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  • We all know that water is essential to life. But most of us are not aware of the crucial role water plays in virtually every organ and function of our bodies. And water does more than simply sustain life. It can actually improve our health, our fitness, and even our appearance!
  • Consider these important facts about water and wellness - what water can do for you. We can go for weeks at a time without food, but we will die in a matter of days without water. Going without water can have disastrous results. A 1% deficit in the body's water water creates thirst. A 5% deficit causes a slight fever. An 8% deficit causes glands to stop producing saliva and skin to turn blue. 10% and the tongue swells, kidneys start to fail, and the muscles go into spasms. Walking becomes impossible. At or before 20% loss, skin cracks, organs grind to a halt, and death occurs.
  • Water is the single most important nutrient the body takes in. Every body cell, tissue, and organ needs water to function properly. Water transports essential water-soluble vitamins and nutrients that cells, tissues, and organs need to function properly. Water moistens eyes, mouth, and nasal passages, allowing organs to perform properly. Water plays an important role in regulating the body’s temperature, cooling the body when it is hot, and insulating it from the cold. Water carries oxygen to the cells and allows the body’s cells to retain their structure.
  • Water cushions the organs; it acts as a shock absorber to minimize stress damage to organs. Water provides optimum lubrication for joints. Water flushes kidneys to rid body of toxic substances. Water balances electrolytes (minerals such as potassium, sodium and chloride), which help regulate body temperature and control blood pressure
  • Water helps maintain blood volume, which maintains your energy. (A 4% loss in blood volume reduces body's capacity to perform functions by 1/3.) Proper hydration improves your concentration and reaction time, especially during exercise. Water increases the number of calories you burn during regular daily activities. Water dilutes and disperses medicine, allowing it to act more quickly and effectively—and can help to reduce the stomach distress concentrated medicines can cause. Studies quoted by the American Dietetic Association show links between high water consumption and reduced risk of everything from colds to kidney stones to obesity and cancers of the breast, colon and urinary tract.
  • The body often mistakes thirst for hunger pangs, so people often eat snacks when their bodies are thirsty, not hungry. Studies show people who drink large amounts of water usually feel less hungry. Water gives you more energy during exercise—and increases the calories you burn during exercise. Studies indicate that water may also help reduce fat deposits. Water hydrates the skin, leaving it smoother, softer, more supple, and more wrinkle-free. (Water reaches the skin last; if the body doesn’t get enough water, the skin will feel the effects more than any other organ.)
  • It’s obvious that water can do much FOR you and me. But since the average adult’s body weight is 55-75% water, maybe we should ask “what can water do TO you?”
  • You cannot determine the purity of your water by simply looking, smelling, or even tasting. Most contaminants cannot be seen and some are 300 times smaller than the diameter of a human hair.
  • Contaminants that can be found in drinking water can be divided into three categories. Especially chemical and microbiological contaminants can pose health risks to your family.
  • For example, Cryptosporidium is a protozoa sometimes found in drinking water. It is hard to kill with the chlorine used by municipal treatment centers. Several epidemics involving Chryptosporidium have occurred in major urban areas of the United States in recent years,resulting in serious illness and even death.
  • Most water treatment facilities produce good water. If you test your water at its source, it will likely contain very few contaminants or particulates. Between the treatment facility and you, your water goes on a journey and all sorts of things can happen. Some ways your water can be contaminated include: Lead from solder on the pipes through which the water passes. Microbiological growth inside the pipeline or inside the tank where your water is stored. (Rooftop tank or water tower, for example.) Particulates from corrosion and rusting inside pipelines and holding tanks. Vinyl chloride from PVC pipes. Run-off from industry and agriculture (pesticides) into surface water or leeching into underground water supply (wells).
  • Chlorine and chloramine are commonly added to most municipal water supplies to destroy harmful bacteria, like e-coli. These additives can make water taste bad and smell bad. Chlorine and chloramine can also react with naturally occuring organic materials in water, forming by-products such as THMs (trihalomethanes). One THM, called chloroform, is associated with increased risk of cancer.
  • Water contamination can pose serious health threats Lead can accumulate in the body and result in anemia and low birth weight in children. It may delay mental and physical development abilities, resulting in permanently lower IQ. In adults, lead can lead to increased blood pressure Mercury may cause kidney damage Radon may increase the risk of stomach cancer. EPA estimates that 2%-10% of all bladder cancer in the U.S. may be due contaminants in drinking water. These are just a few of the potential health effects of contaminated water.
  • It bears repeating “water is good for you if it is good water.
  • We have discussed what water can do for you and what water can do to you. Water is good for you if it’s good water. But now the question is: where can you get good water? Let’s do a little searching and see what we can find?
  • Our search should begin with one of the most common places that people go to find good water: to the store to buy pure, sparkling, crystal-clear, fresh-from-the-spring bottled water. Studies have shown that not all bottled water is as pure as you might think. A 4 year study by the U.S. National Resources Defense Council concluded that there is no assurance that bottled water is safer or cleaner than tap water. 22% of the brands tested had a sample that was contaminated above strict state health limits*. Plus, it can be costly and inconvenient. *
  • Maybe boiling is the answer. Boiling also has its advantages and disadvantages.
  • Reverse osmosis is a very common water treatment technology. It has its advantages and disadvantages.
  • Pour-through pitchers and faucet-mounted filters are popular ways of getting good water. They can make your water look better and taste better, but they are significantly ineffective. These are usually granulated carbon systems and are ineffective against organic compounds. Because the carbon is loosely packed, it is possible for channels to form allowing water to pass through unfiltered. Often these units do not have a monitor telling you when to change the filter.
  • Another technology to provide you with good water is a pressed activated carbon block. It is better than granular carbon. It is effective against many organic compounds and is very good at filtering particulates and does not have the channeling problem of granular carbon. However, it is ineffective against many inorganic compounds and bacteria and viruses.
  • Ultraviolet light technology is very effective against microorganisms, including bacteria, viruses. Yet this technology is not very effective in reducing organic and inorganic compounds. And does not remove particuates
  • We could search further for good water, but these are the most common places that you will find good water. Yet it is obvious that every method falls short of delivering the quality water that we desire. No one technology does it all. However -
  • There is a solution. Actually, it is a revolution. A revolution in water purification. The first water purification system to combine technologies; carbon block and UV light. A system that reduces more potential health-effect contaminants than any other in-home filter. Introducing eSpring.
  • That brings us to the fourth question of this story. Why eSpring Water? Why settle for good water, when you can have eSpring Water?
  • eSpring is the water you want for your family because it combines the best technologies available.
  • eSpring ‘s carbon block technology is the only system on the market to have independent supporting documentation for the effective removal of more than 140 potential health-effect contaminants.
  • The carbon block is a patented multi-stage filter that traps particulates 300 times smaller than a human hair reduces organic chemicals reduces lead and mercury contains carbon surface area of 446,000 square meters (4,800,000 ft 2 ) The more carbon surface area the more contaminants that can be trapped.
  • That much carbon is equal to (use either) - over 69 soccer fields or -a road 7 meters wide and 63 kilometers long
  • The carbon block filter is combined with the UV light. UV light technology does what carbon alone cannot do. It destroys microorganisms. The UV bulb puts out up to 80 millijoules of UV light, enough to destroy 99.99% of waterborne disease-causing bacteria and viruses. State-of-the-art electronics allow the UV lamp to operate only when treated water is flowing.
  • Carbon block filter plus UV light plus electronic monitoring. eSpring makes use of “Smart Chip” technology which monitors your system and alerts you if there is a performance problem. It automatically tracks the filter life and tells when to change the filter. No need to mark your calendar.
  • This superior “combined technology” was created by a team of eSpring experts who lead the way in water purification research, development, and manufacturing. This expertise in Durables R&D consists of: More than 50 scientists and support staff Over 12 laboratories More than 400 worldwide patents, either granted or pending Over 7500 square meters (80,000 square feet) of world class manufacturing area.
  • Amidst all the confusing claims made by dozens of water treatment sytems - who do you believe? Don’t believe the sales people, believe the independent third-party organizations that test and certify water treatment systems. eSpring has been tested and certified by NSF, recognized worldwide as the leading experts in water treatment. eSpring has also earned the Water Quality Association’s Gold Seal, their highest rating for water treatment products.
  • NSF Certification is important because that means that NSF has tested and verified that all the eSpring claims are true. Two important things to remember. 1. eSpring was the first in-home, point-of-use system certified to meet three major water quality standards: #42 - standard for Aesthetic Effects. #53 - standard for Health Effects. #55 - standard for UV Microbiological Water Treatment. 2. The second important fact is that eSpring has been certified to reduce more health effect contaminants than any other carbon-based system in the world.
  • The eSpring Story is really very simple and very logical. 1. What can water do for you? Plenty 2. What can water do to you? Plenty 3. Where can you get good water? There are a variety of ways to make your water better --but-- 4. Why eSpring Water? eSpring the World’s Best Source of Water
  • Espring

    1. 1. The entire content of this PowerPoint Presentation is copyrighted 2003 by Alticor Corporation, or one of its affiliated companies, and may not be modified without the express written permission of Alticor Corporation. IBOs are granted permission to download, reproduce and distribute the PowerPoint Presentation in the operation of their Alticor-affiliated business, provided that the reprint bears notice of copyright ownership as listed in the first sentence above. The PowerPoint Presentation, or any portion of it, may not be incorporated into any web sites or Business Support Materials (BSM) without review and written authorization by BSM Administration. All users agree that all access and use of the PowerPoint Presentation will be at the user's own risk. Alticor Corporation and its affiliated companies will not be liable for any errors or omissions in the content of the PowerPoint Presentation nor liable for any damage arising out of the user's access, use, or inability to use the PowerPoint Presentation. COPYRIGHT AGREEMENT
    2. 4. Water is essential <ul><li>It does more than sustain life. It can actually improve our </li></ul><ul><li>Health </li></ul><ul><li>Fitness </li></ul><ul><li>Appearance </li></ul>1 What can water do for you?
    3. 5. When you’re low on water <ul><ul><ul><li>1% creates thirst </li></ul></ul></ul><ul><ul><ul><li>5% causes a slight fever. </li></ul></ul></ul><ul><ul><ul><li>8% causes glands to stop producing saliva,skin to turn blue. </li></ul></ul></ul><ul><ul><ul><li>10%, tongue swells, kidneys start to fail, muscles go into spasms. Walking becomes impossible. </li></ul></ul></ul><ul><ul><ul><li>20%, skin cracks, organs grind to a halt, death occurs. </li></ul></ul></ul>1 What can water do for you?
    4. 6. What water does in the body <ul><ul><ul><li>Transports vitamins and nutrients to cells, tissues, organs </li></ul></ul></ul><ul><ul><ul><li>Moistens eyes, mouth, nasal passages </li></ul></ul></ul><ul><ul><ul><li>Regulates the body’s temperature </li></ul></ul></ul><ul><ul><ul><li>Carries oxygen to the cells </li></ul></ul></ul>1 What can water do for you?
    5. 7. Not only that, but water also <ul><ul><ul><li>Acts as a shock absorber to cushion the organs </li></ul></ul></ul><ul><ul><ul><li>Provides lubrication for joints </li></ul></ul></ul><ul><ul><ul><li>Flushes kidneys of toxic substances </li></ul></ul></ul><ul><ul><ul><li>Balances electrolytes helping to control blood pressure </li></ul></ul></ul>1 What can water do for you?
    6. 8. Even more… <ul><ul><ul><li>Maintains blood volume, which maintains your energy </li></ul></ul></ul><ul><ul><ul><li>Proper hydration improves concentration and reaction time </li></ul></ul></ul><ul><ul><ul><li>Increases the number of calories you burn </li></ul></ul></ul><ul><ul><ul><li>Allows medicine to act faster, more effectively </li></ul></ul></ul><ul><ul><ul><li>Reduces risk of everything from colds to cancer </li></ul></ul></ul>1 What can water do for you?
    7. 9. Water can help you lose weight and enhance your appearance <ul><ul><ul><li>Feel less hungry </li></ul></ul></ul><ul><ul><ul><li>Gives you more energy during exercise, increases calorie burn during exercise </li></ul></ul></ul><ul><ul><ul><li>May help reduce fat deposits </li></ul></ul></ul><ul><ul><ul><li>Hydrates the skin, leaving it smoother, softer </li></ul></ul></ul>1 What can water do for you?
    8. 11. 2 What can water do to you?
    9. 12. Is my water OK? <ul><ul><ul><li>It looks clean. </li></ul></ul></ul><ul><ul><ul><li>It smells clean. </li></ul></ul></ul><ul><ul><ul><li>It tastes clean. </li></ul></ul></ul><ul><ul><ul><li>It must be clean. </li></ul></ul></ul>
    10. 13. Chemical Microbiological Silt Sand Pipe Scale Inorganic Chemicals Organic Chemicals Protozoa - Giardia lamblia cysts - Cryptosporidium oocyst Viruses Bacteria Particulate Is my water OK? 2 What can water do to you?
    11. 14. Microscopic Organisms Bacteria and Viruses Microbiological Contamination 2 What can water do to you?
    12. 15. <ul><ul><ul><li>Lead from soldered pipes </li></ul></ul></ul><ul><ul><ul><li>Microbiological growth inside pipeline or tank </li></ul></ul></ul><ul><ul><ul><li>Particulates from corrosion and rusting inside pipes or holding tanks </li></ul></ul></ul><ul><ul><ul><li>Vinyl chloride from PVC pipes </li></ul></ul></ul><ul><ul><ul><li>Leeching industrial runoff, pesticides </li></ul></ul></ul>How does good water go bad? 2 What can water do to you?
    13. 16. Chlorination process can form THMs such as chloroform Municipal Water Supplies 2 What can water do to you?
    14. 17. <ul><ul><ul><li>Lead can result in anemia, low birth weight in children, increased blood pressure in adults </li></ul></ul></ul><ul><ul><ul><li>Mercury may cause kidney damage </li></ul></ul></ul><ul><ul><ul><li>Radon may increase the risk of stomach cancer </li></ul></ul></ul><ul><ul><ul><li>EPA estimates 2%-10% of bladder cancer may be from contaminated drinking water </li></ul></ul></ul>Health Effects 2 What can water do to you?
    15. 18. 2 What can water do to you?
    16. 20. <ul><li>Advantages </li></ul><ul><li>May be of good quality </li></ul><ul><li>Disadvantages </li></ul><ul><li>May not be of good quality </li></ul><ul><li>Costly </li></ul><ul><li>Inconvenient </li></ul>Bottled Water 3 Where can you get good water?
    17. 21. Advantages <ul><li>Advantages </li></ul><ul><li>Can inactivate bacteria and viruses </li></ul><ul><li>Disadvantages </li></ul><ul><li>Inconvenient </li></ul><ul><li>Ineffective against organic compounds </li></ul><ul><li>Does not reduce particles </li></ul>Boiled Water 3 Where can you get good water?
    18. 22. Advantages <ul><li>Advantages </li></ul><ul><li>Reduces particles </li></ul><ul><li>Reduces many inorganic compounds </li></ul><ul><li>Reduces parasitic cysts </li></ul><ul><li>Disadvantages </li></ul><ul><li>Requires high water pressure </li></ul><ul><li>Inefficient, wastes water </li></ul><ul><li>Ineffective barrier against bacteria </li></ul>Reverse Osmosis 3 Where can you get good water?
    19. 23. <ul><li>Advantages </li></ul><ul><li>Reduces chlorine </li></ul><ul><li>Improves taste, odour, and colour </li></ul><ul><li>Reduces parasitic cysts </li></ul><ul><li>Disadvantages </li></ul><ul><li>Ineffective against many inorganic compounds </li></ul><ul><li>Channeling reduces effectiveness </li></ul><ul><li>Often no filter replacement indicator </li></ul>Granular Activated Carbon 3 Where can you get good water?
    20. 24. Advantages <ul><li>Advantages </li></ul><ul><li>Effectively reduces chlorine, THMs, many organic compounds </li></ul><ul><li>Very effective particulate filtering </li></ul><ul><li>Disadvantages </li></ul><ul><li>Ineffective against many inorganic compounds </li></ul><ul><li>Ineffective against bacteria, viruses </li></ul>Pressed Activated Carbon Block 3 Where can you get good water?
    21. 25. Advantages <ul><li>Advantages </li></ul><ul><li>Inactivates bacteria and viruses </li></ul><ul><li>Disadvantages </li></ul><ul><li>Ineffective against inorganic compounds </li></ul><ul><li>No particulate removal </li></ul>Ultraviolet Light 3 Where can you get good water?
    22. 26. 3 Where can you get good water?
    23. 29. <ul><ul><ul><li>Electronic monitoring </li></ul></ul></ul>eSpring Combined Technology <ul><ul><ul><li>Carbon block filter </li></ul></ul></ul><ul><ul><ul><li>UV light </li></ul></ul></ul>4 Why eSpring water?
    24. 30. <ul><ul><ul><li>The only system to </li></ul></ul></ul><ul><ul><ul><li>effectively remove more than 140 health-effect contaminants </li></ul></ul></ul>Carbon Block Filter 4 Why eSpring water?
    25. 31. <ul><ul><ul><li>Patented multi-stage carbon filter </li></ul></ul></ul><ul><ul><ul><li>traps particulates 300 times smaller than a human hair </li></ul></ul></ul><ul><ul><ul><li>reduces organic chemicals </li></ul></ul></ul><ul><ul><ul><li>reduces lead and mercury </li></ul></ul></ul><ul><ul><ul><li>contains carbon surface area of 446,000 square meters (4,800,000 ft 2 ) </li></ul></ul></ul>Carbon Block Filter 4 Why eSpring water?
    26. 32. That’s more area than 69 soccer fields 4 Why eSpring water?
    27. 33. <ul><ul><ul><li>80 millijoules of “zap power” </li></ul></ul></ul><ul><ul><ul><li>Destroys 99.99% of waterborne disease-causing bacteria and viruses </li></ul></ul></ul><ul><ul><ul><li>UV lamp is on only when water is on -water flows cold </li></ul></ul></ul><ul><ul><ul><ul><li>-energy efficient </li></ul></ul></ul></ul>Ultra Violet Light Technology 4 Why eSpring water?
    28. 34. <ul><ul><ul><li>“ Smart Chip” Technology </li></ul></ul></ul><ul><ul><ul><li>Alerts you of a problem </li></ul></ul></ul><ul><ul><ul><li>Tells you to change the filter </li></ul></ul></ul>Electronic Monitoring 4 Why eSpring water?
    29. 35. <ul><ul><ul><li>Over 7500 square meters of manufacturing area </li></ul></ul></ul>Expertise Behind the Technology <ul><ul><ul><li>More than 50 scientists and technical staff </li></ul></ul></ul><ul><ul><ul><li>More than 400 patents, granted or pending </li></ul></ul></ul><ul><ul><ul><li>Over 12 laboratories </li></ul></ul></ul>4 Why eSpring water?
    30. 36. eSpring facilities 4 Why eSpring water?
    31. 37. eSpring facilities 4 Why eSpring water?
    32. 38. eSpring facilities 4 Why eSpring water?
    33. 39. eSpring facilities 4 Why eSpring water?
    34. 40. Third-Party Experts NSF International The Public Health and Safety Company Water Quality Association Gold Seal Certification Program 4 Why eSpring water?
    35. 41. <ul><ul><ul><li>1. First in-home, point-of-use system certified to meet three major quality standards 42,53,55 </li></ul></ul></ul><ul><ul><ul><li>2. Certified to reduce more health effect contaminants than any other carbon-based system in the world </li></ul></ul></ul>eSpring is NSF Certified <ul><ul><ul><li>2 facts to remember </li></ul></ul></ul>4 Why eSpring water?
    36. 42. What Can Water Do For You? What Can Water Do To You? Where Can You Get Good Water? Why eSpring Water? The eSpring Story in 4 Questions