Google Plus Marketing Success

1,431 views

Published on

In this session of Marketing 101 we will be discussing:
Why every small business owner needs a Google Plus account for their business. We will cover unique tips and strategies that most people don't know about on how you can use your Google Plus Business Account to:

1. Increase visibility of your business
2. Draw more traffic to your website
3. Capture more leads
4. Convert more leads into actual sales

Published in: Technology, Business
  • Be the first to comment

Google Plus Marketing Success

  1. 1. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE + MARKETING SUCCESSWhy Every Small Business Should Have an Account!
  2. 2. Hi, my name is Misty (: I’m a Marketing Coach Founder of Marketing 101 and Your Marketing Coach My formal education is in Marketing and Graphic Communications and over 16 years of sales experience. I empower small business owners to take control of their business growth by showing them how to inexpensively, yet effectively market their business. www.coachmisty.com
  3. 3. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - MARKETING 101 Fundamentals of Marketing
  4. 4. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - WHAT 1. Why market on Google Plus 2. How to increase visibility of your business 3. How to draw more traffic to your website 4. How to capture leads 5. How to convert those leads to sales 6. Lastly, 6 ways to promote your Google + page WE ARE GOING TO COVER TODAY
  5. 5. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - WHY MARKET ON GOOGLE PLUS “Google+ is Google itself. We’re extending it across all that we do —search, ads, Chrome, Android, Maps, YouTube— so that each of those services contributes to our understanding of who you are.” -Bradley Horowitz, Vice President, products for Google+, Google. Wired, September 27, 2011
  6. 6. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - WHY MARKET ON GOOGLE PLUS
  7. 7. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - WHY MARKET ON GOOGLE PLUS
  8. 8. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - WHY MARKET ON GOOGLE PLUS • Get found (by your customers and prospects) • Connect and engage with current and potential prospects • Create community around your business • Promote content (webinars, seminars, blogs) • Generate leads (create more with less money) • Foster relationships • Learn • Improve customer service • Stay on top of industry changes • See market opportunities • Etc…..
  9. 9. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - INCREASE VISIBILITY
  10. 10. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - INCREASE VISIBILITY
  11. 11. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - INCREASE VISIBILITY
  12. 12. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - INCREASE VISIBILITY
  13. 13. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - 6 WAYS TO GENERATE LEADS ON GOOGLE + THROUGH 1. Organic Searches 2. Content Updates 3. Images & Video 4. Hashtags 5. Google+ Events & Hangouts 6. AdWords campaigns with social extensions
  14. 14. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - Content shared publically can be found in organic searches Visibility (Facebook 16%......Google + 100%) GENERATING LEADS Boost Website Traffic
  15. 15. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GENERATING LEADS Through Content Updates
  16. 16. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GENERATING LEADS Through Images and Video
  17. 17. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GENERATING LEADS Through Hashtags PRO TIP: Use relevant key words in your text and title. Step it up a notch and put “quotes” around keywords to rank higher.
  18. 18. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GENERATING LEADS Through Google Hangouts
  19. 19. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GENERATING LEADS Through Google Events
  20. 20. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GENERATING LEADS Through Google AdWords
  21. 21. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - CONVERTING LEADS Through a Lead Nurturing System
  22. 22. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - 6 STEPS TO PROMOTE YOUR PAGE 1. Send an email blast and a link to your G+ Page 2. Add the Google + Badge to your website 3. Link you page to other social media sites (Facebook, Pinterest, Linkedin) 4. Promote offline 5. Follow other Businesses 6. Add people to your circles
  23. 23. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - WHAT WE COVERED TODAY 1. Why market on Google Plus 2. How to increase visibility of your business 3. How to draw more traffic to your website 4. 6 ways to generate leads 5. How to convert those leads to sales 6. 6 steps to promote your Google + Page
  24. 24. QUESTIONS www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - -
  25. 25. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - ACTION STEPS 1. Set up your Google + Page today 2. Follow the 6 steps to promote your page 3. Stay plugged in to my FREE webinars by connecting with me on social media
  26. 26. www.coachmisty.com . . . - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - GOOGLE PLUS MARKETING - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - - TO MANAGE YOUR USING SOCIAL MEDIA

×