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Cooala Offering (2016)


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Create Websites as interactive, mobile and snackable as Facebook.

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Cooala Offering (2016)

  1. 1. C O O A L A L T D U K A N D C H Turn your website into a social hub. T R U S T E D B Y C O M P A N I E S L I K E : The social CMS
  2. 2. Marketers and users prefer social networks to websites. It costs a fortune to reach out to users. Why not build your own reach? (1) Ben Elowitz, Wetpaint / ComScore, U.S. Time Spent 2010-2011 Facebook +69% Web -9% (2) Facebook Organic Reach from 25% (2011) to 2% (2015), Facebook Ad Revenue £181m to £686m (Ogilvy 2014, Facebook) Details see appendix T H E FAC T S
  3. 3. Websites as interac(ve, mobile and snackable as Facebook.
  4. 4. Curate user content from social networks. Super fast setup, cloud based. Publish snackable, social content.
  5. 5. ENGAGEMENT 1-2 minutes more on site RETENTION 3-4 revisits per month TRAFFIC +3000% more social traffic COSTS 50 to 90% cheaper than building campaign micro sites (1) Arosa Lenzerheide (2) Arosa Lenzerheider, IKEA (3) Arosa Lenzerheide , (4) Cell Agency, IKEA cooala is a social CMS that turns static web sites into vibrant social hubs.
  6. 6. F O R T H E M O B I L E A G E W I T H A N E A S E Short posts and blog posts Events & offers Videos & photo galleries Polls & votings Publish
  7. 7. T O M A K E Y O U R C O N T E N T M O R E C R E D I B L E Facebook, Instagram, Twitter, Youtube, Blogs Direct user uploads of pictures, videos or questions Integrate other data via XML / API Curate
  8. 8. D R I V E O R G A N I C T R A F F I C T O Y O U R H U B Share your content on Twitter, Facebook and LinkedIn Send out fully automated newsletter Boost your reach with Facebook Ads (soon) Spread
  9. 9. T O O P T I M I Z E Y O U R M E A S U R E S Reach, engagement and subscribers Best performing content Best content types Measure
  10. 10. Selected clients
  11. 11. for a 3 month campaign* £/CHF 299 VALUE Unlimited publishing with a great set of content types, scheduling and curating. Pricing £/CHF 699 ENTERPRISE All content types incl. all future updates. Custom Domains and custom tracking. £/CHF 299 VALUE Unlimited publishing with a great set of content types, scheduling and curaYng Simple custom design and custom tabs, fully mobile responsive Fully automated Newsle8er Performance Analy=cs Online Support + 1h Consul=ng £/CHF 4090 CAMPAIGN Planning a short a promotion, a photo contest or Q&A campaign? 3 or 6 month campaigns possible. (*) no installation costs with a minimum 12 month contract All features: for a 3 month campaign*per month*per month* 2 months for free when signing unYl 15th December 2016
  12. 12. Cases
  13. 13. Arosa Lenzerheide This mountain resort increased user engagement and social traffic dramatically.
  14. 14. IKEA IKEA is saving 90% of their costs and can setup campaigns within a few days.
  15. 15. P&G/Always Photo contest where girls could show how strong and cool they are (via Uploads, Facebook, Instagram)
  16. 16. Webguerillas / SWISS This agency can create micro sites within days instead weeks with 50% less costs.
  17. 17. A content hub with owned and earned content
  18. 18. We’re a young startup based in the bilingual city of Biel/Bienne, Switzerland und London/Manchester, UK. Founded by Mike Schwede and four other experienced marketing and IT specialists. We are part of the Collider Accelerator and backed by Creative England. About us
  19. 19. CO/FOUNDER Mike Schwede ADVISOR David Prais ADVISOR Andy Tait UX / CREATIVE Fabian Bürgy CTO Chris Roth DEVELOPER Ben Stähli DEVELOPER Matthias Löffel OFFICE & SUPPORT Vanessa Wüthrich A serial Entrepreneur, digital marketing influencer and a team which worked together several years on big projects. «Our vision is to create platforms for consumers to connect with brands without noise, spam and advertising.» Our Team
  20. 20. We will show you how: 1.  How other customers are using the hub 2. How easy it is to publish and manage content 3. Tell me about your challenges. G E T I N T O U C H BOOK A DEMO NOW +41 (78) 600 888 2