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Description of NamBiz products and services

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Description of NamBiz products and services

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Description of NamBiz products and services:
These include:
* Market Research
* Debtor Tracing
* Dependants Tracing (insurance)
* SMS lead generation
* Telephone marketing
* Know-Your-Customer

* Credit Information Bureau – focussed on SME’s / Namibian owned business

Description of NamBiz products and services:
These include:
* Market Research
* Debtor Tracing
* Dependants Tracing (insurance)
* SMS lead generation
* Telephone marketing
* Know-Your-Customer

* Credit Information Bureau – focussed on SME’s / Namibian owned business

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Description of NamBiz products and services

  1. 1. NamBizDotCom CC Namibian Database Services Using consumer data in the Private Sector
  2. 2. NamBizDotCom Milton Louw Managing Member • Created first Namibian company database for NCCI – 1991 • Studied “big data mining” and credit risk management at Creditreform Düsseldorf, Germany – partners since 2001 • IT Project Coordinator at ECN from 2013 to 2015 – responsible for 97% registration rate of Voters - biometrics
  3. 3. NamBizDotCom Overview • NamBizDotCom started in 1999 • Namibia Business website 2001 • 10,291 businesses in 2003 – printed directory with street addresses • Consumer data started in 2004 • 1,141,081 consumer records by 2009 • Public data added from various sources including local authorities, central government, voters registers
  4. 4. NamBizDotCom Products • Market Research • Debtor Tracing • Dependants Tracing (insurance) • SMS lead generation • Telephone marketing • Know-Your-Customer • Credit Information Bureau – focussed on SME’s / Namibian owned business
  5. 5. NamBizDotCom Products: Market Research Consumer Dbase: Segmentation • Consumer data available by segmentation: – Age – Gender – Region – Local Authority – User definitions
  6. 6. NamBizDotCom Products: Market Research Consumer Dbase: Age Analysis Born before 1925 • 1% of the population Silent Generation • 1925-1944 • 6% of the population Baby Boomers • 1945-1964 • 17% of the population Generation X • 1965-1981 • 33% of the population Generation Y • 1982 – Present • 43% of the population
  7. 7. NamBizDotCom Products: Debtor Tracing Consumer lookup • Valid legal reason for tracing required • No Find = No fee • Information must correlate with name, surname and date of birth • Process: – Client provides electronic excel sheet – NamBiz correlates data – Data current within a year carried across – No client data cross-over (except judgements)
  8. 8. NamBizDotCom Products: Dependents Tracing Probate Research / Bona Vacantia • Unclaimed funds / Vacant Goods – Insurance – Pensions – Dormant Bank Accounts – Inheritance (“Kin Payments”) • Process – Company provides details of dependants – Database scouring fee – Results paid per successful record – Dependents not charged or contacted
  9. 9. NamBizDotCom Products: Lead Generation New customer campaigns Generation Y Old clients – update details Male, Generation X Female, Erongo Region GRN employees • Potential consumers: • Name, Surname • Postal address / cellular numbers
  10. 10. NamBizDotCom Products: Telephone Marketing Managed Process • Third Party Call Centre based in Windhoek • Nambiz identifies clients • Client provides script • Recorded service • Monthly / weekly / daily costed service • Partnerships with other service providers (research, sales, etc.)
  11. 11. NamBizDotCom Products: Know Your Customer KYC defined by regulators • In terms of the KYC (Know-Your- Customer) requirements of FIA (the Financial Intelligence Act, 13 of 2007) banks are required to validate their customers information. • Process – Company provides details of dependants – Database scouring fee – Results paid per successful record
  12. 12. NamBizDotCom Products: Credit Information Bureau Consumer & Business Reporting • Primarily a business reporting credit bureau with information on business individuals • Consumer bureau in partnership with a cooperative for “vendor relationship management” • E-wallet service for consumers to manage queries
  13. 13. NamBizDotCom Using the NamBiz Databases • Practical examples from dbases – Citizens Dbase – NamBiz Business Dbase – Telephone Directory
  14. 14. NamBizDotCom Product Costings Client requested updates • Basic Enquiry (telephonic or electronic) • Full Tracing (physical address) • Volumes will determine pricing • Data set is provided by client and paired with NamBiz data • Data is not uploaded to NamBiz
  15. 15. NamBizDotCom Product Costings Consumer information provided • Market Research / Leads – N$ 20.00 per record – Name, surname, cellular number • Parameter set data (age, region, etc.) – N$ 50.00 per record – Name, surname, cellular, age, gender • Volumes will determine pricing • NamBiz data is provided electronically
  16. 16. NamBizDotCom Product Costings Consumer information total database • Consumer Database (Complete) – Name, surname, cellular number • N$ 204,000.00 for 954,632 records • NamBiz data is provided electronically

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