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The 3 Evils: Outsourcing, Free Pitching and Design Contests

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Presentation given at Edge of the Web conference, 13 March 2013 in Perth, WA . Covering the issues facing the web design and development industry. Warning: a few coarse words. #eotw #eotw2013

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The 3 Evils: Outsourcing, Free Pitching and Design Contests

  1. 1. The 3 EvilsOutsourcing, design contests & free pitching
  2. 2. Miles BurkeAuthor, entrepreneur, writer, MD of Bam Creative, designer, geek ‘Elitist wanker’
  3. 3. Disagreement welcome http://www.flickr.com/photos/raincoaster/
  4. 4. Three facts http://www.flickr.com/photos/hfiguiere/
  5. 5. Economic differences http://www.flickr.com/photos/epsos/
  6. 6. Different budgets http://www.flickr.com/photos/livenature
  7. 7. Business = make profit http://www.flickr.com/photos/kirbyurner/
  8. 8. Is $ the only purpose? http://www.flickr.com/photos/brx77924/
  9. 9. balance needs offour stakeholders http://www.flickr.com/photos/martintaylor/
  10. 10. Owners/shareholders http://www.flickr.com/photos/geezaweezer/
  11. 11. Employees http://www.flickr.com/photos/ell-r-brown/
  12. 12. Clients http://www.flickr.com/photos/mdpettitt/
  13. 13. Community http://www.flickr.com/photos/kaythaney/
  14. 14. $60k+9%+5.5%+50%= $103,495.50 http://www.flickr.com/photos/kaythaney/
  15. 15. 52-2-2-4=44x37.5= 1,650 http://www.flickr.com/photos/kaythaney/
  16. 16. $103,495.50/1,650= $62.73 http://www.flickr.com/photos/kaythaney/
  17. 17. design contests http://www.flickr.com/photos/fbueno_net/
  18. 18. http://www.flickr.com/photos/fbueno_net/
  19. 19. 131 designs for $299 $2.28 per design
  20. 20. 28 designs per hour 2m 06s per design
  21. 21. Brief? http://www.flickr.com/photos/cjsorg/
  22. 22. SISO effect http://www.flickr.com/photos/perspective/
  23. 23. Substandard output http://www.flickr.com/photos/marcopolis/
  24. 24. Encourage plagarism
  25. 25. Trivial http://www.flickr.com/photos/redden-mcallister/
  26. 26. Price expectations http://www.flickr.com/photos/ecastro/
  27. 27. Theft http://www.flickr.com/photos/daquellamanera/
  28. 28. Client outcomesMeets wants not needsSubstandard workEncourages theftHigher chance of litigationLack of future supportUnrealistic expectationsNo supplier relationship
  29. 29. free pitching http://www.flickr.com/photos/fabioluiz/
  30. 30. “Do it free this time to prove yourself, andthere’s a bazillion dollar project just around the corner”
  31. 31. Same shit, different method http://www.flickr.com/photos/perspective/
  32. 32. Even less return http://www.flickr.com/photos/khawkins04/
  33. 33. Relationship failure http://www.flickr.com/photos/jakojellema/
  34. 34. Lack of quality http://www.flickr.com/photos/st00ka/
  35. 35. Hidden costs http://www.flickr.com/photos/stuartpilbrow/
  36. 36. Client outcomesEncourage bad ethicsCosts elsewhereEncourages short cutsSubstandard workUnrealistic expectationsUnbalanced relationship
  37. 37. offshoring http://www.flickr.com/photos/starwarsblog/
  38. 38. Economic ecosystem http://www.flickr.com/photos/megoizzy/
  39. 39. Language barriers http://www.flickr.com/photos/megoizzy/
  40. 40. Timezone issues http://www.flickr.com/photos/33909700@N02/
  41. 41. Knowledge management http://www.flickr.com/photos/megoizzy/
  42. 42. Work conditions http://www.flickr.com/photos/rephotography/
  43. 43. Cross border laws http://www.flickr.com/photos/victoriapeckham/
  44. 44. Client outcomesEncourage bad ethicsCosts elsewhereLanguage/time barriersSubstandard workUnrealistic expectationsNo Knowledge managementCross border data lawsUnbalanced relationship
  45. 45. Success isn’t just $ http://www.flickr.com/photos/s2art/
  46. 46. Follow your instincts http://www.flickr.com/photos/crdot/
  47. 47. Enjoy business & life http://www.flickr.com/photos/mshades/
  48. 48. www.milesburke.com.au @milesb http://www.flickr.com/photos/orinrobertjohn/

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