1.
Tools & Tips for Managing your Personal Digital Footprint
@mikekujawski

2.
A bit about me
• Husband and soon to be father
• VP, Strategic Marketing & Digital Engagement, CEPSM.ca
• Born in Paris, France
• Dual citizen (Polish & Canadian)
• Early childhood spent in Algeria
• World traveler (6 continents, 25+ countries)
• Hobby photographer
• Outdoorsman
• Runner
• Skier
• Optimist & overall happy person

3.
PROFESSIONAL +
PERSONAL HAS
MERGED
(whether we like it or not)

4.
Photo Credit: David Elop

5.
WE ALL ALREADY
HAVE A DIGITAL
PRESENCE

6.
UH OH…

7.
A FEW TIPS
FOR YOU

8.
#1
GOOGLE YOURSELF

9.
YOUR NAME HERE

10.
#2
BUY YOUR DOMAIN

11.
www.mikekujawski.ca
www.mikekujawski.com

12.
#3
POSITION YOURSELF
BY CREATING A UVP
BASED ON YOUR
PASSION

13.
WHAT IS YOUR
UVP?
(unique value proposition)

14.
Strategic Marketing &
Digital Engagement Speaker
| Trainer | Consultant for
Governments, Non-Profits
and Associations.

15.
#4
FILL OUT SOCIAL
MEDIA PROFILES
BASED ON YOUR
UVP

16.
#5
PICK A DOMINANT
CENTRAL CHANNEL
FOR YOUR ONLINE
VOICE

17.
mikekujawski.ca

18.
#6
CREATE AND SHARE
UVP CONTENT
ACROSS VARIOUS
MEDIUMS

19.
STRATEGICALLY TAG
YOUR CONTENT

20.
google.com/insights/search

21.
CREATE SPECIFIC
GOOGLE ALERTS

22.
google.com/alerts

23.
HAVE FUN

24.
“We are CEO’s of our own companies:
Me Inc. To be in business today, our most
important job is to be head marketer for
the brand called you”
Tom Peters

25.
thanks for your time!

26.
Mike Kujawski
Phone: 613.656.1348
E-mail: mikekujawski@cepsm.ca
Blog: mikekujawski.ca
Twitter: @mikekujawski
Website: cepsm.ca
Google: “mike kujawski”

27.
OR

28.
“mike kujawski”