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The “Me” Generation
Can Be Scary
They Want to Know               What’s in it for me?
Give to Get
What’s Culture Got to Do With It?
My Success is Your Success             How PR People Bloggers Can Tactfully             Locate, Pitch Influential
We’re In This Together               How PR People Bloggers Can Tactfully               Locate, Pitch Influential
Trust Me, It Matters
Not Just to You
Give Them a Voice              Image: guardian.co.uk
Encourage Them to Show Their Smarts
And To Be Thoughtful
Teach The Concept of TMI
Fired him for being funny. Fired him for being spontaneous. Fired him for being relevant. Fired him for alighting ever so ...
Keep Your Promises
Make It Easy to Like You
Be Thoughtful
How to Manage Employee Facebook Activity for Optimal (and Safe) Results
How to Manage Employee Facebook Activity for Optimal (and Safe) Results
How to Manage Employee Facebook Activity for Optimal (and Safe) Results
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How to Manage Employee Facebook Activity for Optimal (and Safe) Results

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My part of a 3 part presentation on engaging employees as brand ambassadors through Facebook and other social media tools.

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How to Manage Employee Facebook Activity for Optimal (and Safe) Results

  1. 1. The “Me” Generation
  2. 2. Can Be Scary
  3. 3. They Want to Know What’s in it for me?
  4. 4. Give to Get
  5. 5. What’s Culture Got to Do With It?
  6. 6. My Success is Your Success How PR People Bloggers Can Tactfully Locate, Pitch Influential
  7. 7. We’re In This Together How PR People Bloggers Can Tactfully Locate, Pitch Influential
  8. 8. Trust Me, It Matters
  9. 9. Not Just to You
  10. 10. Give Them a Voice Image: guardian.co.uk
  11. 11. Encourage Them to Show Their Smarts
  12. 12. And To Be Thoughtful
  13. 13. Teach The Concept of TMI
  14. 14. Fired him for being funny. Fired him for being spontaneous. Fired him for being relevant. Fired him for alighting ever so gently, like a canary taking its perch, on a dowel of human truth. You know -- the way social media is supposed to be, because the whole point of it is to discardarchaic and abrasive concepts of messaging in favor of actual conversations. -AdAge
  15. 15. Keep Your Promises
  16. 16. Make It Easy to Like You
  17. 17. Be Thoughtful

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