Creating a social media strategy for small business owners

1,278 views

Published on

0 Comments
4 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total views
1,278
On SlideShare
0
From Embeds
0
Number of Embeds
191
Actions
Shares
0
Downloads
0
Comments
0
Likes
4
Embeds 0
No embeds

No notes for slide
  • Graph provided from Infusionsoft
  • Find more information about this training at www.coachmisty.com
  • Creating a social media strategy for small business owners

    1. 1. Hi, my name is Misty.I am a marketing coach.My formal education is in Marketing andGraphic Communications and over 16 yearsof sales experience.I empower small business owners to takecontrol of their business growth by showingthem how to inexpensively - yet effectively -market their business.Social Media Playbookwww.coachmisty.com
    2. 2. What we are going to learn today:1. Why you need a system2. The 4 step process to become effective with your Social Media3. The basic differences between the different platforms(so we can determine which ones are best suited foryour specific business)4. 7 ways you can use social media5. The basics of lead generation6. Simple measuring systems7. Lastly, I will share 2 pages that you will need to organize yourown Social Media Playbook!Social Media Playbookwww.coachmisty.com
    3. 3. You need a system becauseyou won’t make time…Social Media Playbookwww.coachmisty.com
    4. 4. Attract Engage Capture Sell4 Step Process for Social Media SuccessSocial Media Playbookwww.coachmisty.com
    5. 5. Which Platform is Best?Social Media Playbookwww.coachmisty.com• Facebook• Twitter• Linkedin• Pinterest• You Tube• SlideShare
    6. 6. 7 Ways to Use Social Media• Lead Generation• Educate Consumer• Customer Service• Brand Awareness• Research & Development• Social Interaction / Engagement• Waste Time…on wrong platform…or have no strategySocial Media Playbookwww.coachmisty.com
    7. 7. Offer Form Capture Nurture SellThe BasicsSocial Media Playbook
    8. 8. Simple Measuring SystemSocial Media Playbookwww.coachmisty.com
    9. 9. Social Media Playbook
    10. 10. Social Media Playbook
    11. 11. Social Media Playbookwww.coachmisty.comIt’s the little details that are vital.Little things make big things happen- John Wooden
    12. 12. We will brainstorm ideas for:1. Offers that will help you capture leads and grow your marketing list2. Blog topics that capture interest and draw traffic to your website3. And...Unique Selling Propositions that will get more prospects tobuy your product or service.

    ×