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Twitter Simplified


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Twitter Simplified is especially useful for people in transitions. Step by step training on basic Twitter.

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Twitter Simplified

  1. 1. Twitter SimplifiedBy: Millie Duran-Gonzalez<br />
  2. 2. Who is Twitter?<br />Is owned by Twitter, Inc. was incorporated in California. <br />Founded in 2006<br />Enables users to send and read short messages called tweets<br />These tweets are displayed on your profile page and on the home page of everyone that follows you.<br />Twitter Stats<br />460,000 new sign-ups daily <br />155,000,000 Tweets per day <br />200,000,000+ registered users <br />
  3. 3. Why use Twitter?<br />Learn about what is going on in your industry – Gives you access to the world.<br />Get answers to your questions<br />Conferences are using Twitter - Questions and remarks are being sent to the speaker and their staff.<br />Now that LinkedIn went Public – Twitter will grow as more businesses are getting involved in social media<br />Exposure<br />Networking<br />Chat rooms<br />Special discounts and promotions <br />Find some of the hidden jobs!<br />
  4. 4. Things to do on Twitter?<br />“Become an expert” - As an expert you become more visible to potential clients and employers<br />Share useful content and quotes from your industry<br />Ask relevant questions and engage others<br />Share information and resources in your niche<br />Join chats in your industry<br />We will add to this list later…<br />
  5. 5. Don’t…<br />When you send a message do not refer to it as twittering. You are tweeting.<br />You can stalk people BUT don’t spam<br />Don’t abbreviate - too much<br />Remember everything you share is part of a public stream. Anybody can read it!<br />Examples: “I am at the Braves game with my friends!”<br /> (You called in sick to work!)<br /> “I hate my boss” <br /> “I am going to be late to __ again”<br />
  6. 6. Setting-up a Twitter account<br /><br />Sign in <br />Create my account<br />Your username can be your name or as a job seeker you can use something that tells others what you do. <br />HRNancy<br />PRChris<br />
  7. 7. Setting-up a Twitter account<br />
  8. 8. Your First Tweet<br /><ul><li>Open your email and click on the link Twitter sent you. We will continue working from this new window.
  9. 9. Write your first tweet.
  10. 10. In the box under</li></ul>“What’s happening” type in a short message. #MdgsGlobalCafe<br /><ul><li>Type #MdgsGlobalCafein the search field on the top tool bar. See your message? Congrats!</li></li></ul><li> Setting-up a Twitter account<br />Set-up your account and profile<br /> Go to the bar on the top of your twitter page <br />Click on arrow by your handler name <br />click on settings.<br />
  11. 11. Twitter Account<br /><ul><li>This page will open up.
  12. 12. Next slides will provide a brief explanation of each tab.</li></li></ul><li>Twitter <br />Mobile – Put your cell phone number in the space. Then download the Twitter application on your phone.<br />Notifications – Choose when and how often you would like Twitter to send you emails. Not necessary.<br />Examples: When someone is following you, messages, replies, mentions etc. <br />Design – Customize the way your Twitter looks. There are many different themes and colors, but don’t worry too much because we use so many applications that we do not see your site design.<br />Applications - You can see and revoke access to sites you have allowed access.<br />
  13. 13. Twitter Profile<br />Click on Profile tab - Edit<br />Upload picture to differentiate yourself.<br />Use your LinkedIn picture <br />Be consistent so you are recognized.<br />Name – Limit 20 characters <br />Web – Put your personal website or LinkedIn website address<br />
  14. 14. Twitter Profile Cont.<br />Bio – 160 characters including spaces. <br /> Write a bio that explains what you have to offer.<br /> Keywords are important, look at what you have on your resume and LinkedIn account. Again remember to be consistent on all your social media presence.<br /> Examples: <br />@Lollydaskal - Speaker|Author|Motivator| Passionate about Inspiring & Empowering others to become their best Successful Self by Leading From Within <br />@imjustcreative -Logo & identity designer for hire. Creating clean and unique logos, identities and rebrands. Iconic, typographic and minimalist tendencies. 25 years experience.<br />
  15. 15. Home<br />On top of page go to Twitter tool bar<br />Click on Home <br />Timeline - stream of Tweets in real time order<br />@mentions - contains @username anywhere in the body of the Tweet. Use it when you want a particular person to read the message.<br />
  16. 16. Profile <br />Top of page, go to Twitter tool bar<br />Click on Profile - tabs<br />Tweets – shows you all your tweets<br />Favorites - You can choose your favorite tweets<br />Following - Will show you everyone you are following.<br />Lists – You can create and manage lists of subjects to follow. Become an expert in your field. <br />Messages – check daily and respond <br />
  17. 17. Who to Follow <br />Click on Who to Follow<br />Complete your profile before you start <br /> sending out invitations.<br />Twitter will make suggestions<br /> usually based on who you <br /> follow and more.<br />Browse interests<br />Find Friends and associates<br />Follow industry leaders<br />Follow your target company<br />People working inside your target company<br />Follow people in your network. My handle is @mdgsGlobalCafe<br />
  18. 18. How do you find people to follow?<br />When you find someone to follow, pick others from their list to follow.<br />Useful sites<br /> - directory<br /> – search bios<br /> – keyword searches on your interests, then follow individuals on the list.<br /> – List of groups to follow <br />
  19. 19. Hashtags<br />Hashtag - Use “#” is used to mark keywords or <br />topic in a Tweet. <br /> Also use it to search for similarly-themed tweets. Examples: #Braves #Brands #HR<br /> <br />Example: <br />
  20. 20. Search Key Words for people in transitions<br /><ul><li> #Jobhuntchat – resume and cover letters</li></ul> - #jobseekers, #jobs, #hiring<br /> - #ITJobs, HRJobs, <br /> - #Atlanta, #NYC, #Miami<br /><ul><li> Give advice or get answers on #jobadvice
  21. 21. Use “#Q” to ask questions on anything
  22. 22. Search - type a few words without the hashtag.</li></ul> Send me your resume<br /> My company needs<br /> Does anybody know<br />
  23. 23. Key Points<br />Make sure you have completed your profile before following anyone.<br />You must have a picture<br />Use minimal abbreviations in your tweets<br />Make your tweets interesting and use hashtags<br />Become an expert in your field<br />Have fun!<br />
  24. 24. Questions?<br />
  25. 25. Advanced Features<br />Sending direct messages<br />Widgets - create a live stream for an event on your website, facebook, blog etc.<br />Creating lists <br />Use searches and mentions <br />Management systems<br />Twitter tools<br />Tweets have a short shelf life – Timing is important<br />Shorten URLS<br />Trending topics<br />Sending private messages<br />Deleting and/or blocking tweets<br />