Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

Media Plan - Feel the Festival

244 views

Published on

European Youth Week!

Published in: Business, Technology
  • Be the first to comment

  • Be the first to like this

Media Plan - Feel the Festival

  1. 1. Feel the FestivalEuropean Youth Week26 May – 2 June 2013
  2. 2. Logo idea: all participant countries flags aroundTurkish flag - European Union.Please send me your flags via facebook!
  3. 3. Target group:• 200 young people 15-30 years old fromMugla to participate to our event!Messages:• Be a volunteer! Be aware of the internationalopportunities!• Can be Mugla a European Capital of Youthin Turkey?
  4. 4. Methods• 500 flyers, 10 per page• Translation in Turkish
  5. 5. • BannerMethodsEuropean Youth Week 30 May 2013 Freedom SquareProgram:15.00: Opening16.00: Games17.00: Dance contestOr print?
  6. 6. • Volunteers posters• Draft:Methods
  7. 7. • articles, press release - English, Romanian,Turkish, Portuguese… etc.• Translation from English to differentlanguages• Make a database with local and nationalpressMethods
  8. 8. PRESS-CONFERENCE• Wednesday: 29 May 2013, 11.00 - Where?• 20 press-maps• Topics for conference: Can be Mugla next Youth Capital? What are the opinions of 20 countries? - short testimonials about this – filmed andshowed as short movie at the conference Youth Week - why is important for Turkey? Advantages of the Multicultural environment for Mugla! Program of the Youth European Day – 30 May 2013
  9. 9. MethodsOffline:- flash-mob in bars- video of the project with all the participants– using all songs of the countries involved!Online:Facebook eventCouch surfers event
  10. 10. What do we need?• Turkish translators• video-projector, sounds system• photographers• color printer for posters and flyers• big white blanched• 20 press-maps• banner• coffee break for conference• local and regional press database

×