity through experiential learning
… come up with breakthrough ideas that can become viable business
innovations

38. COURSE MODULES
1 COURSE 1. Course Overview
INTRODUCTION 2. Ground Rules
3. Expectations Setting
4. ”Getting to Know You” individual presentations
5. Group Assignments
2 GLOBALIZATION + 1. Globalization
BUSINESS TRENDS - The World is “flat”
= - The shift of wealth and power to the “east”
THE INNOVATION - The Knowledge Revolution
IMPERATIVE
2. Business Trends
- Hypercompetition
- Global Markets
- Global Supply Chains / Outsourcing
- The insufficiency of just efficiency
3. The Innovation Imperative
- Countries need to innovate in order to compete
- Businesses need to innovate in order to drive growth
3 INNOVATION IN THE 1. Philippine Situationer
PHILIPPINE SETTING - Global Competitiveness Report
- What are our country’s competitive advantages
- Economic / Market / Industry trends
2. Target “New” new things (we don’t need more foodcarts)
3. Target Regional / Global Markets
- What new products / services can we export?
4. Target the “Bottom-of-the-Pyramid”
- What new products / services can cater to 90% of the population?
- What new products / services can have social impact?

39. COURSE MODULES
4 INNOVATION 1. Defining Innovation
DEFINED 2. Types of Innovation
- Business Concept Innovation
- Product Innovation
- Service Innovation
- Experience Innovation
5 HOW TO INNOVATE : PEOPLE
PEOPLE AND - The rise of the Creative Class
SYSTEMS PART 1 - Types of Innovators
- Qualities of Innovators
6 HOW TO INNOVATE : SYSTEMS
PEOPLE AND - Innovation toolkits
SYSTEMS PART 2 - Innovation processes
- Creative environments
- Developing a culture of innovation
7 ROUNDTABLE : Individual presentations and Roundtable discussion of 4 innovative
INNOVATIVE AND and creative people from different industries and backgrounds
CREATIVE PEOPLE (corporate, entrepreneur, social activist, media)
8 IDENTIFYING 1. Trendspotting
OPPORTUNITIES 2. Making sense of industry, market, and consumer trends
3. Framing the problem and defining the opportunities

40. COURSE MODULES
9 IDEATION : 1. Developing personal creativity
BREAKTHROUGH 2. Experiential insight-mining
THINKING AND
CREATIVITY PART 1
10 IDEATION : 1. Brainstorming
BREAKTHROUGH 2. Evaluating ideas
THINKING AND
CREATIVITY PART 2
(FIELD WORK)
11 REFINING THE IDEA / 1. Experiential Learning
FIELD WORK 2. Consumer Observation
3. Ethnography
12 PRODUCT/SERVICE 1. Designing features and benefits
DEVELOPMENT : 2. Iterative prototyping
13 FINALS Business Groups to present their Big Idea to mock Panel of
“Venture Capitalists” focused only on new ideas.

42. AFTER I’M DONE WITH YOU …
You will be a
World-Class Innovator
[ a.k.a. marketable to companies;
although i wish you’d rather become an entrepreneur ]

43. you will break the rules

44. you will change the game

45. you will change the game
(or the world, for that matter)

46. you will Think BIG

47. you will ThinkBIG
and Think Different

48. you will come up with kickass ideas
you never thought you had in you

49. you will understand people

50. you will understand systems

51. you will generate brilliant ideas

52. this class
IS NOT
a Sure “A”
!

53. THIS CLASS
this class
IS NOTIS 20% ME
a Sure AND 80% YOU
“A”
!

54. FLASH ALERT!
this class
I DON’T GIVE QUIZZES
IS NOT
a Sure “A” GIVE TESTS
I DON’T
!

55. FLASH ALERT!
this class
I DON’T GIVE QUIZZES
IS NOT
a Sure “A” GIVE TESTS
I DON’T
[ I’M NOT LOOKING FOR ROBOTS
WHO CAN MEMORIZE ]

56. HOW WILL I GRADE YOU ?
FINAL GRADE COMPUTATION COMPONENTS
Raw Score Letter Grade 20% - Class Participation
20% - Group Projects / Activities
92 – 100 A 20% - Individual Projects / Papers
87 – 91 B+ 40% - Innovation Project
83 – 86 B - .5% Consumer Observations /
7
79 – 82 C+ Insights
- .5% The Big Idea
7
76 – 78 C - % Prototype
5
70 – 75 D - 0% Final Presentation / Defense
2
Below 70 F * Peer Grading will be incorporated
into the Innovation Project

57. this class
IS NOT WILL GET GRADED
YOU
a SureTHE OUTPUT YOU CREATE
BY “A”
!

58. CONSULTATION?

59. ADD ME UP
this class
IS NOTFACEBOOK : MARKRUIZ
YAHOO MESSENGER : mjr23z
a Sure “A”
SKYPE : MARKRUIZ23
EMAIL : GAMECHANGER23@GMAIL.COM
!

60. is this the work you’d like to do?

61. IF NOT

62. THEN OPEN YOUR MIND
GET CRAZY WITH ME
AND LET’S INNOVATE

63. gamechanger23@gmail.com