Book and pay before 3rd Annual Mobile Network Optimisation Eurasia 27 July 2012 and SAVE up to US $350 25—26 September 2012 The Point Hotel Barbaros, Istanbul, Turkey Key speakers include: Optimise your network and prepare for a new generation of Yigit Berktas, CTO, Bakcell (Azerbaijan) technology to maximise profits and improve customer experience Igor Ereschenko, Head of RAN Planning Department, Kyivstar (Ukraine) Roberto Minerva, Head of Innova on Lab, Telecom Italia (Italy) Coskun Sahin, CTO, Avea (Turkey) Monther Haddad, Regional Director ‐ Mobile Networks, du (UAE) David Court, Spectrum Advisor, Telecommunica ons Regulatory Authority Bahrain Nikos Babalis, Chief Network Oﬃcer, Wind Hellas (Greece) Jamal Abdullah Hassan, RF Planning & Op misa on Director, Korek Telecom (Iraq) Mohammadreza Mohsenzadeh, South Region Manager, Mobile Communica on Company of Iran Benefit from 3rd Annual Mobile Network Optimisation Eurasia 2012 by: Eshmambet Amatov, Execu ve Director of Strategic Development, OJSC KyrgyzTeleCom (Kyrgyzstan) Learning how to maximise 2G network capacity and integrate 2G and 3G networks Farhan Khan, Na onal Op misa on Manager, Analysing alterna ve solu ons for reducing OPEX and op mising CAPEX MTN‐Irancell (Iran) Understanding how to u lise op misa on tools to deliver QoS and QoE Yilmaz Celik, RN Op misa on Specialist, Turkcell (Turkey) Examining how to deploy next genera on technology and prepare for network evolu on Networking with pioneers in mobile network op misa on through their exclusive case studies Zafer Genc, RAN Central Op miza on Manager, Avea (Turkey) Silver sponsor: Exhibitor: Media partners: Researched and developed by: Tel: +971 4 364 2975 Fax: +971 4 363 1938 Email: email@example.com www.mobilenetworksturkey.com
ABOUT THE EVENTDear Colleague, Sponsorship and exhibition opportunities are now open! Sponsoring this event will posi on your company as a thought‐leader and will provide a hard‐to‐a ain blend of branding, posi oning, associa on and face‐to‐face interac onWith rapidly growing usage of smart devices and services, mobile operators are looking to with the decision makers that ma er. Various sponsorship and branding opportuni esexpand and upgrade their networks to maximise their eﬃciency and provide be er are available at our conference, including:customer experience. Chairing the summit Evening social events The 3rd Annual Mobile Network Op misa on Eurasia Summit, taking place on 25 ‐ 26 September 2012 in Istanbul, Turkey will address the key challenges the mobile operators in Leading a presenta on during the Luncheon sponsorship the region are facing and will bring local and interna onal experts to share their knowledge summit Exhibi ng and experience through keynote presenta ons, panel discussions and industry case studies. Leading a workshop Registra on sponsorship Join Igor Ereschenko, Head of RAN Planning Department, Kyivstar and Yigit Berktas, Associa on sponsorship CTO, Bakcell in “Examining current network performance benchmarks to meet Lanyard sponsorship expecta ons of QoE” Explore how to “Minimise 2G conges on and prepare for 3G network upgrade” with Jamal Abdullah Hassan, RF Planning & Op misa on Director, Korek Telecom Get insights into how to “Op mise mobile radio networks end to end” with Nikos Babalis, Chief Network Oﬃcer, Wind Hellas Make sure you secure your seat at this leading telecoms event to be the ﬁrst to know aboutinnova ons, leading ini a ves and technology advancements that help you drive yourorganisa onal success! For sponsorship and branding opportuni es, call +971 4 360 2800 or email firstname.lastname@example.org Kind regards, Who you will meet: Tanya Sydorenko VP/ Director/GM/Engineer of: Conference Director CTO, VP/Head/Director/Manager of: Mobile Network Op misa on Eurasia Summit RF/Radio Frequency Network Planning Radio Planning Network Op misa on Radio NetworkP.S. Special oﬀers are available for group bookings! Network Quality Radio Access Network Strategy Mobile Networks Network Development Network Performance Tel: +971 4 364 2975 Fax: +971 4 363 1938 Email: email@example.com www.mobilenetworksturkey.com
CONFERENCE AGENDA08:00 Registra on and refreshments Tuesday, 25 September 201209:00 Chairperson’s opening remarks and speed‐networking session Understanding the impact of smartphone usage on compa bility, mul ‐vendor approach and innova ve network performance op misa on solu ons.Enhancing network eﬃciency through 2G and 3G network Managing network quality to meet growing Nikos Babalis, Chief Network Oﬃcer, Wind Hellas op misa on tools consumer demands and deliver high QoS and QoE Monther Haddad, Regional Director ‐ Mobile Networks, du Developing alterna ve strategies to reduce OPEX Coskun Sahin, CTO, Avea 09:20 Integra ng 2G and 3G to handle the smartphone and CAPEX and op mise user experience data load and enhance network opera onal eﬃciency 15:10 A ernoon tea break Simplifying architecture through integra on of 2G and 12:30 Networking lunch 3G to improve network performance Building blocks for posi ve customer experience on your Managing traﬃc between network layers to ensure 13:30 The role of network planning in the rollout of network their eﬀec ve co‐existence be er networks Overcoming complexity while modernising networks to Evolu on of RAN technologies and impact of 15:30 Panel discussion: Examining current network protect investments and reduce opera onal costs network planning prac ce performance benchmarks to meet expecta ons of QoE Analysing the ROI of planning best prac ces It is a cri cal challenge to increase compe veness throughMonther Haddad, Regional Director ‐ Mobile Networks, du Forecas ng the future of network planning ongoing opera onal excellence. This panel discussion will look into moving from network‐centric to service‐centric10:00 [Case study] Dealing with regulatory requirements Bernard Breton, Chief Opera ng & Strategy Oﬃcer, Mentum KPIs and KQIs that shi the metrics from measuring thewhile op mising 2G networks network to those measuring services and experience. 14:00 Op mising mobile radio networks end to end Mohammadreza Mohsenzadeh, South Region Manager, Igor Ereschenko, Head of RAN Planning Department,Mobile Communica on Company of Iran Ensuring service con nuity through smooth Kyivstar migra on from legacy to new infrastructure Yigit Berktas, CTO, Bakcell 10:40 Networking coﬀee break Improving mobile data throughput by op mising Farhan Khan, Na onal Op misa on Manager, MTN‐Irancell clusters in a coherent and customer centric fashion11:10 [Case study] Minimising 2G conges on and preparing Simplifying network conﬁgura on to minimise 16:00 Op mising network quality and user experience to for 3G network upgrade opera onal costs increase customer sa sfac on and decrease churn Looking at alterna ve solu ons to manage traﬃc Op mising backhauling to ensure a scalable and Assessing network challenges brought by bandwidth streams and improve QoS eﬃcient IP bitpipe growth to ensure that the network is opera ng to its Evalua ng exis ng performance management maximum eﬃciency mechanisms to u lise capacity of exis ng 2G networks Nikos Babalis, Chief Network Oﬃcer, Wind Hellas Enabling a faster response to performance issues Developing strategies for eﬀec ve 2G oﬄoad to through op misa on tools to deliver QoS maximise investment on 2G and 3G 14:40 Panel discussion: Dealing with complexi es while U lising performance measurement and tes ng tools to integra ng exis ng networks with next genera on support ongoing service assuranceJamal Abdullah Hassan, RF Planning & Op misa on networks Director, Korek Telecom As networks are becoming more complex, integra on of Eshmambet Amatov, Execu ve Director of Strategic technologies and systems is more important than ever Development, OJSC KyrgyzTeleCom 11:50 Op misa on models: Emerging trends and to drive your network performance bo omline and opportuni es in the Caspian Region, Turkey, Eastern eliminate problema c areas. This panel discussion will 16:40 Chairperson’s closing remarks Europe and Russia address the most crucial issues of technology 16:50 End of conference day one
CONFERENCE AGENDA08:30 Registra on and refreshments Wednesday, 26 September 2012 Choosing the right partners to put op misa on09:00 Chairpersons opening remarks strategies in prac ceMoving from trials to successful implementa on of 3G Analysing LTE deployment globally to U lising managed services and outsourcing asand 4G networks understand adop on models in local reali es cri cal business tools to reduce OPEX and op mise Preparing your network to support 4G CAPEX09:10 Deploying a self‐organising network (SON) to broadband services to improve user Managing risk through external resources tosimplify network opera ons and manage its own experience and gain new revenue minimise expendituresresources opportuni es Analysing the impact of SON on networks to develop Deploying LTE features in your network to Farhan Khan, Na onal Op misa on Manager, MTN‐ new business models and opportuni es for ensure smooth migra on to next genera on Irancell operators in a mobile environment systems Deploying virtual terminals to manage complex 14:00 Enhancing internal human resources to networks eﬃciently 11:40 Evalua ng the current status of 3G/HSPA/ maximise network op misa on process success Mee ng increased data traﬃc demands through HSDPA deployment to forecast demand for high Understanding the importance of keeping your staﬀ eﬀec ve implementa on of SON speed data services up to date with technology to drive eﬀec ve Reducing OPEX spend and improving opera onal Reviewing the eﬀec veness of deployment op misa on processes eﬃciency through automa on and mul ‐vendor OSS strategies currently implemented in the Inves ng in internal team development and training (opera ng support system) markets to iden fy successful business models, to maximise their exper se costs and mescales Managing the technical teams while restructuringRoberto Minerva, Head of Innova on Lab, Telecom Determining op mal strategy to improve internal departmentsItalia quality of services oﬀered on 3G/HSPA/HSDPA networks while minimising the necessary Speaker to be conﬁrmed, Avea 09:50 Open forum discussion: Legisla ve and network CAPEX regulatory boundaries while planning on implemen ng Deﬁning transi on strategies to LTE to ensure 14:40 Analysing network sharing models to deﬁne new technologies and data services a seamless service delivery business progress route and cost‐saving opportuni tes This panel discussion will address the ho est issues that Exploring network transforma on models tomobile operators in diﬀerent countries in the region are Yilmaz Celik, RN Op misa on Specialist, Turkcell improve business performance bo omlinefacing, how they tackle regulatory limita ons and work Evalua ng risks of sharing resources to buildwith governmental authori es 12:20 Networking lunch appropriate strategies in the network sharing systemDavid Court, Spectrum Advisor, Telecommunica ons Managing the ﬁnancial aspects of a network sharingRegulatory Authority Bahrain Op mising internal & external resources to run partnership to build realis c expecta ons eﬀec ve op misa on and new roll‐outs 10:30 Networking coﬀee break 15:20 Chairperson’s closing remarks 13:20 [Case study] Best prac ces of developing 15:30 End of conference day two 11:00 Iden fying challenges and opportuni es for alterna ve partnerships and outsourcing models thimplemen ng 4 genera on networks to reduce costs of op misa on
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