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Election Management PPT - 2023.pptx

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Election Management PPT - 2023.pptx

  1. 1. Mission, Vision & Action Plan
  2. 2.  8 Years Experience in Political Management Services.  Developing Election Search Management Software & Mobile Application as a “RAJTANTRA”- One of the Reputed Brand in Election Voter Management Software.  In built Experienced Team of Digital Marketing.  All Mobile Number Data of any Respective Constituency both Lok sabha & Vidhan sabha  Advanced Promotional Techniques Like What's App Marketing, Extractor etc.  New Concepts Of Marketing Using Online Concepts .
  3. 3.  Social Media Marketing Till Completion of election i.e 2019  Election Search Management Software & Mobile Application.  Candidate Website , Digital Marketing , Mobile Android Application.  All Mobile Number Data of respective Constituency.  Regular Voter Connections via SMS, Digital Media, What’s App etc.  One Stop Shop for All Election Management Services  War Room Creation – Training- Man To Man Management  Last Day Management
  4. 4.  Very vast constituency  Difficult to Manage in short time interval.  Impactful Effect of Every Nationalized & Regional parties Congress, BJP ….  Vast Population : Near above 1 Million Voter which is very difficult to reach in small time interval of election.  Unknown People  Unknown Area  Impossible to reach every single Voter.  Multiple Competitors.  Need to Maintain Database of Respected Constituency.  Voter Interest Analysis w.r.t Last election.  Availability of Efficient Technically Sound Manpower .
  5. 5.  Social Media Connection (FaceBook & other Social Media Extraction)  Email Marketing :  What's App Marketing : continue Bombarding Via Bulk What’s App to create good appeal in the mind of voters  Website Creation & Maintenance : we prepared website of candidate & continue Branding to promote in Respective area.  Android Apps Creation & Maintenance : Mainly for the purpose of personal touch in the mind of voters
  6. 6.  Aggressive Digital Marketing ( Social Media Promotion)  War Room Creation-Training-Management with efficient technically sound Manpower.  Updated Voter Database for SMS – Voice – What’s App Campaigning  Advanced Election Voter Management Software & Mobile Apps.  Email Connections  Voter Data Analysis Tools for each area wise.  Society Managements using advanced Technology.  Traditional but New Concepts like Family Card, Individual direct mailing concepts.  Using Corporate Analysis Tools.
  7. 7. • Step One: Identify Voters demand, feed this back into the product and messaging and refine it accordingly. • Step Two: Inform the voters of the changes to the product due to their demands and needs. • • Step Three: Delivery of the refined Marketing strategy which will satisfy the consumer demand better, thus producing incrementally greater profit for the candidate.
  8. 8.  The narrative is the story behind a candidate – their history, their beliefs, their personality and all of the traits and characteristics that make them worth voting for..  Crafting a narrative that your voter base can relate to is one of the most important elements of running a political marketing campaign. A good narrative needs to be believable and relevant to the audience whose support you’re campaign for.  In all political systems the media are not only shaping and influencing the political ‘message’ candidates wish to transmit: their activities are also impacting upon the democratic process more broadly.
  9. 9.  Social media is one of the most effective platforms for raising awareness of political issues, encouraging people to vote, and promoting political candidates. Since social media is primarily used by young people, it’s a great platform for energizing a voter demographic that’s typically uninterested in mainstream politics.  Face-Book Branding  Integram  Linked-IN  Twitter  Much More………
  10. 10.  24 Type of voter Data Analysis like Name wise, Area Wise, Family wise Analysis & Much More…..  Last Election Voting Analysis of every area of the constituency.  Last Day Booth Management Concepts.  Survey Analysis Concepts.  Booth Kit Service Management  Voter slip Print Facility  Bluetooth ( Wireless) Printer for instant Voter Slip.  Voters Marking  Active Workers (Karykarta) work Allocation.  Hajari Concepts  Society Targeting Concepts.
  11. 11.  SMS - Text : Both Marathi & English…any Language  Voice Campaigning  Regular What’s App Marketing  Missed called Facility  Toll Free Number with Customer care support  Ring Tone Facility  Video Documentary  Video clips  What’s App Clips  Audio Songs  Pathnatya  Vasudev
  12. 12.  Radio Advertising ( All Stations)  Area Specific Cable Advertising like GTPL, Hathway  Single Screen- Multiplexes Advertising  Digital Screens Advertising  LED VAN Managements  Carter Van Managements  Road Side LED Screen  Local News Channel  Various Social Media Groups.  Clubs in particular constituency
  13. 13.  Voter Slip  Direct Emailing  Family Card  Work Brochures ( Karya Ahaval)  Pamphlets  Handy  Alphabetical Voter List  Last Day Booth Kit  Dummy Voter Machines  Sky Air Balloons  LED Cycles  Auto Rickshaw Promotion
  14. 14.  Events Organization like Home Ministers…Antakshari  Celebrity Management.  Event Organization  Last Day Booth Management  Call Center Establishment  War Room Creation with Technical Manpower  Mob Management  Rally Management  Voter Survey Analysis  Voter Manipulation
  15. 15.  “ Negative Campaigning “ is a form of political marketing that focuses on convincing voters not to vote for your candidate’s competitor. The most well known form of negative campaign is the attack advertisement – ads that talk about a candidate’s record of dodgy dealings, their questionable history or their political failures.

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