Mize Announces White Paper & Webinar | Drive Revenue & Loyalty by Engaging Mobile & Social Consumers
Source: Mize, Inc.
Dated: March 25, 2013
TAMPA, FL // For Immediate Release // -- Today’s always-on consumers demand more relevant experiences, regardless of where they are located, or what device they’re using. To meet this demand, marketers need to put the right products, in front of the right customers, at the right time.
In this upcoming webinar an expert panel will discuss the findings of the new white paper published by the Institute for Mobile Market Research, immr, a research and consulting firm focused on pursuing new strategic market opportunities. Attendees of the webinar have the opportunity to learn best practices for engaging mobile and social consumers.
Entitled; Drive Revenue & Loyalty by Engaging Mobile & Social Consumers, the Webinar will be held on Thursday, April 11, 2013 at 1 PM Eastern. The Webinar is free and open to all marketing, sales and service industry executives; registration is available online at: http://info.m-ize.com/drive-revenue--loyalty-by-engaging-mobile--social-consumers
The webinar's expert panel includes Dr. Philip E. Hendrix, Ph.D., Founder and Director of the research-based consultancy, immr and Contributing Analyst for GigaOm Pro, along with Doug Stephens, one of the world’s foremost retail industry futurists, and Author of a groundbreaking new book entitled; The Retail Revival: Reimagining Business for the New Age of Consumerism.
Key discussion points include:
• Key Moments of Truth Across Customer's Journey
• Strategies to Engage Today's Mobile & Social Consumers
• Opportunities for Leading Edge Brands & Retailers
"The next evolution of customer engagement is about the use of personalized data; presenting the customer with the most relevant products, specific to their preferences" said Dr. Hendrix, "In this webinar, we'll explore consumer engagement including how to mobilize, socialize and personalize product information, recommendations and notifications. Attendees will discover how the combination of these three segments can help increase customer engagement, enhance business and nurture brand loyalty."
“For the last 2,000 years, retailing has fundamentally operated along the same set of principles. Manufacturers make, retailers sell and consumers simply consume” said Mr. Stephens. “Today however, technology is rewriting both the rules of retail, and the roles that each of these actors play. The very concept of what a store is, is being challenged, reshaped and shifted daily.
“At Mize, our mission is to enable smarter customer engagement; connecting brands with mobile and social consumers to discover, evaluate and get support on products” said Ashok Kartham, Mize, Inc. CEO “We are excited to provide the white paper and webinar as companies are looking at more effective ways to drive revenue and loyalty.”
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