Vertigo 6 - Marketing & PR presentation

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At Vertigo 6 we specialise in getting the world talking about your company, product and brand.

So, how do we get the world talking about you? Firstly, we start with strategy – after all, there’s no point doing things right if you’re not doing the right things. Secondly we devise strong and creative tactics from the strategy. We advise and effectively execute on PR, trade marketing, online marketing and gamification. Thirdly we create your assets. We build everything that you need from logos and websites through to videos and digital ads. And last but definitely not least… we tell the world! And that’s when our expertise in media buying, Public Relations and social media really gets the world talking.

Vertigo 6 - Marketing & PR presentation

  1. 1. WE MAKE PEOPLE TALK ABOUT YOU 
 Sub title PLACE - DATE BY VERTIGO AGENCY DECK
  2. 2. WWW.QINQO.NLwww.vertigo6.nl WE AMPLIFY YOUR MESSAGE
  3. 3. WWW.QINQO.NL • VERTIGO 6 is an extremely eager marketing and PR agency, founded in 2013, with a specific specialisation in the B2C, entertainment & lifestyle industry • Our service focuses on PR & Marketing in the broadest sense, so including advertising, online marketing, marketing strategy, trade marketing, social media, branding, media buying and event management • VERTIGO 6 is a team of 6 PR & Marketing professionals supported by a freelance team of experienced professionals in the Benelux, enabling us to drawn on specific talent for specific projects, and has a network of industry experts delivering design and localisation of campaigns. • If required, VERTIGO 6 also works with a network of highly experienced PR professionals in other key international markets, ensuring any international communication is consistently pushed into key media across the world. • At VERTIGO 6, we like building things - a company, a brand, a service, a product and even an idea • We work very closely with our clients, we strive to bring added value to our service and we build long-term relationships for long-term success ABOUT
 VERTIGO 6
  4. 4. WWW.QINQO.NL SOME OF OUR
 OUR AMPLIFIED CLIENTS
  5. 5. WWW.QINQO.NL www.vertigo6.nl Creation PR Marketing
  6. 6. WWW.QINQO.NL www.vertigo6.nl STRATEGY SEA TRADE SOCIAL MEDIA BRANDING MEDIA BUYING Marketing
  7. 7. WWW.QINQO.NL www.vertigo6.nl CONCEPTS ADS LOCALISATION COPY WEBSITES (UIX) DESIGN BRANDING SOCIAL COPY BUZZZZZZZZ Creation
  8. 8. WWW.QINQO.NL www.vertigo6.nl PRESS RELEASES PRESS MAILINGS FOLLOW UP INVITES REVIEWS EVENTS INFLUENCERS CELEBS PR
  9. 9. WHAT IS PR? VS PRESS RELATIONS PUBLIC RELATIONS OUR DEFINITION: POSITIVE REALITY
  10. 10. WWW.QINQO.NLwww.vertigo6.nl FOCUS FOCUS
 COUNTRIES +
  11. 11. WWW.QINQO.NL • Together we have over 20 years of remarkable and successful PR and marketing experience in the entertainment industry. • Worked closely with entertainment industry companies such as Electronic Arts, Bandai Namco Entertainment, Jagex, Majesco, Mumbo Jumbo, Turbine, Koch Media, Deep Silver, Gamehouse, goSupermodel, Stardoll, Codemasters and EMI Music. • Launched over 70 AAA game titles in the Benelux region. 25+ number 1 hit games. • Responsible for the launch of over 20 AAA game titles in Germany, Austria, Switzerland, Benelux and Nordics • Experienced in working with global brands such as Star Wars, FIFA, Formula 1 and Lord of The Rings (Tolkien) and treating them accordingly • Very strong relationship with specialised, lifestyle and mainstream journalists, media, retail and other agencies TEAM
 EXPERIENCE
  12. 12. WWW.QINQO.NLwww.vertigo6.nl PEOPLE Sebastiaan 
 (26 y/o) 
 Social Media Product Manager Event Organiser Copy writer Bart 
 (24 y/o) 
 Reporting Events Adwords spec. All round exec. Kasia 
 (20 y/o) 
 Marketing & PR
 Intern
 Research FOCUS OUR AMAZING&
 ENTHUSIASTIC PEOPLE
  13. 13. WWW.QINQO.NLwww.vertigo6.nl PEOPLE Ferry 
 (40 y/o) 
 Strategy/Concept Copy writer Social Media Product & Event Raoul 
 (32 y/o) 
 Strategy/Concept Product & Event (UIX) Designer Mike 
 (38 y/o) 
 Strategy/Concept Copy writer Product & Event SEO/SEA OUR AMAZING&
 ENTHUSIASTIC PEOPLE
  14. 14. WWW.QINQO.NLwww.vertigo6.nl SOME
 OF OUR
 TOOLS
  15. 15. WWW.QINQO.NLwww.vertigo6.nl SOME
 OF OUR
 TOOLS
  16. 16. WWW.QINQO.NL 1. Kick-off & briefing meeting (incl budget indication) 2. Brainstorm & Create concept and plans 3. Present concept & draft plans 4. Debrief/feedback 5. Final plan HOW WE WOULD ORGANISE PR AROUND A NEW PRODUCT 
 LAUNCH(EXAMPLE) PHASE 2 13. Track results in media & social 14. Aftermovie (share on social) 15. Report / Post Mortem 16. Evaluate 6. Ask quotations, look for locations etc 7. Look for partners (retail / other brands etc) 8. Create social media grids, event scripts & scenarios PLANNING 9. Create & send out press release 10. Create social posts and events 11. Invite media / influencers / celebs (and follow-up) 12. EVENT / STUNT / LAUNCH (post on social) PHASE 1 CONCEPT PHASE 3 EXECUTION PHASE 4 AFTERCARE
  17. 17. WE MAKE PEOPLE TALK ABOUT YOU 
 Sub title PLACE - DATE EXAMPLE CASES
  18. 18. WWW.QINQO.NLwww.vertigo6.nl
  19. 19. WWW.QINQO.NLwww.vertigo6.nl
  20. 20. WWW.QINQO.NLwww.vertigo6.nl
  21. 21. WWW.QINQO.NLwww.vertigo6.nl http://www.youtube.com/watch?v=19PT3fwiRGM&feature=youtu.be
  22. 22. WWW.QINQO.NLwww.vertigo6.nl
  23. 23. WWW.QINQO.NLwww.vertigo6.nlwww.vertigo6.nl
  24. 24. WWW.QINQO.NLwww.vertigo6.nlwww.vertigo6.nl
  25. 25. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NLwww.vertigo6.nl PHASE 3 EXECUTION
  26. 26. WWW.QINQO.NLwww.vertigo6.nlwww.vertigo6.nl VIDEO PR PITCH
  27. 27. WWW.QINQO.NLwww.vertigo6.nl
  28. 28. WWW.QINQO.NLwww.vertigo6.nl
  29. 29. WWW.QINQO.NLwww.vertigo6.nl
  30. 30. WWW.QINQO.NLwww.vertigo6.nl
  31. 31. We know the Benelux & Nordics market 
 from media to retail and from partners to new trends Experienced 
 (Understand delicacy of licensed products) Creative & original Fresh & bold Pro-active & eager Unstoppable enthusiasm WHY VERTIGO 6
  32. 32. Big & warm network Cost effective
 We connect people: 
 consumers and partners Flexible & dedicated Don’t take no for an answer Understand that PR isn’t a 
 goal on it self WHY VERTIGO 6
  33. 33. WWW.QINQO.NL Ensuring knowledge and understanding of your global PR strategies and objectives enables us to provide sound communications and public relations counsel. We develop a strong partnership and close working relationship with our clients. 
 
 What you can expect from VERTIGO 6:
 • Regular day-to-day liaison • A rolling PR & Social activity schedule, regularly updated • Weekly status updates by email • (Bi-)Weekly conference calls • PR & Social Media reports including coverage • (Bi-)Monthly or quarterly face-to-face client meetings • Review with measurement and evaluation • We love your products as if they were our own • An overdose of enthusiasm, creativity and drive • We deliver! WHAT IS OUR
 COMMITMENT
 TO YOU?
  34. 34. WE MAKE PEOPLE TALK ABOUT YOU 
 Sub title PLACE - DATE VERTIGO 6 - Marketing & PR info@vertigo6.nl M +31 (0)6 481 86 299 www.vertigo6.nl
 Twitter: @thisisvertigo
  35. 35. WE MAKE PEOPLE TALK ABOUT YOU 
 Sub title PLACE - DATE MORE CASES & WORKS
  36. 36. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL PR/EVENTS - ANIMECON 2013 + 2014 + 2015 + 2016 www.vertigo6.nl
  37. 37. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL PR/EVENTS - ANIMECON 2013 + 2014 + 2015 + 2016 www.vertigo6.nl
  38. 38. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL PR/PUBLICITY STUNTS DUTCH PRIME MINISTER IN F1 2010 CAR Made it to many TV shows and the 8 ‘o clock news. 
 www.vertigo6.nl
  39. 39. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL PROJECT CARS AT FIRST LOOK www.vertigo6.nl
  40. 40. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL PROJECT CARS AT FIRST LOOK www.vertigo6.nl
  41. 41. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL THE WITCHER 3 - WILD HUNT www.vertigo6.nl
  42. 42. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL PR/EVENTS - POP-UP STORE WITCHER 3 www.vertigo6.nl
  43. 43. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL PR/EVENTS - POP-UP STORE WITCHER 3 www.vertigo6.nl
  44. 44. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL PR/EVENTS - POP-UP STORE WITCHER 3 www.vertigo6.nl
  45. 45. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL PR/EVENTS - POP-UP STORE WITCHER 3 www.vertigo6.nl
  46. 46. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL PR/EVENTS - POP-UP STORE WITCHER 3 www.vertigo6.nl
  47. 47. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL WITCHER - OTHER (MEDIA BUYING) www.vertigo6.nl
  48. 48. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL EVENTS & SHOWS: GAMESCOM & IDEF www.vertigo6.nl
  49. 49. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL JOINT PROMOTIONS www.vertigo6.nl
  50. 50. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL PR/PUBLICITY STUNTS www.vertigo6.nl
  51. 51. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL PR/EVENTS - COOP WITH RETAILER & MEDIA PARTNER www.vertigo6.nl
  52. 52. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL AOWIII - LAUNCH EVENT www.vertigo6.nl
  53. 53. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL PR/EVENTS - TURBO www.vertigo6.nl
  54. 54. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL SPONSORING • Sponsored Dutch Radio DJ and TV celeb Paul Rabbering • Drove at Codemasters Campzone and Amsterdam rallysprint (TV coverage) • Radio show: 400.000+ listeners • Blog & Youtube (onboard camera) www.vertigo6.nl
  55. 55. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL TRADE MARKETING www.vertigo6.nl
  56. 56. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL DARK SOULS II PR/CAMPAIGNS www.vertigo6.nl
  57. 57. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL DARK SOULS II CAMPAIGNS www.vertigo6.nl
  58. 58. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL DARK SOULS II - GOOGLE CAMPAIGN www.vertigo6.nl
  59. 59. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL CAMPAIGNS www.vertigo6.nl
  60. 60. WWW.QINQO.NLwww.vertigo6.nlWWW.QINQO.NL GAMIFICATION www.vertigo6.nl
  61. 61. WWW.QINQO.NLwww.vertigo6.nl SOCIAL MEDIA & NEWS JACKING - EXAMPLES
  62. 62. WWW.QINQO.NLwww.vertigo6.nl
  63. 63. WE MAKE PEOPLE TALK ABOUT YOU 
 Sub title PLACE - DATE VERTIGO 6 - Marketing & PR info@vertigo6.nl M +31 (0)6 481 86 299 www.vertigo6.nl
 Twitter: @thisisvertigo This is just a selection of cases…
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