Focus On Twitter


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A look at Twitter and its use in the school library.

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Focus On Twitter

  1. 1. Using Twitter in the School Library
  2. 2. What is Twitter? <ul><li>An information network </li></ul><ul><ul><li>“Twitter is a real-time information network that connects you to the latest information about what you find interesting. Simply find the public streams you find most compelling and follow the conversations.” ( </li></ul></ul><ul><ul><li>Consists of 140-character messages from all over the world </li></ul></ul>
  3. 3. What is Twitter Lingo? <ul><li>Tweet </li></ul><ul><ul><li>Short message consisting of 140 characters or less </li></ul></ul><ul><li>Follower </li></ul><ul><ul><li>Twitter users who opt to receive your tweets </li></ul></ul><ul><li>Follow </li></ul><ul><ul><li>Twitter users who you opt to receive tweets from </li></ul></ul>
  4. 4. What is Twitter Lingo? <ul><li># - Hashtag </li></ul><ul><ul><li>An organizational tool used to tag tweets </li></ul></ul><ul><li>@ </li></ul><ul><ul><li>Symbol used to directly address a particular Twitter user </li></ul></ul>
  5. 5. What is Twitter Lingo? <ul><li>RT or Retweeting </li></ul><ul><ul><li>Posting another’s tweet to all of your followers </li></ul></ul><ul><li>URL shortening device </li></ul><ul><ul><li>Adjusts long URLs to short URLs to be used in tweets (ex. and ) </li></ul></ul>
  6. 6. What is Twitter Etiquette? <ul><li>Interaction </li></ul><ul><ul><li>Twitter users should actively interact with each other not only follow others (ex. answer questions or ask questions) </li></ul></ul><ul><li>Complete account profile </li></ul><ul><ul><li>Include the name of your school or library and its URL </li></ul></ul><ul><ul><li>Use bio field to tell Twitter community about yourself or the library </li></ul></ul>
  7. 7. How Can Twitter Be Used in the School Library? <ul><li>Outreach to professionals and patrons </li></ul><ul><ul><li>Provide services or resources to followers that may be useful to them (ex. educational tools or booklists) </li></ul></ul><ul><ul><li>Create booklists for followers to consider </li></ul></ul><ul><ul><li>Celebrate special events (ex. author’s birthday or Banned Books Week) </li></ul></ul>
  8. 8. How Can Twitter Be Used in the School Library? <ul><li>Professional development and networking </li></ul><ul><ul><li>Converse and connect to other librarians during conferences or by following on Twitter </li></ul></ul><ul><ul><li>Make connections by retweeting a post you found interesting or interacting with other teacher librarians </li></ul></ul>
  9. 9. How Can Twitter Be Used in the School Library? <ul><li>Promotions of resources or events in the school library </li></ul><ul><ul><li>Tweet about events that are occurring in the school library or new books added to the library collection </li></ul></ul><ul><ul><li>Create links to the school library blog, website, or other connections to your library </li></ul></ul><ul><ul><li>Create posts or links to something you have created (ex. book trailer or book talk) </li></ul></ul>
  10. 10. How Can Twitter Benefit the School Library? <ul><li>Measure the effectiveness of interacting with students and staff on Twitter </li></ul><ul><li>Twitter is a free resource, which is beneficial for tight school library budgets </li></ul><ul><li>Twitter accommodates multiple formats </li></ul><ul><ul><li>Phone, , via RSS feed, or via email </li></ul></ul>
  11. 11. How To Start Using Twitter? <ul><li>Sign up for an account – It’s FREE! </li></ul><ul><ul><li> </li></ul></ul><ul><li>Watch a video on using Twitter </li></ul><ul><ul><li>How to Use Twitter Video </li></ul></ul>
  12. 12. Who Could you Follow? <ul><li>Associations and Awards </li></ul><ul><ul><li>@aasl </li></ul></ul><ul><ul><li>@ALAyma </li></ul></ul><ul><li>Review Journals and Magazines </li></ul><ul><ul><li>@sljournal </li></ul></ul><ul><ul><li>@LibraryJournal </li></ul></ul><ul><ul><li>@voyamagazine </li></ul></ul>
  13. 13. Who Could you Follow? <ul><li>Publishers </li></ul><ul><ul><li>@scholastic </li></ul></ul><ul><ul><li>@harperteen </li></ul></ul><ul><li>Social Media </li></ul><ul><ul><li>@unquietlibrary </li></ul></ul><ul><ul><li>@BlueSkunkBlog </li></ul></ul><ul><ul><li>@goodreads </li></ul></ul>
  14. 14. Want to Know More? <ul><li>Contact me at </li></ul><ul><li>[email_address] or </li></ul><ul><li>@MirandaKral via Twitter </li></ul>
  15. 15. References <ul><li>Carscaddon, L. & Harris, C.S. (2009). Working the social: Twitter and FriendFeed. Library Journal , 134 (11), </li></ul><ul><li>24-26. </li></ul><ul><li>Cole, S. (2009). 20 ways for librarians to use Twitter. Library Journal , 134 (11), Retrieved from </li></ul><ul><li> </li></ul><ul><li>Marcoux, E. (2010). Tweeting. Teacher Librarian , 37 (5), Retrieved from </li></ul><ul><li>Farkas, M. (2010). Dipping into the stream. American Libraries , 41 (5), Retrieved from </li></ul><ul><li> </li></ul><ul><li>Foote, C. (2010). Everyday advocacy: making a case for libraries is easy with web tools. Here's how to get </li></ul><ul><li>started. School Library Journal , 56 (8), 28-30. </li></ul><ul><li>Harris, C. (2007). Tweets at your library. School Library Journal , 53 (11), Retrieved from </li></ul><ul><li> </li></ul><ul><li>Milstein, S. (2009). Twitter for libraries (and librarians). Computers in Libraries , 29 (5), Retrieved from </li></ul><ul><li> </li></ul><ul><li>Rodzvilla, J. (2010). New title tweets: using Twitter and Microsoft Excel to broadcast new title lists. </li></ul><ul><li>Computers in Libraries , 30 (5), Retrieved from </li></ul><ul><li>Trinkle, C. (2009). Twitter as a professional learning community. School Library Monthly , 26 (4), Retrieved </li></ul><ul><li>from </li></ul><ul><li>Twitter . (2011). Retrieved from </li></ul><ul><li>Werner, K. (2011). The tweeting librarian. Voice of Youth Advocates , 33 (6), 518-519. </li></ul>