Its More Than Just A Video Player
It’s the Future of Communication
The Highlights
• A cloud based video sales platform for businesses who need to
increase the speed, impact and efficiency o...
High Impact Messaging
Features and Benefits
Provides a self-contained selling environment
Keeps prospects’ attention
Deliv...
User Experience
Features and Benefits

Richer, more complete user experience
Exciting, new and different experience for vi...
Gets Results
Features and Benefits

Totally interactive
Keeps prospect on your site
Contains the viewer’s attention – focu...
Control/ROI
Features and Benefits

On demand analytics
Shows what content and messages are working and what is not

Intuit...
For Engagement and Impact
Your Best Choice Is me!box
Video Engagement
& Participation

Impact

2nd Generation
Video Curati...
The me!box Multiplier
YouTube

me!box
Multiplier

Plays

1

2-10X

Engagement

1

3-5X

Metric

How it works

1

2-5X

Tra...
Engage, Inform and Compel Action
Engage

Inform
Compel

Action

Storytelling

Video

Ad

Article

White Paper

Demo

Coupo...
me!box Connects The Dots
Who’s Visiting Your Website (identified by 9-digit zip code)

How Do We Reach Them On Facebook?
H...
How We Make Better Use Of Your “Timeworn”
Marketing Dollars?
• Reallocate the Timeworn Newspaper, Radio
and TV Budgets
• I...
How “Who’s Visiting Your Website (identified by
9-digit zip code)” Works
• Develop and Implement Heat
Map Based Strategy
–...
How “We Reach Them On Facebook” Works
1.
2.
3.
4.
5.
6.

Facebook me!box Integration
Facebook Twitter Integration
Facebook...
How “We Reach Them Through SEO” Works
•
•
•
•

SEO Audit
Site On-Page SEO Optimization
Site Map Creation
Site Map Submissi...
How “We Reach Them Through e-mail” Works
1.
2.
3.
4.
5.
6.
7.
8.
9.
10.

Identify qualitative goals.
Analyze the current s...
More Options
• Ad Networks
• Custom Content “Native Advertising”
• Video Production

16
Analytics (Sample )
Video

Small Store
11/1/2013
11/30/2013
www.xxx.com

Date Range -From
Date Range -To
Hos ting Dom ain
...
Let’s Get Started!

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Its More Than Just A Video Player It’s the Future of Communication

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me!box delivers the most powerful online video-based sales and education video platform available - which includes tools for targeting, delivery across platforms and comprehensive, actionable measurement.

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  • Enriches experience of whole storyKeeps listener/viewer engagedEasy to connect content, information with a consumer’s action More options for content consumptionAllows consumers to buy now and continue with contentProvides multiple sharing optionsGenerates leads/transactionsCreates more page viewsDoesn’t require a linear consumption pathHighlights additional content upfrontBoth actively and passively engagesContent is always available, never fleetingNavigation bar highlights contents for viewersDelivers a roadmap to access more informationDrives consumers directly to additional content Access additional content without loss of engagementEfficient cost of creation/absorptionImproves search through more SEO opportunities
  • Its More Than Just A Video Player It’s the Future of Communication

    1. 1. Its More Than Just A Video Player It’s the Future of Communication
    2. 2. The Highlights • A cloud based video sales platform for businesses who need to increase the speed, impact and efficiency of their sales and/or training processes. • me!box delivers the industry leading video platform for user sales transactions (lead capture, prospect education, and engagement). • Unlike YouTube or other video players, with the me!box environment you’ll give your prospects and customers a richer, more complete experience where you control the message, and they control the process.
    3. 3. High Impact Messaging Features and Benefits Provides a self-contained selling environment Keeps prospects’ attention Delivers layers/depth of information Won’t lose viewer before call-to-action More than sight sound and motion Emotional connection converts to user action Engages viewer’s imagination
    4. 4. User Experience Features and Benefits Richer, more complete user experience Exciting, new and different experience for viewer – combining passive learning with active engagement Connects your prospect’s curiosity to action Encourages the viewer to respond immediately by taking action as the story unfolds Viewers’ spend 3-10 times longer with your sales and information material than with previous generation video players like YouTube or Vimeo Prospects are 5 times more likely to complete the video - and they will click on the engagement panel to get additional information an average of 4 times! Multiple social touch point opportunities so users will share the experience with others
    5. 5. Gets Results Features and Benefits Totally interactive Keeps prospect on your site Contains the viewer’s attention – focuses them on the call-to-action Flexible Same Video, many uses, many messages
    6. 6. Control/ROI Features and Benefits On demand analytics Shows what content and messages are working and what is not Intuitive user interface Easy To Use Easy To update Easy To target to specific audiences
    7. 7. For Engagement and Impact Your Best Choice Is me!box Video Engagement & Participation Impact 2nd Generation Video Curation 1st Generation Video Display Engagement
    8. 8. The me!box Multiplier YouTube me!box Multiplier Plays 1 2-10X Engagement 1 3-5X Metric How it works 1 2-5X Transactions 0 ++ Advertising They Choose What Ads to Earn From You Choose Engages actively and passively Content always available, never fleeting Roadmap for consumers to access more information • Drives consumers directly to additional content • Encourages access to content without loss of engagement Leverages Facebook as a driver back to site • Provides multiple sharing options • Allows specific item sharing while sharing entire body of content Simple tool for easy link to products for sale • Easy to connect content, information with product purchases Allows consumers to buy now and continue with content • Social Sharing Highlights additional content upfront • • 3-5X Enables non-linear interest-based consumption path • 1 More options for consumption • • Impressions • • 3-20X Highlights content for viewers • 1 Increased SEO opportunities • • Clicks to action • Doesn’t force consumers to sit through a commercial and abandon content • Integrates advertiser into the content story without compromising integrity • More effective as advertiser sponsorship tool
    9. 9. Engage, Inform and Compel Action Engage Inform Compel Action Storytelling Video Ad Article White Paper Demo Coupon Social Q&A Contest Poll E-Store Rewards Share Buy Save Respond Like Connect
    10. 10. me!box Connects The Dots Who’s Visiting Your Website (identified by 9-digit zip code) How Do We Reach Them On Facebook? How Do How Do We Reach Them Through SEO? How Do We Reach Them Through e-mail?
    11. 11. How We Make Better Use Of Your “Timeworn” Marketing Dollars? • Reallocate the Timeworn Newspaper, Radio and TV Budgets • Identify who is coming to your website – Demographics/9-Digit Zip (more specific location within a given ZIP) • Re-direct Timeworn Media Spend to Targeted Media Spend with Analytics 11
    12. 12. How “Who’s Visiting Your Website (identified by 9-digit zip code)” Works • Develop and Implement Heat Map Based Strategy – Identify and Implement TouchPoint Strategy • Demographic Summary – – – – – – Median Age Median Income Home Value Household Size Home Ownership Married 12
    13. 13. How “We Reach Them On Facebook” Works 1. 2. 3. 4. 5. 6. Facebook me!box Integration Facebook Twitter Integration Facebook Twitter Tab Setup Header And Title Tag Optimization me!box Facebook Tab installed and maintained Community Management - Monitoring and engaging on social channels 7. Facebook Pay Per Click 13
    14. 14. How “We Reach Them Through SEO” Works • • • • SEO Audit Site On-Page SEO Optimization Site Map Creation Site Map Submission to Google, Bing, Yahoo! • Directory Listing Submissions • Analytics Report Showing Performance • Inbound / Outbound Link Analysis • Video Micro Data/Meta Data Optimization • Micro Data Markup For Events, Places, People, Etc. . • Competitor Adwords, Phrase, Ads Analysis (3 competitors) – Client Implementation • Competitor Keywords, Phrase Analysis (3 competitors) Client Implementation 14
    15. 15. How “We Reach Them Through e-mail” Works 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Identify qualitative goals. Analyze the current situation. Complete a competitive analysis. Define the target audience. Determine which types of e-mail meet your needs. Develop a content strategy and a frequency and send schedule. Design the e-mail template. Create quantitative goals. Compile budget and ROI projections. Evaluate results and tweak the strategy accordingly. 15
    16. 16. More Options • Ad Networks • Custom Content “Native Advertising” • Video Production 16
    17. 17. Analytics (Sample ) Video Small Store 11/1/2013 11/30/2013 www.xxx.com Date Range -From Date Range -To Hos ting Dom ain 183 Unique 92 Video View Completed Total 32 Unique 32 Num ber of views that Generated Clicks Total Num ber of Clicks Average Tim e s pent by Click Viewers Enagem ent Rate(%) 140 1038 6.3636 757.1428571 Share Video Share Scene Date : (11/1/2013-11/30/2013) SALES 11 18 24 8 25 113 66 Pre-Owned Cars and Trucks NOW IN TOWN NAME Visit Our New Location 28 14 59 Store Name of Spokane FINANCE Meet Hillary Harvey 37 4 31 Click Here To Meet Jessica Player Activity clicked Full Screen Mode Clicked Click Type : ALL Store Name Click Here New Cars and Trucks Overview Statics Video viewed Total Activity Report For Videos Learn How XZILON Keeps Your Vehicle Looking New! PARTS & SERVICE Service Department Click Here To Schedule A Service Appointment Click Here To Meet Dave Dunkirk, Service Manager Parts Department Click Here To Meet Mike Metzgerl, Parts Manager Click Here To Find and Order Parts TODAY'S SPECIAL OFFERS Saving You Money! Click Here For Special Offers Tickets To Country Music Spokane INTERNET SALES Meet Jordon Joness Click Here To Meet Jordon 37 121 29 123 14 15 37 58 23 12 0 64 18 9 0 93
    18. 18. Let’s Get Started! Turn It UP!!!

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