When	  last	           Did	  you	  hear?Saturday 25 August 12
Wow,	  that’s	  so	  sexy!           I	  simply	  ‘luvvv’	             your	  procurement	             process!	          ...
So	  why	  can’t	  a	           procurement	  process	  not	           be	  as	  sexy	  as	  an	  iPad?Saturday 25 August 12
The	  designers	           approach	  to	  looking	  at	           the	  world,	  is	           increasingly	  a6rac7ng	  ...
Recently	  some	  Fortune	            500	  companies	  have	            created	  the	  post	  of	  Chief	            Des...
Case	  studies:          #1:	  The	  ZAR10	  million	  POS	                          The	  rubber	  duck	  soluXon.Saturda...
Case	  studies:          #2:	  The	  rubber	  duck	  soluXon            h6p://blogs.fin24.com/ber7eduplessis/?s=rubber+duck...
ApplicaXon:	         How	  to	  brief	  your	  IT	         Department	  for	         a	  video	         conferencing	     ...
#1:	  What	  is	  the	  most	          expensive	  system	  you	  can	          offer	  me?        #2:	  What	  is	  the	  ...
What	  would	  a	  designer	  ask?      #1:	  	  What	  is	  the	  bigger	  picture	  of	  which	        this	  is	  part?...
What	  would	  a	  designer	  ask?          #4:How	  can	  we	  simplify	  this?          #5:	  Can	  I	  describe	  the	 ...
What	  would	  a	  designer	  ask?                        #8:	  Is	  the	  detail	  significant?                           ...
What	  would	  a	  designer	  ask?                 #9:	  If	  not	  significant,	  	  is	  the	  detail	                   ...
What	  would	  a	  designer	  ask?         #10:	  Has	  it	  got	  sXckiness?	  (a	  special	           feature	  that	  a...
What	  would	  a	  designer	  ask?            #12:	  Can	  I	  describe	  the	  experience	  as	              enjoyable?  ...
Le	  Corbusier’s	  Pessac	  workers’	  housing,	  1924            You	  may	  design	  as	  you	  like..                  ...
BUT!          Users	  will	  prevail..                                                     17Saturday 25 August 12
A	  picture	  of	  our	  organizaXons?                                                    18Saturday 25 August 12
Why	  not	  begin	  here?                                                       19Saturday 25 August 12
“	  Form	  follows	  use”	  	                  (vs	  Bauhaus	  Form	  follows	  func7on)            So	  hfp://blogs.fin24....
Why can't organizations be designed as sexy as an iPad?
Why can't organizations be designed as sexy as an iPad?
Why can't organizations be designed as sexy as an iPad?
Why can't organizations be designed as sexy as an iPad?
Upcoming SlideShare
Loading in …5
×

Why can't organizations be designed as sexy as an iPad?

463 views

Published on

Organization design from the perspective of graphic and product design. Bauhaus was wrong, it should be form follows use, NOT form follows function.

Published in: Design, Education, Business
0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total views
463
On SlideShare
0
From Embeds
0
Number of Embeds
6
Actions
Shares
0
Downloads
10
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Why can't organizations be designed as sexy as an iPad?

  1. 1. When  last   Did  you  hear?Saturday 25 August 12
  2. 2. Wow,  that’s  so  sexy! I  simply  ‘luvvv’   your  procurement   process!   Beyonce  Knowles,   DivaSaturday 25 August 12
  3. 3. So  why  can’t  a   procurement  process  not   be  as  sexy  as  an  iPad?Saturday 25 August 12
  4. 4. The  designers   approach  to  looking  at   the  world,  is   increasingly  a6rac7ng   the  a6en7on  of  the   business  world... Jonathan  Ives,   Apple’s  Head  of  DesignSaturday 25 August 12
  5. 5. Recently  some  Fortune   500  companies  have   created  the  post  of  Chief   Design  Officer  with  a  US$   400,000  p/a  price  tag.  Saturday 25 August 12
  6. 6. Case  studies: #1:  The  ZAR10  million  POS   The  rubber  duck  soluXon.Saturday 25 August 12
  7. 7. Case  studies: #2:  The  rubber  duck  soluXon h6p://blogs.fin24.com/ber7eduplessis/?s=rubber+duck 7Saturday 25 August 12
  8. 8. ApplicaXon:   How  to  brief  your  IT   Department  for   a  video   conferencing   facility.Saturday 25 August 12
  9. 9. #1:  What  is  the  most   expensive  system  you  can   offer  me? #2:  What  is  the  absolute   cheapest  you  can  cobble   together?   9Saturday 25 August 12
  10. 10. What  would  a  designer  ask? #1:    What  is  the  bigger  picture  of  which   this  is  part?  (The  strategy  quesXon)   #2:  How  would  the  end-­‐user  go  about   using  this  step  by  step?  (Recipient’s  point   of  view) #3:How  convenient  is  this  to  the  user?   (User  behaviour,  NOT  user  requirements).Saturday 25 August 12
  11. 11. What  would  a  designer  ask? #4:How  can  we  simplify  this? #5:  Can  I  describe  the  structure  in   five  (5)  simple  sentences? #6:  How  easy  is  it  to  damage? #7:  How  easy  is  it  to  misuse?  (Is  it   clear  what  the  purpose  is?  How  are   user  interests  served?)Saturday 25 August 12
  12. 12. What  would  a  designer  ask? #8:  Is  the  detail  significant? 12Saturday 25 August 12
  13. 13. What  would  a  designer  ask? #9:  If  not  significant,    is  the  detail   entertaining  or  seducXve? 13Saturday 25 August 12
  14. 14. What  would  a  designer  ask? #10:  Has  it  got  sXckiness?  (a  special   feature  that  afracts) #11:  Is  the  balance  between  big   picture  and  detail  appropriate  to  the   big  picture?  (How  sane  is  this?  Aren’t   you  ridiculous?  Is  this  fit  for  purpose   or  an  over  kill?).Saturday 25 August 12
  15. 15. What  would  a  designer  ask? #12:  Can  I  describe  the  experience  as   enjoyable? #13:  Can  I  fall  in  love  with  it? #14:  What  is  wasted?    In  design  as  much   as  in  business  “waste  not  want”  not  is   your  GPS.Saturday 25 August 12
  16. 16. Le  Corbusier’s  Pessac  workers’  housing,  1924 You  may  design  as  you  like.. 16Saturday 25 August 12
  17. 17. BUT! Users  will  prevail.. 17Saturday 25 August 12
  18. 18. A  picture  of  our  organizaXons? 18Saturday 25 August 12
  19. 19. Why  not  begin  here? 19Saturday 25 August 12
  20. 20. “  Form  follows  use”     (vs  Bauhaus  Form  follows  func7on) So  hfp://blogs.fin24.com/berXeduplessis/2011/02/10/ apples-­‐dirty-­‐lifle-­‐design-­‐secret/ 20Saturday 25 August 12

×