SlideShare a Scribd company logo
1 of 8
How to make Local and Niche 
Market lead generation fire on all 
cylinders 
Takes Local/Niche ads to the next level
Hyperlocal: Auto Dealer Example – Marketing Costs Reduced 10%, Sales Up 25% 
They target their 
marketing based 
on where the hits 
are coming from 
(Dealer Location 
in RED) 
MeBox 
Implemented
Niche Market Furniture Manufacturer – Marketing Costs Reduced 30%, Sales Up 50% 
They target their 
marketing based 
on where the hits 
are coming from 
MeBox 
Implemented
The MeBox Leverage Advantage 
• The value add Engagement ingredient for 
Local/Niche Ads 
• Delivers video content and supports the natural 
conversation/engagement process: 
• Interest 
• Curiosity 
• Aspiration 
• Movement (action) 
Content Engagement Levels 
• Snack 
> 2 Minutes 
• Embrace 
> 8 Minutes 
• Entanglement 
> 8 Minutes +
The Publisher Value Proposition 
• The new Publisher Interactive Ad package proves its value every 
day it runs 
• Offers advertiser postal and e-mail address re-target capability 
• Delivering on every campaign …Leads , leads and transactions 
• It’s the Publisher’s Guarantee --- you’ll get more leads and sales
Synergy on Steroids 
• Introducing the Me!Box local video package 
• Bundled in with traditional print classified and larger ads 
• Create a better value proposition for the Local/Niche advertiser 
• Proven performance that self generates repeat business 
• Energize Ad Sales team with a totally new results proven offering 
• Differentiate and dominate Local/Niche lead generation business 
• Incremental $’s - that make a material contribution to Quarterly results 
– Ad collateral can be sold for use on customer microsite for even more revenue!
How it works 
• Package added to rate card 
– Part of cost justification – reduce TV spend 30-50% 
 Increase in-paper/online (mobile) promotion spend 
 Reallocate marketing spend for outside services to paper (brochures, etc.) 
• Video and Linking done turn key 
– Option to use existing video – initial target those that already use 
video 
– Option to use video on microsite 
• Brand/Co-Brand player for Value Good Will creation for local paper
MORE THAN JUST A VIDEO PLAYER 
www.meboxmedia.com 406-221-3005

More Related Content

Viewers also liked

Lucille Ball Biography Presentation
Lucille Ball Biography PresentationLucille Ball Biography Presentation
Lucille Ball Biography Presentationtaviab
 
Basic linux commands
Basic linux commandsBasic linux commands
Basic linux commandsJauhar Amir
 
J2ee and web services
J2ee and web servicesJ2ee and web services
J2ee and web servicesJauhar Amir
 
Data and The Electricity Grid
Data and The Electricity GridData and The Electricity Grid
Data and The Electricity GridPaul De Martini
 
Hukum Archimedes
Hukum Archimedes Hukum Archimedes
Hukum Archimedes Ecy Scout
 
Plagiarism Presentation
Plagiarism PresentationPlagiarism Presentation
Plagiarism Presentationtaviab
 
89000115 tecnicas de la comunicacion escrita
89000115 tecnicas de la comunicacion escrita89000115 tecnicas de la comunicacion escrita
89000115 tecnicas de la comunicacion escritaEdy QUISPE MAYTA..
 

Viewers also liked (8)

Lucille Ball Biography Presentation
Lucille Ball Biography PresentationLucille Ball Biography Presentation
Lucille Ball Biography Presentation
 
Basic linux commands
Basic linux commandsBasic linux commands
Basic linux commands
 
J2ee and web services
J2ee and web servicesJ2ee and web services
J2ee and web services
 
Data and The Electricity Grid
Data and The Electricity GridData and The Electricity Grid
Data and The Electricity Grid
 
Data structures
Data structuresData structures
Data structures
 
Hukum Archimedes
Hukum Archimedes Hukum Archimedes
Hukum Archimedes
 
Plagiarism Presentation
Plagiarism PresentationPlagiarism Presentation
Plagiarism Presentation
 
89000115 tecnicas de la comunicacion escrita
89000115 tecnicas de la comunicacion escrita89000115 tecnicas de la comunicacion escrita
89000115 tecnicas de la comunicacion escrita
 

Recently uploaded

8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCRashishs7044
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...ictsugar
 
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City GurgaonCall Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaoncallgirls2057
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCRashishs7044
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03DallasHaselhorst
 
Marketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent ChirchirMarketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent Chirchirictsugar
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Kirill Klimov
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfRbc Rbcua
 
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxThe-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxmbikashkanyari
 
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfShashank Mehta
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Servicecallgirls2057
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Riya Pathan
 
Cyber Security Training in Office Environment
Cyber Security Training in Office EnvironmentCyber Security Training in Office Environment
Cyber Security Training in Office Environmentelijahj01012
 
Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!
Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!
Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!Doge Mining Website
 
8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCRashishs7044
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?Olivia Kresic
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessSeta Wicaksana
 
Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Seta Wicaksana
 
Investment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy CheruiyotInvestment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy Cheruiyotictsugar
 

Recently uploaded (20)

8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
8447779800, Low rate Call girls in Shivaji Enclave Delhi NCR
 
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...Global Scenario On Sustainable  and Resilient Coconut Industry by Dr. Jelfina...
Global Scenario On Sustainable and Resilient Coconut Industry by Dr. Jelfina...
 
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City GurgaonCall Us 📲8800102216📞 Call Girls In DLF City Gurgaon
Call Us 📲8800102216📞 Call Girls In DLF City Gurgaon
 
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR8447779800, Low rate Call girls in Tughlakabad Delhi NCR
8447779800, Low rate Call girls in Tughlakabad Delhi NCR
 
Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03Cybersecurity Awareness Training Presentation v2024.03
Cybersecurity Awareness Training Presentation v2024.03
 
Marketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent ChirchirMarketplace and Quality Assurance Presentation - Vincent Chirchir
Marketplace and Quality Assurance Presentation - Vincent Chirchir
 
Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024Flow Your Strategy at Flight Levels Day 2024
Flow Your Strategy at Flight Levels Day 2024
 
Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)Japan IT Week 2024 Brochure by 47Billion (English)
Japan IT Week 2024 Brochure by 47Billion (English)
 
APRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdfAPRIL2024_UKRAINE_xml_0000000000000 .pdf
APRIL2024_UKRAINE_xml_0000000000000 .pdf
 
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptxThe-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
The-Ethical-issues-ghhhhhhhhjof-Byjus.pptx
 
Darshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdfDarshan Hiranandani [News About Next CEO].pdf
Darshan Hiranandani [News About Next CEO].pdf
 
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort ServiceCall US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
Call US-88OO1O2216 Call Girls In Mahipalpur Female Escort Service
 
Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737Independent Call Girls Andheri Nightlaila 9967584737
Independent Call Girls Andheri Nightlaila 9967584737
 
Cyber Security Training in Office Environment
Cyber Security Training in Office EnvironmentCyber Security Training in Office Environment
Cyber Security Training in Office Environment
 
Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!
Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!
Unlocking the Future: Explore Web 3.0 Workshop to Start Earning Today!
 
8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR8447779800, Low rate Call girls in Rohini Delhi NCR
8447779800, Low rate Call girls in Rohini Delhi NCR
 
MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?MAHA Global and IPR: Do Actions Speak Louder Than Words?
MAHA Global and IPR: Do Actions Speak Louder Than Words?
 
Organizational Structure Running A Successful Business
Organizational Structure Running A Successful BusinessOrganizational Structure Running A Successful Business
Organizational Structure Running A Successful Business
 
Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...Ten Organizational Design Models to align structure and operations to busines...
Ten Organizational Design Models to align structure and operations to busines...
 
Investment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy CheruiyotInvestment in The Coconut Industry by Nancy Cheruiyot
Investment in The Coconut Industry by Nancy Cheruiyot
 

What can happen when hyperlocal and niche goes interactive

  • 1. How to make Local and Niche Market lead generation fire on all cylinders Takes Local/Niche ads to the next level
  • 2. Hyperlocal: Auto Dealer Example – Marketing Costs Reduced 10%, Sales Up 25% They target their marketing based on where the hits are coming from (Dealer Location in RED) MeBox Implemented
  • 3. Niche Market Furniture Manufacturer – Marketing Costs Reduced 30%, Sales Up 50% They target their marketing based on where the hits are coming from MeBox Implemented
  • 4. The MeBox Leverage Advantage • The value add Engagement ingredient for Local/Niche Ads • Delivers video content and supports the natural conversation/engagement process: • Interest • Curiosity • Aspiration • Movement (action) Content Engagement Levels • Snack > 2 Minutes • Embrace > 8 Minutes • Entanglement > 8 Minutes +
  • 5. The Publisher Value Proposition • The new Publisher Interactive Ad package proves its value every day it runs • Offers advertiser postal and e-mail address re-target capability • Delivering on every campaign …Leads , leads and transactions • It’s the Publisher’s Guarantee --- you’ll get more leads and sales
  • 6. Synergy on Steroids • Introducing the Me!Box local video package • Bundled in with traditional print classified and larger ads • Create a better value proposition for the Local/Niche advertiser • Proven performance that self generates repeat business • Energize Ad Sales team with a totally new results proven offering • Differentiate and dominate Local/Niche lead generation business • Incremental $’s - that make a material contribution to Quarterly results – Ad collateral can be sold for use on customer microsite for even more revenue!
  • 7. How it works • Package added to rate card – Part of cost justification – reduce TV spend 30-50%  Increase in-paper/online (mobile) promotion spend  Reallocate marketing spend for outside services to paper (brochures, etc.) • Video and Linking done turn key – Option to use existing video – initial target those that already use video – Option to use video on microsite • Brand/Co-Brand player for Value Good Will creation for local paper
  • 8. MORE THAN JUST A VIDEO PLAYER www.meboxmedia.com 406-221-3005