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DESIGN PRINCIPLESALEXANDRIA MISTHOS – OCTOBER 2011 – PHOTO 1
SHAPE / FORM• Definition: an area that stands out from the spaces  around it due to differences of value, color, or  textu...
LEADING LINES• Definition: used to draw the viewer’s eye through  the photo; intentional/unintentional, natural lines
TEXTURE• Definition: perceived surface quality
COLOR• Definition: used to draw attention to a particular  part of the image.
SYMMETRICAL BALANCE• Definition: having equal “weight” on both sides of a  picture.
ASYMMETRICAL BALANCE• Definition: objects in a photo are placed so that the  viewer’s sense of balance comes into play
GRADIENT• Definition: a color or grey tone that changes in  density.
REPETITION• Definition: the appearance of a given element in  the same frame more than once.
PATTERN• Definition: the repetition of an element in a work
CONTRAST• Definition: the difference in visual properties that  makes an object distinguishable from other objects  and th...
DOMINANCE• Definition: when certain elements take on more  importance than others in the same picture
PROPORTION• Definition: lends a sense of balance and harmony  to the picture
UNITY• Definition: a feeling of completeness is created by  the use of elements in artwork
NEGATIVE SPACE• Definition: neutral space used to emphasize and  isolate the subject
RULE OF THIRDS• Definition: explains what part of an image the  human eye is most strongly drawn to first
VISUAL CENTER• Definition: where the focal or center point of each  picture falls
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Design Principles

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Design Principles

  1. 1. DESIGN PRINCIPLESALEXANDRIA MISTHOS – OCTOBER 2011 – PHOTO 1
  2. 2. SHAPE / FORM• Definition: an area that stands out from the spaces around it due to differences of value, color, or texture.
  3. 3. LEADING LINES• Definition: used to draw the viewer’s eye through the photo; intentional/unintentional, natural lines
  4. 4. TEXTURE• Definition: perceived surface quality
  5. 5. COLOR• Definition: used to draw attention to a particular part of the image.
  6. 6. SYMMETRICAL BALANCE• Definition: having equal “weight” on both sides of a picture.
  7. 7. ASYMMETRICAL BALANCE• Definition: objects in a photo are placed so that the viewer’s sense of balance comes into play
  8. 8. GRADIENT• Definition: a color or grey tone that changes in density.
  9. 9. REPETITION• Definition: the appearance of a given element in the same frame more than once.
  10. 10. PATTERN• Definition: the repetition of an element in a work
  11. 11. CONTRAST• Definition: the difference in visual properties that makes an object distinguishable from other objects and the background.
  12. 12. DOMINANCE• Definition: when certain elements take on more importance than others in the same picture
  13. 13. PROPORTION• Definition: lends a sense of balance and harmony to the picture
  14. 14. UNITY• Definition: a feeling of completeness is created by the use of elements in artwork
  15. 15. NEGATIVE SPACE• Definition: neutral space used to emphasize and isolate the subject
  16. 16. RULE OF THIRDS• Definition: explains what part of an image the human eye is most strongly drawn to first
  17. 17. VISUAL CENTER• Definition: where the focal or center point of each picture falls

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