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www.lec-project.eu
*
Creative Industries, Creative Individuals
“Closing the gap”
José PIETRI
MindShare Consulting
Paris, F...
www.lec-project.eu
Let’s start with an experiment
www.lec-project.eu
Move your hand
from
“palm DOWN” …
…to “palm UP”
www.lec-project.eu
BUT do not turn your wrist!
We assume it is IMPOSSIBLE…
www.lec-project.eu
But ASSUMPTIONS can…
 Limit our possiblilities
 Miss opportunities
 Make errors in judgement and act...
www.lec-project.eu
One dangerous assumption…
… between what we know we should
do and what we actually do?
www.lec-project.eu
What we assume we know about CCIs*?
 What they are
 Why they are important
 Where they are
 Who can...
www.lec-project.eu
What CCIs are…
 These are BUSINESSES…
 Profit
 Growth
 Innovation
 … made up of individuals
 Not ...
www.lec-project.eu
What CCIs are…
 Differences on focus by country/region
 For example: Paris region = fashion, film, ga...
www.lec-project.eu
Why CCIs matter…
www.lec-project.eu
Why CCIs matter… for the years
to come
 Considered « Industries of the FUTURE »
 Economic growth
 Jo...
www.lec-project.eu
Why CCIs matter for YOU (even if you are not CCI)
… a local example
www.lec-project.eu
Where are the CCIs… and more
importantly the creative people?
 Everywhere!
 Sectors
 Clusters
 Inte...
www.lec-project.eu
Who can benefit?
 Business
 Especially SMEs (all!)
 Higher Education Institutions
 Universities
 R...
www.lec-project.eu
How to reap benefits…
 Be aware, Stay aware…
 Learn (use LEC project)
 Act differently
 Change your...
www.lec-project.eu
Awareness
 Why is it important?
 Knowing your strengths, weaknesses, vulnerabilities,
thoughts and fe...
www.lec-project.eu
The LEC project…
 LEC self-paced on-line E-learning
 LEC classroom course – by module
 PowerPoint Pr...
www.lec-project.eu
Where you can help…
“The cultural and creative sectors need multi-disciplinary
environments where they ...
www.lec-project.eu
A challenge…
 One insight
 One action
 One contact
www.lec-project.eu
Any questions whatsoever?
20
www.lec-project.eu
Thank you for your attention!
jose.pietri@yahoo.com
mindshare2000@yahoo.com
Further extensive material,...
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LEC Szczecin 20150701_01

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Presentation made at the transnational launch of the LEC Project in Poland.

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LEC Szczecin 20150701_01

  1. 1. www.lec-project.eu * Creative Industries, Creative Individuals “Closing the gap” José PIETRI MindShare Consulting Paris, France
  2. 2. www.lec-project.eu Let’s start with an experiment
  3. 3. www.lec-project.eu Move your hand from “palm DOWN” … …to “palm UP”
  4. 4. www.lec-project.eu BUT do not turn your wrist! We assume it is IMPOSSIBLE…
  5. 5. www.lec-project.eu But ASSUMPTIONS can…  Limit our possiblilities  Miss opportunities  Make errors in judgement and action  Become overconfident  Misunderstand other people, situations, etc.
  6. 6. www.lec-project.eu One dangerous assumption… … between what we know we should do and what we actually do?
  7. 7. www.lec-project.eu What we assume we know about CCIs*?  What they are  Why they are important  Where they are  Who can benefit  How we can benefit * Creative and Cultural Industries
  8. 8. www.lec-project.eu What CCIs are…  These are BUSINESSES…  Profit  Growth  Innovation  … made up of individuals  Not all are « CCI »  Training, paths…  Motivations
  9. 9. www.lec-project.eu What CCIs are…  Differences on focus by country/region  For example: Paris region = fashion, film, games  There may be « surprises »  What are the focus areas in your region?  Actual differences in existing sectors  For example: France includes culinary and wine  New sectors may be created
  10. 10. www.lec-project.eu Why CCIs matter…
  11. 11. www.lec-project.eu Why CCIs matter… for the years to come  Considered « Industries of the FUTURE »  Economic growth  Job creation  Possible « cross-fertilization » …  Consumer electronics (design + product)  and « spill-over »  Economic  but also knowledge
  12. 12. www.lec-project.eu Why CCIs matter for YOU (even if you are not CCI) … a local example
  13. 13. www.lec-project.eu Where are the CCIs… and more importantly the creative people?  Everywhere!  Sectors  Clusters  Interest groups (many online)  Communities  Co-working spaces
  14. 14. www.lec-project.eu Who can benefit?  Business  Especially SMEs (all!)  Higher Education Institutions  Universities  Research Centers  Science (but not only)  Government  All levels – local, regional, national, European  Policy-makers
  15. 15. www.lec-project.eu How to reap benefits…  Be aware, Stay aware…  Learn (use LEC project)  Act differently  Change your assumtions (or at least look at them)  Close the gap  Motivation (individual, group, organization)
  16. 16. www.lec-project.eu Awareness  Why is it important?  Knowing your strengths, weaknesses, vulnerabilities, thoughts and feelings is a big step towards knowing who you really are (you the individual, you the organization)  Awareness is the key to improving our ability to learn, apply that learning, share our situation and, eventually, to produce innovation in our organizations
  17. 17. www.lec-project.eu The LEC project…  LEC self-paced on-line E-learning  LEC classroom course – by module  PowerPoint Presentations  Trainer’s Guides  Learner’s Notebook
  18. 18. www.lec-project.eu Where you can help… “The cultural and creative sectors need multi-disciplinary environments where they can meet with businesses from other industries. Any public intervention aiming to further develop them calls for cross-sectoral fertilisation. This requires the development and testing of better business support instruments and policies that aim to facilitate cross-sectoral linkages and spill-overs. It implies fostering change amongst the sectors themselves while adding new skills and competencies into other industries and vice versa.”
  19. 19. www.lec-project.eu A challenge…  One insight  One action  One contact
  20. 20. www.lec-project.eu Any questions whatsoever? 20
  21. 21. www.lec-project.eu Thank you for your attention! jose.pietri@yahoo.com mindshare2000@yahoo.com Further extensive material, case studies, exercises, links and more can be found on www.lec-project.eu

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