Mayflower

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Mayflower

  1. 1. Presented by : ERMA NADIA BT M.NADZRI FHATIN AMELIA BT MUSA SITI NUR HIDAYAH BT ABU SAMAH SITI ZULAYKHA BT ADZHAR SHAH HTT 350 TOUR PLANNING AND DESIGN UNIVERSITY OF TECHNOLOGY MARA PENANG VISION : The Market Leader : Think Travel & Mobility, Think And Use Mayflower MISSION : To deliver “WOW” experiences to customers every time, in every customer touch point, by always putting ourselves in our customer’s shoes – CUSTOMER IS KING
  2. 2. COMPANY PROFILE Since 1960, Mayflower is the leading total travel service specialist in Malaysia with an extensive sales network globally serving 57 countries, supported by over 300 foreign and 500 local partners working closely. Working in a large pool of local, international and multinational companies in Malaysia, together with some of the most established and reputable hotels and ground operators worldwide. Staff force of more than 500, over 2,200 vehicles of different makes and models, a network of 19 offices and branches, including 3 airport counters, throughout Malaysia An Overview
  3. 3. HISTORY AND BACKGROUND December 1960 Tour operators, Stephen Kang and Josephine Kho, set up an inbound tour company, Mayflower Tours March 1963 Tan Chong & Sons Motor Sdn Bhd established Acme Hire and Drive Cars and pioneered hire and drive services in Malaysia. 27 December 1969 Acme Hire and Drive Cars expanded to include tours and travel, it was incorporated as a private limited company, resulting in the birth of Acme Tours and Services Sdn Bhd. 1972 In a meeting between Kang and the late founding chairman of Tan Chong & Sons Motor, Tan Sri Dato’ Tan Yuet Foh, a possible merger between Mayflower Tours and Acme Tours and Travel Services was discussed. 20 July 1973 Mayflower Acme Tours Sdn Bhd became a legal entity. By the late seventies, the company expanded its range of travel services to include handling of air ticket reservations, corporate travel and outbound tours 1999 Following the reorganization of Tan Chong Motor Holdings, Warisan TC Holdings Bhd (WTCH), a company listed in the main board of Bursa Malaysia, was established to take over the former’s non-motor businesses, which among others, include Mayflower Acme Tours. August 2000 WTCH entered into a joint venture (JV) with American Express to form Mayflower American Express Travel Services focusing on corporate travel
  4. 4. 1- Invested in excess of RM30 million over the last three years and has one of the largest fleet of vehicles in the country, totalling over 2,200 vehicles of various makes and models. 2- Competitive pricing, a strict maintenance schedule and a 24 hour emergency assistance hotline keep Mayflower Car Rental at the forefront of the industry. 3- Being the first to introduce luxurious air conditioned coaches in Malaysia, Mayflower is among the largest fleet owners for ground transportation. Totalling over 50 vehicles, they comprised tour vans, limousines, mini and luxurious coaches of various seating capacities. 4- Mayflower has been a travel representative of American Express Travel Services Network International since 1979. 5- A representative of Mayflower also sat on the American Express Global Travel Network Advisory Board until its dissolution in 2008. 6- Such representation is recognition of our service quality and travel management expertise by the world’s largest and most successful travel management company with an annual turnover in excess of USD21.5 billion recorded in 2009. MILESTONES
  5. 5. CORPORATE PROFILE M : Mindful A : Accountable Y : Yes F : Family L : Leadership O : Openness W : Win-win E :Entrepreneurial R : Result-driven
  6. 6. 1-MAYFLOWER INBOUND • “Makan Angin” Tours • Golfing • Shore Excursions • Fly N Drive • Nature Tours • Hotel Master • Malaysia Borneo & Malaysia Hotel Guide CD ROM • Regional Advertisements • Multi-lingual Brochures/Posters/Flyers • MICE 2-MAYFLOWER OUTBOUND • Ticketing • Corporate Incentive tours • Series tours 3-MAYFLOWER AMERICAN EXPRESS 4-MAYFLOWER CAR RENTAL • Self-Drive Car Rental • Automobile Leasing • Chauffeur-Driven Services • Coach Rental 4-MAYFLOWER TRAVEL FRANCHISE SOLUTIONS (MTFS) • Shop front outlet • Shopping complex outlet • Travel kiosk • Travel kiosk and merchandise • Travel café 5-MAYFLOWER WHOLESALE DIVISION • www.mayflower.com.my • Mayflower B2B website PRODUCT AND SERVICES
  7. 7. HUMAN CAPITAL MANAGEMENT Mayflower recognizes that investment and development of staff skills is important in achieving continued and progressive growth in the company. • Familiarization trips, • Disseminating product knowledge, • Regular updating of information technology skills • Seminars on tourism products conducted by invited guests Staff performance compensation packages also embrace general work performance, knowledge, ability and attitude. This ensures that our customers are not merely looked upon as sources of revenue but also focal points for service excellence. It is worth noting that 11%of our staff has been with the company for more than 10 years. Visionary leadership, promising career paths, and a committed focus on staff welfare explain why Mayflower remains a preferred employer in the Malaysian travel industry.
  8. 8. Sponsored Transfer For The Riding For Life 2007 (Rfl 2007) Sponsored Speleotrend Enterprise's Community Charity Programme Sponsored Spastic Children's Association 2009 Family Day To Sg. Klah Hot Spring A Famosa Animal World Safari Trip With Under privilege Kids Workplace Marketplace Environment .
  9. 9. ACHIEVEMENTS One of the best awards was the Malaysia Airlines Top Agent Award of Excellence for six consecutive years from 2001 to 2006 & MAS Diamond Award from 2007 to 2011 has made Mayflower the most remarkable and reliable partner in the industry. Other awards include: • MITI Export Excellence Awards (Services) 2007 • MITI Brand Excellence Awards (Services) 2010 • MITI Export Excellence Awards (Services) 2011 • The Malaysian Tourism Awards for Best Tour Operator 2001/2002, 2005/06 & 2010/2011 and Best Tour program 2005/2006 • The Brand Laureate SMEs Asia Pacific Chapter in 2007, 2008 & 2009 for best brand in Tours & Travel & 2010 Best Branding Strategy • Europa Awards 2009 by the EU-Malaysia Chamber of Commerce and Industry (EUMCCI) are further testimonies of Mayflower’s commitment and contribution towards the development of tourism in Malaysia
  10. 10. KEY BUSINESS PARTNERS MAYFLOWERIS AFFILIATED WITH THE FOLLOWING ORGANIZATIONS : • American Express Travel Service Network International (AMEX TSNI) • Car Rental Association of Malaysia (CRAM) • EU-Malaysia Chamber of Commerce & Industry (EUMCCI) • International Air Transport Association (IATA) • Kuala Lumpur Tourist Association (KLTA) • Malaysia External Trade Development Corporation(MATRADE) • Malaysian Association of Tour and Travel Agents (MATTA) • Malaysian Chinese Tourism Association (MCTA)
  11. 11. Total Travel Service Specialist

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